IIM Admission Criteria 2026: CAT exam 2025 is the first step for getting into IIMs, which will be held on November 30, 2025. The next steps are Written Ability Test and Group Discussion/ Personal Interview. WAT and GD/ PI are one of the main steps in IIM MBA admission 2026. The IIM selection process will be conducted after the declaration of CAT result 2025. Candidates who achieve the CAT 2025 cut off will be selected for WAT and PI. The final step in the IIM admission 2026 selection process is based on the overall profile of the candidate– CAT score, academic score, work experience, category, and WAT and PI score. Read this article to learn more about the IIM admission criteria for MBA, IIM selection process, IIM shortlist criteria, etc.
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IIM Selection Process 2026
1. IIM Ahmedabad Admission Criteria
2. IIM Bangalore Selection Process
3. IIM Calcutta Admission Criteria
4. IIM Lucknow Admission Criteria
5. IIM Indore Admission Criteria
6. IIM Rohtak Selection Process
7. IIM Kozhikode Admission Criteria
8. IIM Ranchi Admission Criteria
9. IIM Udaipur Admission Criteria
10. IIM Raipur Selection Process
11. IIM Visakhapatnam Admission Criteria
12. IIM Nagpur Admission Criteria
13. IIM Jammu Admission Criteria
14. IIM Sirmaur Selection Process
15. IIM Trichy Admission Criteria
16. IIM Sambalpur Admission Criteria
17. IIM Amritsar Admission Criteria
18. IIM Kashipur Selection Process
19. IIM Shillong Admission Criteria
20. IIM Mumbai Admission Criteria
21. IIM Bodh Gaya Selection Process
IIM Admission Criteria 2026
IIM Admission 2026 Eligibility Criteria
IIM MBA Admission Criteria 2026-28
IIM Admission Criteria and Selection Process 2026-28
Best IIM in India
How to Get Admission in IIM 2026-28
IIM Shortlist Criteria 2026-28: Parameters Considered
Indian Institute of Management (IIM) Ahmedabad has released its admission criteria for 2026-28 in an online mode on its official website. The selection of the candidates for admission to the 2026-28 batch of the MBA at IIM Ahmedabad is a two-step process. IIM Ahmedabad does the preliminary screening in stage 1 where eligible applicants with a valid CAT 2025 score will be short-listed.
The second stage is when the Analytical Writing Test (WAT) and Personal Interview (PI) are held. IIM Ahmedabad admissions will be offered to shortlisted candidates or each category (General/SC/ST/NC-OBC/PwD) based on their ‘Final Composite Score’s (FCS).
Check out the following table below to know the minimum CAT 2025 percentile for getting an IIM A interview call
Non-PwD CAT Cutoffs
PwD CAT Cutoffs
Category
Overall Percentile Rank (PT)
Section-wise Percentile Rank (PVARC, PDILR, PQA)
Overall Percentile Rank (PT)
Section-wise Percentile Rank (PVARC, PDILR, PQA)
General/EWS
95
85
85
75
NC-OBC
90
80
80
70
SC
85
75
75
65
ST
75
65
65
55
Note:For Transgender candidates in the General Category, the same cutoffs and NC-OBC will be applicable.
Category-wise Number of Candidates Shortlisted for IIM A Interview Round
Category
General
EWS
NC-OBC
SC
ST
PWD
No. of candidates who filled the CAT form
176629
13975
46011
21163
5597
1092
No. of Candidates Shortlisted
597
30
312
174
102
56
% of Form Filled
0.34
0.21
0.68
0.82
1.82
5.13
Category-wise CAT score for IIM Ahmedabad interview shortlist (composite score)
Category
General
EWS
NC-OBC
SC
ST
PWD
2024-2026
0.610503
0.557798
0.524637
0.456321
0.398081
0.278215
*Source: RTI
2. IIM Bangalore Selection Process
Indian Institute of Management (IIM) Bangalore will release IIM B admission criteria for the academic batch of 2026-28. Admission to IIM Bangalore is based on CAT score, academic profile, work experience, and communication skills among other parameters. The IIM Bangalore selection process can be divided into two stages, which is as follows:
Phase 1: Candidates who have secured a pre-determined CAT 2025 score will be shortlisted. These candidates will be called for a Writing Ability Test (WAT) and a Personal Interview.
Phase 2: The performance of the candidates will be evaluated as per the weightage given in the table below and selected candidates will be offered admissions as per their cumulative score.
IIM Bangalore Selection Process - Parameters and Weightage
Parameters
Weightage( %)
CAT score**
55
Bachelor’s Degree
10
Work Experience
10
10th and 12th
10
Gender Diversity
05
Weightage to CAT 2025 will be as follows: VARC - 19 points, DILR - 21 points, and QA - 15 points.
Category-wise Number of Candidates Shortlisted for IIM Bangalore Interview
Category
General
EWS
NC-OBC
SC
ST
PWD
No. of candidates who filled the CAT form
175565
13905
46023
21167
5622
1087
No. of Candidates Shortlisted
739
155
471
299
148
83
% of Form Filled
0.42
1.11
1.02
1.41
2.63
7.64
Category-wise CAT score for IIM Bangalore interview shortlist (composite score)
IIM Calcutta will release MBA admission criteria for the academic batch of 2026-28. Earlier, the IIM Calcutta increased the weightage to other parameters on the shortlist for the personal interview round.
