An Interview with Gurleen Kaur (PGDM Student) BIMTECH Greater Noida

An Interview with Gurleen Kaur (PGDM Student) BIMTECH Greater Noida

Edited By Soumi Roy | Updated on Jan 03, 2025 03:17 PM IST | #BIMTECH Greater Noida

BIMTECH Greater Noida also known as Birla Institute of Management Technology is a private institute established in 1988 under Birla Academy of Art and Culture. BIMTECH Greater Noida courses are postgraduate diploma courses under various specialisations. BIMTECH Greater Noida is accredited by AACSB, a US-based accrediting body. BIMTECH Greater Noida admissions are entrance exam and PI round-based.

An Interview with Gurleen Kaur (PGDM Student) BIMTECH Greater Noida
An Interview with Gurleen Kaur (PGDM Student) BIMTECH Greater Noida

Careers360 presents an interview with Gurleen Kaur, a PGDM student at BIMTECH Greater Noida. Gurleen Kaur shares her day-to-day routine, studying experience, and facilities available at the BIMTECH Greater Noida campus. To learn more about campus life, go through the interview of Gurleen Kaur.

Careers360: Tell us something about yourself.

Gurleen Kaur: I am Gurleen Kaur, currently pursuing a PGDM in Retail Management at BIMTECH. My academic journey started with a BBA degree from Multani Mal Modi College. I have gained hands-on experience through internships with Tata Trent-Zudio and Shoppers Stop Ltd, which honed my understanding of store operations and customer engagement. Alongside academics, I’m actively involved in extracurricular activities such as art journaling, sports and event management. My adaptable and cheerful personality makes me thrive in dynamic environments and I aspire to excel in client-facing roles in the retail industry.

Careers360: What were the factors that made you choose BIMTECH?

Gurleen Kaur: BIMTECH’s reputation as a pioneer in Retail Management was a decisive factor for me. The institute offers a curriculum designed to align with industry standards, ensuring that students are well-prepared for the retail sector. The strong alumni network, industry tie-ups, and opportunities for internships and placements further solidified my choice. I was also impressed by BIMTECH’s focus on experiential learning through programs like Out-of-Job Training (OJT), live projects, and guest lectures by industry experts.

Careers360: What was the first thing that you noticed about the campus and life at BIMTECH?

Gurleen Kaur: The first thing that struck me was the warmth and vibrancy of the campus. The infrastructure is modern and thoughtfully designed, but it’s the people—students, faculty and staff—who make it truly special. There’s a sense of camaraderie and inclusivity that fosters a supportive learning environment. The campus is always buzzing with activities, from academic sessions to cultural and recreational events, making it a hub of energy and opportunities.

Careers360: What were the initial challenges faced by you at the campus?

Gurleen Kaur: Initially, managing the rigorous academic schedule along with extracurricular activities was a challenge. Adapting to a new environment, meeting deadlines and staying on top of assignments required a steep learning curve. However, the support from faculty, mentors and peers made the transition smoother. Engaging in group projects and club activities helped me develop better time management and interpersonal skills, which were essential for overcoming these challenges.

Careers360: What do you think are unique facilities that are offered at BIMTECH?

Gurleen Kaur: BIMTECH offers a range of facilities that make campus life both comfortable and enriching. The library is a hub of knowledge, with a vast collection of books, journals, and online resources. The hostels are well-equipped to ensure a comfortable stay, and the IT infrastructure provides seamless access to digital academic tools. The Entrepreneurship Cell nurtures innovation and start-up ideas, while corporate connects with industry leaders to bridge the gap between academics and real-world experience. On-campus medical services ensure health support, and the sports facilities encourage students to stay active and maintain a healthy balance.

Careers360: Give us a glimpse of the daily routine followed by you at the BIMTECH Campus.

Gurleen Kaur: My day begins at 5 AM, which I dedicate to personal time. This includes activities like meditation, journaling, or working out. After breakfast, I attend lectures starting at 9 AM, covering a mix of core and elective subjects. Afternoons are often occupied with group discussions, club activities, or working on live projects. In the evening, I dedicate time to self-study and preparation for upcoming assignments or interviews. To unwind, I participate in sports or creative activities like art journaling. My day usually ends by catching up with friends or attending campus events, ensuring a balance between work and leisure.