The selection of the candidates for IIM Calcutta admission to the 2026-28 batch of the PGP at IIM Calcutta is a three-step process:
Step 1: Minimum CAT percentile cutoffs to be considered for PI and WAT process
Step 2: Shortlisting for PI and WAT process
Step 3: Criteria for Final Selection for the MBA Programme
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Candidates must note that the actual section-wise and overall CAT cut-off may be much higher than the above-mentioned minimum percentiles as it will depend upon the number of candidates to be called for Personal Interview (PI) in each category.
IIM Calcutta Selection 2026-27 - Parameters and weightage
Parameters
Weightage
CAT 2025 Score
30
Personal Interview (PI)
48
Writing Ability Test (WAT)
08
Points awarded for Academic Diversity at Bachelor’s and Master’s level for non-engineering degrees and professional qualifications as per Table 5.
06
Work Experience (as per the formula provided in the section on Work Experience)
08
Total
100
CAT 2025: VARC, DILR, and Quant MCQs & Weightages
Comprehensive CAT prep guide with focused practice on Verbal Ability, Data Interpretation & Logical Reasoning, and Quantitative Aptitude.
Indian Institute of Management (IIM) Lucknow has released the admission criteria for the academic batch of 2026-28. IIM Lucknow admission process will be carried out based on CAT 2025 score, academic performance, and other criteria. Candidates should keep a check on the basic criteria for IIM Lucknow admission.
The composite score is calculated for shortlisting for the WAT-PI stage after which candidates have to fill the WAT-PI online form before the due deadline.
CAT Cutoff for IIM Lucknow 2025
Minimum Sectional and Total Cutoff Percentile for Shortlisting for WAT-PI Stage
Category
MBA
MBA-ABM
MBA-SM
VARC
DILR
QA
Total
VARC
DILR
QA
Total
VARC
DILR
General
85
85
85
90
80
80
80
85
80
80
EWS
77
77
77
82
72
72
72
77
72
72
NC-OBC
77
77
77
82
72
72
72
77
72
72
SC
55
55
55
65
55
55
55
65
55
55
ST
50
50
50
60
50
50
50
55
50
50
PwD
50
50
50
60
50
50
50
55
50
50
VARC= Verbal Ability and Reading Comprehension; DILR= Data Interpretation and Logical Reasoning; QA= Quantitative Ability
Stage 2: The second stage is the final selection stage in which the final score for selection in the PGP program for batch 2026-28 will be calculated on the basis of assigned weightage as follows:
Weights for Final Score calculation after WAT-PI stage
Component
Weight
MBA & MBA-SM
MBA-ABM
Common Admission Test (CAT)
30
35
Academic Performance (12M + GM)
5+5
5+5
Diversity Factor (DFa +DFb)
5
5
Work Experience
5
NA
Writing Ability Test (WAT)*
10
10
Personal Interview (PI)
40
40
Final Score
100
100
The minimum requirement for getting a pass in P1 is 12 out of 40 marks. All names of the candidates who do not pass in P1 will not be included in the final merit list.
Final discretion on the academic category will rest with the IIM Lucknow Admissions Committee.
Reservation policy as prescribed by the Government of India for admission to Central Educational Institutions (CEIs) will be followed for admissions.
Any dispute concerning Admissions for the batch 2026-28 would be subject to the jurisdiction of the competent Courts within the territorial jurisdiction of the city of Lucknow only
IIM Lucknow Call Cut Off
Category-wise Number of Candidates Shortlisted for IIM Lucknow Interview
Category
General
EWS
NC-OBC
SC
ST
PwD
No. of candidates who filled the CAT form
176969
14153
46590
21444
5608
1085
No. of Candidates Shortlisted
1268
312
910
792
396
236
% of Form Filled
0.72
2.2
1.95
3.69
7.06
21.75
Category-wise CAT score for IIM Lucknow interview shortlist (composite score)
Category
General
EWS
NC-OBC
SC
ST
PwD
2024-2026
48.80616
35.4395
38.28033
27.14991
19.40983
8.736601
*Source: RTI
5. IIM Indore Admission Criteria
IIM Indore will release the admission criteria in online mode. Candidates will be shortlisted on the basis of CAT 2025 score, academic performance, and other criteria. Candidates will be able to check their provisional IIM shortlist for Indore by entering their CAT 2025 registration number, email id/ date of birth.
IIM Indore results will contain the list of shortlisted candidates based on performance in CAT, past academic records, and gender diversity. Candidates will be able to check their status if they have been shortlisted for PI rounds. IIM Indore admission criteria are conducted in three-phase i.e. eligibility criteria, shortlisting the candidates for PI and the final merit list is prepared on the basis of academic diversity, gender diversity, work experience and so forth. IIM Indore will also be conducting a Personal Interview (PI).
Selection of the candidates for admission to the 2026-28 batch at IIM Indore a three-phase selection process
Phase 1 - Eligibility Criteria
Phase 2 - Shortlist for Personal Interview (PI)
Phase 3 - Final selection
IIM Indore Admission Criteria - Final Composite Score Computation
Parameters
Weightage
10th Standard/ SSC Score
12.5
CAT
VARC: 18.75 DILR: 9.375 QA: 9.375
PI Score
50
Final Composite Score
Sum of the above
IIM Indore PI Call Percentile
Category-wise Number of Candidates Shortlisted for IIM Indore Interview
Category
General
EWS
NC-OBC
SC
ST
PwD
No. of candidates who filled the CAT form
105470
9910
31173
14332
3719
845
2024-2026
1827
216
1377
863
491
335
% of Form Filled
1.08
1.56
3.07
4.22
9.2
32.21
% of Eligible
18.76
41.14
44.62
40.27
51.36
100
Category-wise CAT score for IIM Indore interview shortlist (composite score)
Category
General
EWS
NC-OBC
SC
ST
PwD
2024-26
60.0112
53.6639
51.504
46.9869
40.9503
11.7512
*Source: RTI
6. IIM Rohtak Selection Process
Indian Institute of Management (IIM) Rohtak will announce IIM Rohtak PGP admission criteria in online mode. Candidates will get their IIM Rohtak PGP result by entering their application number and date of birth. Candidates who will get shortlisted as per their CAT 2025 score, will have to attend the selection process of IIM Rohtak. IIM Rohtak admission process will consist of a five-stage process to offer admission into the PGP programme. Check the detailed stages of IIM Rohtak PGP admission.
Stage 1- Online registration for IIM Rohtak PGP programme 2026-28
Stage 2- Appear for online Personal Interview (PI)
Stage 3- Release of final selection list on the basis of CAT, PI and diversity score
Stage 4- Provisional admission offer for PGP programme 2026-28 batch
Stage 5- Reporting for joining the Post Graduate Programme (PGP)
What CAT Score Secures an IIM Rohtak Interview Call
Category-wise no. of candidates shortlisted for Interview Round
Category
General
EWS
NC-OBC
SC
ST
PWD
No. of candidates who filled the CAT form
2790
398
1934
1421
319
53
Shortlisted
2354
384
1873
1382
306
39
% of Form Filled
84.37
96.48
96.85
97.26
95.92
73.58
Category-wise minimum percentile for shortlisting to interview round
Category
General
EWS
NC-OBC
SC
ST
PWD
2024-2026
96
92
82
60
50
40
*Source: RTI
7. IIM Kozhikode Admission Criteria
Indian Institute of Management (IIM) Kozhikode will announce PGP admission policy and procedure for the academic batch for 2026-28. IIM Kozhikode admission criteria adopts a three-staged selection process for its admissions to the PGP 2026-2028.
Phase 1 - Registration of candidates meeting the minimum IIM Kozhikode eligibility criteria Phase 2 - Shortlisting Criteria for WAT & PI Phase 3 - Final selection
Category-wise Number of Candidates Shortlisted for IIM Kozhikode Interview
Category
General
EWS
NC-OBC
SC
ST
PwD
No. of candidates who filled the CAT form
161564
13489
43743
19525
5074
999
Shortlisted
1850
400
1200
750
360
140
% of Form Filled
1.15
2.97
2.74
3.84
7.09
14.01
Category-wise CAT score for IIM Kozhikode interview shortlist (composite score)
Category
General
EWS
NC-OBC
SC
ST
PwD
2024-2026
62.42054
55.09648
54.34841
48.20149
42.65777
45.69608
*Source: RTI
8. IIM Ranchi Admission Criteria
Admission to the Indian Institute of Management, IIM Ranchi is based on the performance of candidates in the CAT 2025 and Personal Interview (PI) and also based on their profile. The PI process is common for all the IIMs participating in the CAP 2026 process. Candidates for PI of CAP are shortlisted based on CAP criteria. IIM Ranchi admission process is done based on the overall and sectional CAT percentile.
In the next stage, WAT/PI processes is conducted either online or at five different centres, namely Bangalore, Chennai, Kolkata, Mumbai and New Delhi. After the completion of the WAT and PI process, admission offers for IIM Ranchi would be made based on a merit list. This Consolidated Merit List (CML) would be prepared on the basis of CAT score, gender diversity, WAT-PI, and profile score.
CAT Score Needed To Get IIM Ranchi Interview Call
Category-wise no. of candidates shortlisted for Interview Round
Category
General
EWS
NC-OBC
SC
ST
-
No. of candidates who filled the CAT form
161873
13771
44302
19786
5184
-
No. of Candidates Shortlisted
9191
2285
6272
3459
1725
-
% of Form Filled
5.68
16.59
14.16
17.48
33.28
-
Category-wise minimum percentile for shortlisting to interview round
Category
General
EWS
NC-OBC
SC
ST
DAP
2024-2026
94
77
77
60
40
40
*Source: RTI
9. IIM Udaipur Admission Criteria
IIM Udaipur will use the CAP 2026 to shortlist candidates for PGP admission batch 2026-28. When it comes to IIM Udaipur admission, the CAT score/ percentile holds the maximum weightage. Those who meet the minimum IIM Udaipur eligibility criteria i.e. CAT percentile overall and sectional are shortlisted for the Personal Appearance process of IIM Udaipur which consists of a Personal Interview (PI) round. The final merit list is made based on CAT score, performance in PI and profile (past academic performance, work experience, and gender diversity).
IIM Visakhapatnam will announce the admission policy for the academic batch of 2026-28. Candidates will be shortlisted for IIM Visakhapatnam PGP admission on the basis of past academic qualifications, CAT score, gender diversity, and work experience. Selection of the candidates for admission to the 2026-28 batch at IIM Vizag a three-step selection process
Step 1 - Pre-shortlisting criteria based of CAT 2025 score
The admission process at IIM Nagpur for the batch of 2026-28 will be carried out in 3 stages and will consider the candidate’s performance in Common Admission Test (CAT) 2025, Past Academic Performance (PAP), Work Experience (WE), Diversity (DI), and performance in Personal Interview (PI).
DAP (Differently Abled Persons) (Horizontal Reservation across categories)
25
32
32.5
40
Stage 1: Candidates who will indicate their interest in IIM Nagpur at the time of filling out CAT application forms are first screened for eligibility as per the CAT cut-offs mentioned in Stage 1 of the IIM Nagpur admission process. A first shortlist (List 1) is released for the candidates who clear the CAT eligibility criteria of IIM Nagpur.
Stage 2: Candidates who are eligible based on the criteria in Stage 1 will move to Stage 2. All such candidates will be invited to fill out a detailed application form within a stipulated date (tentatively by the third week of March). Only those candidates who complete the application form will be considered for the preparation of the second shortlist. The second shortlist (List 2) for Personal Interview (PI) will be based on a Comprehensive Score (CS) and will be released around the first week of April. All the candidates who are shortlisted in Stage 2 will be asked to confirm their interest in attending the PI of IIM Nagpur in the first/second week of April. Only those candidates who send confirmation at this stage will be scheduled for PI.
Stage 3: Candidates who appear for the PI will be considered for this stage of IIM Nagpur selection procedure, where the Final Score (FS) will be calculated. Admission offers will be sent to the candidates based on their FS
13. IIM Jammu Admission Criteria
IIM Jammu admission process consists of a three-step process which includes the CAT 2025 score and shortlisting of candidates and preparation of final merit list. The total batch strength will be around 180. For the final selection, IIM Jammu takes a few components into consideration such as academic profile, work experience, diversity, etc. Candidates will be expected to check their IIM Jammu admission status to the MBA programme by entering their CAT exam registration number, date of birth, and email ID.
IIM Jammu admission process for the academic year 2026-28 will be conducted in three stages.
Shortlisting based on CAT percentile
Expression of Interest, Candidates will be asked to fill an (EOI) to be a further admission process
Preparation of merit list for final selection
14. IIM Sirmaur Selection Process
Indian Institute of Management (IIM) Sirmaur admission criteria is a two-step process. Candidates can check their admission status to the MBA (T&HM) programme by entering their CAT registration number and email id. Candidates who meet the IIM admission criteria for MBA as per the stages will be eligible for an admission offer to IIM Sirmaur. The admission policy of IIM Sirmaur will consider the valid score of CAT 2025, the personal presence process, the scoring of each component, and so forth. The admission status for the MBA (T&HM) programme has been released by IIM Sirmaur.
IIM Sirmaur admission process to the academic year 2026-28 will be conducted in two phases.
Phase 1 - Shortlisting Candidates for Personal Presence Process Phase 2 - Preparation of final merit list
15. IIM Trichy Admission Criteria
The three components in the IIM Trichy selection process include shortlisting for Personal Appearance (PA), the conduct of the PI round, and the final admission offer. The result will be declared by IIM Trichy in online mode. The total batch strength is to be around 240 students at IIM Trichy. A 50% weightage to CAT score is awarded in the final selection and other parameters also play a major role in the final selection in IIM Trichy. In Gender diversity, 5% weightage is given to female candidates.
IIM Sambalpur admission criteria comprises three stages. The first stage of IIM Sambhalpur admission process is the shortlisting of candidates on the basis of CAT score. Check IIM Sambalpur admission process in a detailed way.
CAT Exam (CAT 2025 score)
Shortlisting of candidates for Personal Appearance (PA) process
After completion of above mentioned rounds, IIM Sambalpur will prepare the Final Selection List (FSL) on the basis of CAT score, PA and profile score which includes Work Experience (WE) as assessed during the PA process, Authorities will also consider Past Academic Performance (PAP) and any other criterion.
IIM Amritsar admission process consists of two stages, pre-personal interview and personal interview rounds. The candidates must fulfill the minimum IIM Amritsar eligibility criteria to get shortlisted for IIM Amritsar admission for batch 2026-28. The IIM Amritsar selection criteria is based on parameters like marks in 10th and 12th Board exams, marks of Graduation Program, quality of Work Experience, Gender and Academic Diversity, and candidate's section-wise scores in CAT exam 2025. Check the IIM Amritsar admission process in detail given below:
CAT 2025 scores
The pre-personal interview process will consist of shortlisting candidates on the basis of their CAT exam score.
In the personal interview round, candidates are shortlisted for decision regarding admission to the MBA Programme.
Data Interpretation & Logical Reasoning (Percentile)
Verbal & Reading Comprehension (Percentile)
Total (Overall Percentile)
Section-1
Section-2
Section-3
General
80
75
75
90
EWS
80
75
75
90
Non Creamy Other Backward Classes (NC-OBC)
65
60
60
80
Scheduled Castes (SC)
55
50
50
55
Scheduled Tribes (ST)
35
35
35
40
Persons with Disabilities (PwD)
35
35
35
40
18. IIM Kashipur Selection Process
IIM Kashipur admission process consists of three stages. The IIM Kashipur selection process will be based on criteria like CAT 2025 scores, class 10th and 12th marks, professional qualifications, work experience, etc. Given below are the stages of IIM Kashipur selection procedure:
CAT scores 2025
Shortlisting candidates for IIM PI round: On the basis of the CAT 2025 scores specified by IIM Kashipur, candidates will be selected for the further selection rounds.
Generation of Merit List: The final IIM Kashipur merit list will be prepared listing students who clear the IIM Kashipur personal interview round.
Weights assigned to various components for generating the Merit List
S. No.
Components
Weights
1
CAT Score (CS)
33
2
Class- X Marks (XM)
5
3
Class –XII Marks (12M)
5
4
Graduation Marks (GM)
5
5
(PQ) Professional qualifications (CA/CS/ICWA)
5
6
Work Experience (WE)
12
7
Diversity Factor: Academic Discipline
4
8
Diversity Factor: Female or Transgender
6
Shortlist Total
75
19. IIM Shillong Admission Criteria
Authorities will conduct the IIM Shillong admissions in two phases- shortlisting candidates for the PI round and preparation of the final merit list to offer admission. For admission to IIM Shillong PGP 2026-28 candidates must appear for CAT 2025 as it will be the first step for shortlisting candidates in the IIM Shillong admission process. Class 10th and 12th scores, gender diversity, work experience, etc., will also be considered during the IIM Shillong admission procedure. Below are the stages of the IIM Shillong selection process:
IIM Mumbai admission criteria released on its official website. For admission to MBA programmes at IIM Mumbai, candidates must have a valid CAT 2025 score. Class 10th and 12th marks, qualifications, work experience, etc., will be considered in the IIM Mumbai selection process. Three stages of IIM Mumbai admission process are given below:
Section – I Verbal Ability & Reading Comprehension (VARC)
Section – II Data Interpretation & Logical Reasoning (DILR)
Section – III Quantitative Ability (QA)
Overall Percentile
OPEN
≥80
≥80
≥75
≥85
NC-OBC
≥70
≥65
≥65
≥75
EWS
≥70
≥65
≥65
≥75
SC
≥65
≥60
≥60
≥70
ST
≥55
≥55
≥55
≥65
PwD
≥45
≥45
≥45
≥55
Parameters And Weights For Calculation Of Composite Score For Final Selection Of The MBA Programmes
Parameters
Weights
CAT 2025 Score
55
Personal Interview (PI)
20
Academic Performance & Work Experience Score
20
Weightage for Gender Diversity
05
Total
100
21. IIM Bodh Gaya Selection Process
IIM Bodh Gaya will release its MBA admission process. The IIM Bodh Gaya selection criteria consisted of a valid CAT 2025 score, Class 10th and 12th, work experience, etc. These will be the basis of shortlisting candidates for IIM Bodh Gaya admission process. Given below are the stages in which IIM Bodh Gaya admission process will be conducted:
CAT exam 2025
Shortlisting candidates for Personal Interview (PI) process.
Conducting the PI process and preparing the Merit List based on performance in CAT 2025, PI score and Profile score
Basis of Preparing Final Merit List (Weightage Criteria)
S.No.
Components
Weightage
1
CAT Score
50%
2
Personal Interview (PI)
20%
3
Profile
30%
Q: What is the minimum CAT percentile for top IIMs?
A: To get MBA/PGP/PGDM admission at one of the top IIMs, candidates must have scored a CAT percentile ranging from 96 to 100.
IIM Admission Criteria 2026
The result for CAT 2025 will be announced tentatively in the third week of December 2025. The IIM admission process for 2026-28 MBA/PGP batch will be started with the release of PI shortlists for several IIMs. Personal Interviews will be held between February and April 2026. After the CAT 2025 result is declared, the 21 IIM campuses start screening candidates based on their respective CAT scores and academic record (performance in 10th, 12th, and graduation). CAT cut off percentile is fixed for each IIM, category-wise and section-wise. IIMs will release the IIM selection criteria 2026 on their official website. CAT (Common Admission Test) is the only entrance exam for MBA accepted for IIM MBA admission.
The entrance exam for MBA, CAT cutoff of top IIMs like IIM Ahmedabad, Bangalore, Kozhikode and Calcutta ranges between 95 to 100 percentile for candidates belonging to the general category and for new IIMs like IIM Kashipur, IIM Ranchi, IIM Trichy CAT cutoff is around 85 to 95 percentile. Apart from CAT exam score, As per IIM requirements, they also give weightage to other factors of shortlisted candidates, such as graduation degree- 10 marks, work experience- 10 marks, 10th and 12th certificate- 10 marks, and gender diversity- 5 marks.
IIM Admission 2026 Eligibility Criteria
To get a call from the desired IIM, candidates must satisfy the required IIM eligibility criteria. CAT eligibility criteria for admission to the IIMs have been mentioned below: Check out the IIM MBA eligibility here;
Candidates should score a minimum of 50% aggregate marks in graduation for general category candidates.
Minimum 45% aggregate marks in graduation for reserved category candidates.
Candidates appearing for the final year of UG are also eligible.
CAT cut-off varies from institute to institute and should be checked by candidates before applying.
The IIM MBA admission criteria 2026 for all 21 IIMs specifies using CAT score 2025 to shortlist candidates for the admission process, which may vary from IIM to IIM. A total of 8 new IIM selection processes will take place through the Common Admission Process (CAP 2026) conducted by IIM Bodh Gaya.
IIM Admission Criteria and Selection Process 2026-28
Selection of candidates based on their CAT percentile followed by consideration of WAT/GD and PI performance along with academic history, gender diversity, and work experience are the stages of the selection process of IIMs. Some details of importance are
Some IIMs have also scrapped WAT and GD.
PI round this year will mostly be offline.
Admissions will soon commence after the declaration of the CAT result 2025.
Best IIM in India
MBA aspirants who wish to do an MBA from IIMs always think about the best IIMs for admission. The best IIMs in India are considered based on their placements, quality of education and infrastructure. IIM Ahmedabad, IIM Bangalore and IIM Kozhikode are chosen as the best IIMs in India as per the NIRF management ranking report. Each of these Best IIMs in India has been accredited and ranked by various national and international agencies.
IIM Shortlist Criteria 2026-28: Parameters Considered
The basic admission criteria of IIM 2026-28 have been mentioned below:
CAT score
Overall percentile score obtained in the CAT exam
Class 10 Score
The aggregate percentage scored in class 10 or equivalent.
Class 12 Score
The aggregate percentage scored in class 12 or equivalent.
Graduation Score
The aggregate percentage obtained in a three-year/four-year degree course or equivalent.
Personal Interview (PI)
Each candidate's performance in Personal Interview is assessed and marks are allotted accordingly.
Academic Diversity
Candidates from non-engineering backgrounds are given extra points to ensure fair representation of students from other streams. The points for academic diversity vary for each campus.
Gender Diversity
The IIMs give extra points to female/transgender candidates to encourage fair representation of each gender. The points for Gender diversity vary for each campus.
Work Experience
Extra points (from 1–5) are given to candidates with work experience. For this, a range is defined from lowest to highest. The points for IIM work experience vary for each campus.
Q: How much does work experience matter in IIM shortlisting?
A: The weightage of marks taken to shortlist the applicants to further rounds of the IIM selection process ranges from 5 to 20 marks. However, work experience is not a mandatory parameter considered to shortlist the candidates. However, applicants with work experience of 3 to 5 years will boost their chances of getting IIM MBA admission compared to others.
IIM Shortlist Status 2025: Campus-Wise
The IIM shortlist will be released by the respective institutes on their official website after the declaration of CAT results based on the IIM CAT cut off marks. Refer to the table below to know the campus-wise IIM shortlist status to participate in the further rounds of the IIM selection process.
How do IIMs verify work experience for eligibility for IIM Admissions?
To get shortlisted for the IIM MBA admission, work experience of 1 to 5 years is required based on the IIM programmes candidates choose. Applicants with significant professional experience in any sector will be awarded the points as per the IIM work experience criteria. Candidates will receive marks based on their total years of experience. The majority of the IIMs offer executive programmes for working professionals. The weightage of marks given for the work experience varies from one IIM to another.
IIM Cut off
To get a call from IIMs, candidates are required to satisfy the required IIM CAT cutoff. Here we have provided section wise expected IIM CAT cut off.
Percentile
Score VARC
Score DILR
Score QA
Overall Score
99.5
42
30
30
86
99
36
25
25
74
95
30
20
22
52
90
24
14
13
42
80
20
11
9
35
70
18
9
7
30
How to Get Into IIM
IIM is one of the top MBA institutes available in India. It is a dream for every MBA aspirant to do their MBA/PGP/PGDM courses from any of the old or new IIMs. So, there will be a bit of confusion about how to get into IIM. To get into the IIMs, candidates must meet the IIM eligibility criteria and secure a good score in the CAT 2025 exam. Candidates who meet the IIM cutoff will be shortlisted for the written test, GD or PI rounds based on the selection process followed by the IIMs. Candidates who obtained the 95+ percentile in the CAT 2025 can expect the MBA/PGP/PGDM admissions at any of the 21 IIMs.
How to Calculate Composite Score for IIM
The IIM admission offer letter is provided based only on the composite score achieved by the candidates in various selection rounds. The weightage of marks for each of the parameters results in the final composite score. The marks are calculated for parameters like CAT score, gender diversity, educational qualifications, professional experience, and performance of the candidates in the GD/PI rounds. The final composite score helps the admission authority to release the offer letter to the selected candidates. Calculation of the composite score by IIMs varies. Also, the composite score is calculated based on the reservation policy.
How To Get into IIM Without CAT
CAT exam score is mandatory for the IIM MBA admissions. Without CAT percentile applicants will not shortlisted for the next rounds. But there is a chance for the candidates to get into the IIM without CAT. Working professionals or interested individuals can do a diploma or any certificate programme from the IIMs. IIMs offer various certifications for working professionals to enhance their skills and knowledge in their respective sectors. By utilising this opportunity candidates can get into the IIM without the CAT exam.
Can you get into IIM without Maths
The MBA aspirants can't get into the IIM without Maths. As per the IIM selection criteria, candidates must meet both the overall and sectional-wise CAT cutoff marks. So, to qualify for the QA section, it is necessary to score 70-80% of the total marks allocated to the math section.
How Many Students Get Selected in IIM?
Around 2 lakh to 2.5 lakh students appear for the CAT exam every year. The total number of seats available at IIMs is around 5500 only. These IIM seats are allotted to the candidates based on their category as per the reservation policy of the Government of India. How many students get selected for IIMs varies from year to year. Candidates who qualify in the selection rounds will only receive the IIM seats.
How to get admission in IIM after 12?
Inorder to pursue MBA after 12th, some of the IIMs offers 5 year's integrated BBA+MBA course based on the integrated MBA entrance exams like JIPMAT or IPMAT scores. Candidates who passed class 12 examination from any board can appear for the test and obtain a valid score to join the IIMs like IIM Jammu, IIM Bodh Gaya, IIM Ranchi, IIM Indore and IIM Rohtak for 5 year's MBA programme.
Candidates must check the IIM Cutoff before deciding on applying. The IIM selection process for MBA given in this article can be used to get an idea of the admission process followed by the various IIMs for their MBA/ PGDM programmes.
Frequently Asked Questions (FAQs)
Q: Does IIM check 12th marks?
A:
Yes, IIMs (Indian Institutes of Management) do consider your 12th (Class 12) marks as part of their selection process. This information is then used along with the CAT scores, graduation marks, work experience and other factors to assess one's overall profile.
Q: What are the parameters taken into consideration in the IIM selection process?
A:
In the IIM selection process, the factors taken into consideration for admission are:
Performance in CAT exam
Performance in Class 10th, 12th and Graduation
Performance in WAT/GD-PI
Academic diversity
Gender diversity
Work experience
Q: How do I get admission in IIM for MBA?
A:
In order to get selected in IIM, candidates are required to appear for CAT exam and clear the selection round such as Written Ability Test (WAT), Group Discussion (GD) and Personal Interview (PI).
Q: Is CAT score mandatory for IIM admission?
A:
Yes, CAT score is mandatory for IIM admission. Those who are going to apply for Executive MBA will have to produce GMAT score.
Q: Is IIM registration fee refundable?
A:
No, the registration fee is not refundable.
Q: How to get admission in IIM after 12?
A:
Candidates who wish to do integrated MBA programmes from IIMs can apply for the dual degree MBA based on their IPMAT or JIPMAT scores. Some of the IIMs offering 5 years integrated MBA are IIM Jammu, IIM Rohtak, IIM Indore, IIM Ranchi, and IIM Bodh Gaya.
Q: Can I study in IIM for free?
A:
Studying for free may not be possible but there are scholarships available. so students can check them out.
Q: Can I get admission in IIM without CAT? How to join IIM after 12th?
A:
No, clearing CAT is must in order to apply at any IIM. Those who want to join IIM right after 12th, they will have to appear for Integrated MBA entrance exam and qualify the same.
Q: What is the CAT score required for IIM?
A:
Each IIM has its own admission criteria. IIM cutoff for CAT also varies. Other parameters also play an important role. The IIIM cutoff generally varies for category too. IIM CATcutoff can range from 85 percentile to 99 percentile depending upon the IIM.
Q: What is the IIM eligibility criteria for MBA?
A:
To be eligible for admission into the MBA programme offered by the IIMs, the candidate must be a graduate and clear the CAT exam with at least 95+ percentile (General category).
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Do not make another payment.
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The CAT 2025 exam is a national-level MBA entrance test for IIMs and top B-schools in India. It will be held on 30th November 2025 in computer-based mode across ~170 cities.
The registration is open from 1st August to 13th September 2025 on
iimcat.ac.in
.
Admit cards will be available from 5th November 2025 onward.
Graduates with at least 50 marks (45 for SC/ST/PwD) are eligible to apply.
The exam tests English, Reasoning, and Quantitative Aptitude in three timed sections.
With 305 marks in ICAR PG and being from ST category, your chances of getting an AIEEA (CAT) seat is good, especially in plant sciences and less competitive subjects
M/s Deloitte Touche Tohmatsu Limited, one of the top four audit and accounting firms in the world with headquarters at London, UK, and with an operational presence in 153 countries, hires Management Trainees (MT) from all the premier management institutes of India thrice every year, in the months of January, May and September.
Each new group of Management Trainees (MT) have to go through a four month rigorous training schedule, after which they have to pass through a test consisting of a written assessment and a case-analysis. The top hundred ranked Management Trainees (MT) based on the performance in the test are confirmed as Management Executives (ME). The rest are given the opportunity of undergoing the training for four months one more time along with the next batch of Management Trainees (MT) and then passing through the subsequent test consisting of the written assessment and case-analysis. The Management Trainee (MT) who fails to get confirmed as a Management Executive (ME) the second time is fired.
The scatter-graph below depicts the number of Management Trainees (MT) at Deloitte taking the tests from January 2020 till May 2022, and the vis-à-vis hired Management Trainees (MT) at Deloitte who were fired :
It is also known that for the month of September 2019 at Deloitte, 96 hired Management Trainees (MT) failed to be confirmed as a Management Executive (ME) the first time, and that 36 hired Management Trainees (MT) were fired.
Question :
In which test did the minimum number of Management Trainees (MT) get confirmed as a Management Executive (ME) in the second attempt ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the first customer's order be considered closed ?
Six sticks of equal lengths were kept in the vertical position in an empty flower-vase, to be arranged at the six corners of a regular hexagon. The two ends of each of the sticks were of different colours.
The top ends of the sticks were one of each of the following colours – Red, Cyan, Pink, Brown, Black and Green. The bottom ends were one of each of the following colours – Blue, Yellow, White, Orange, Purple and Grey. Both the sets of colours mentioned were in no particular order.
It was also known that :
a) The stick with the red colour was opposite to the stick with the blue colour
b) There were exactly two sticks whose both ends had colours whose names started with the same letter
c) The stick with the grey colour was adjacent to the stick with the white colour
d) The stick with the cyan colour was adjacent to both the sticks with the brown colour and the one with the blue colour
e) The stick with the purple colour was adjacent to both the sticks with the grey colour and the one with the green colour
f) The stick with the white colour was opposite to the stick with the green colour
Question :
What was the colour of the bottom end of the stick having brown colour at the top end ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the third customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the second customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the third customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
A fourth customer comes in and orders two plates of French Toast at 6.24 pm. Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis. For exactly how many minutes would one of the friends be idle from 6.00 pm till serving the last customer, assuming that the four customers were the only ones to have come in within the period being discussed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Had Niloy been absent on that day, and assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the fourth customer's order (refer to the previous question) be considered closed ?
The bar-graph given below shows the foreign exchange reserves of Nepal (in million Rupees) from 2014 to 2021. Answer the following questions based on the graph :
Question:
What was the percentage increase (rounded to the nearest integer, if deemed necessary) in the foreign exchange reserves in 2020 over 2016 ?
The Jadavpur University’s Prince Anwar Shah Road hostel consists of two large separate buildings, one for the ladies and the other for the gents, while having a common kitchen and dining hall. It is the hostel of the CS and the EEC department of engineering students of the university.
In recognition of the growing dissatisfaction and hence complaints among the inmates of the hostel regarding the menu served for dinner, the Dean of the engineering department, Dr Aparesh Sanyal, personally decided to investigate the matter. He set about collecting information about the preference of dinner among the inmates, separately from the gents and the ladies wing of the hostel.
Dr Sanyal was able to gather the following partial information :
Hostel inmates
Menu preference for dinner
Total
Egg Meal
Fish Meal
Chicken Meal
Gents
20
Ladies
64
Total
60
The Warden of the hostel was consulted, who after investigation declared that the following facts were clear :
1. Forty percent of the hostel inmates were ladies
2. One-third of the gentlemen inmates preferred an egg meal for dinner
3. Half the hostel inmates preferred either fish meal or chicken meal
Question:
What proportion of the lady hostel inmates preferred a fish meal for dinner ?
A career as Marketing Director is also known as a marketing expert who is responsible for the overall marketing aspect of the company. He or she oversees plans and develops the company's budget. The marketing Director collaborates with the business team to plan and develop the marketing and branding strategies for the company's products or services.
A Business Development Executive identifies and pursues new business opportunities to drive company growth. They generate leads, build client relationships, develop sales strategies, and analyse market trends. Collaborating with internal teams, they aim to meet sales targets. With experience, they can advance to managerial roles, playing a key role in expanding the company’s market presence and revenue.
Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.
A Sales Manager leads a sales team to meet targets, formulates strategies, analyses performance, and monitors market trends. They typically hold a degree in management or related fields, with an MBA offering added value. The role often demands over 40 hours a week. Strong leadership, planning, and analytical skills are essential for success in this career.
A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable.
A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.
An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns.
Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.
Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.
In a business analyst job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts.
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