Careers360: If you were to rate one favorite thing at the BIMTECH Campus, what would it be?

Gurleen Kaur: The strong sense of community and student-driven culture is my favorite aspect of BIMTECH. It allows students to take ownership of initiatives, fostering leadership and teamwork. The way students collaborate to organize events, run clubs and support each other creates a vibrant and inspiring atmosphere.

Careers360: How would you rate the campus facilities?

Gurleen Kaur: I would rate the campus facilities a 9/10. The institute provides modern infrastructure, well-maintained hostels, excellent academic resources and a range of recreational amenities that cater to the diverse needs of students.

Careers360: Which areas do you think can do with some improvement?

Gurleen Kaur: While the facilities are excellent, introducing more variety in the mess menu and extending library hours during exams could enhance the student experience. Additionally, increased opportunities for international exposure would be beneficial for students aiming for global careers.

Careers360: What is your opinion on the peer groups at BIMTECH?

Gurleen Kaur: Peer groups at BIMTECH are one of its biggest strengths. The diversity of students in terms of background, skills and experiences fosters rich interactions and collaborative learning. These groups often lead to lifelong friendships and valuable professional networks. Working together on projects and club activities also helps in understanding different perspectives and building strong interpersonal skills.

Careers360: What are the regular fun activities at BIMTECH?

Gurleen Kaur: BIMTECH offers a plethora of activities to unwind and have fun. From sports tournaments and cultural fests like ‘Cultivate’ to regular club activities, there is something for everyone. Events like open-mic nights and food festivals ensure that students have ample opportunities to relax and enjoy.

Careers360: Name some of the prominent clubs at BIMTECH. Which ones are you part of? Do you think they are important for students?

Gurleen Kaur: At BIMTECH, the clubs are an essential part of life, offering something for everyone and enriching the overall campus experience. For instance, the Palette Club is where creativity comes alive. I enjoy being a part of it, exploring art and crafts and participating in fun activities. QCB Club is perfect for quiz enthusiasts, bringing together curious minds for exciting challenges. For marketing lovers, Bizmark offers a great way to explore ideas, strategies and campaigns in a collaborative setting. The Sports Club keeps the campus active with tournaments and fitness events, creating a buzz of energy and teamwork. I am part of the Youth Tourism Club, which has helped me enhance my creative skills and leadership abilities. These clubs are integral to student life as they provide platforms for skill development, networking and personal growth.

Careers360: Name some activities that you participate in.

Gurleen Kaur: I actively participate in basketball, art competitions and organizing events like the CES Tour Conference 2024. These activities allow me to explore my creative and athletic side while contributing to campus life.

Careers360: What are your stress busters?

Gurleen Kaur: For me, art journaling, dancing and playing sports act as great stress busters. They help me unwind and recharge after a hectic day.

Careers360: Name some activities that are related and focused on the BIMTECH PGDM-RM programme.

Gurleen Kaur: In the PGDM-Retail Management program at BIMTECH, I’ve had the chance to engage in several activities that bridge classroom learning with practical experience. One of the most impactful has been the Out-of-Job Training (OJT), where I got hands-on experience in retail operations. It gave me real insight into how the industry works on the ground. Another aspect I’ve appreciated is the regular guest lectures by industry leaders.

Hearing their stories and learning from their experiences has been incredibly inspiring and insightful. We also have industry visits, which I’ve found valuable for seeing retail operations in action and understanding how theory applies in real settings. On top of that, there are workshops and projects focused on areas like visual merchandising and digital marketing which have helped me connect concepts to practical challenges. These opportunities have been essential in preparing me for a dynamic career in retail.

Careers360: If you were to rate your academic infrastructure, what would be your opinion on a score of 1 to 10?

Gurleen Kaur: I would confidently rate the academic infrastructure a 9/10. It’s well-equipped with modern

tools and resources that support an enriching learning experience.

Careers360: In your opinion, how do campus life and interactions shape a student's life?

Gurleen Kaur: Campus life at BIMTECH is transformative. It shapes students into well-rounded individuals by providing opportunities to develop leadership, communication and teamwork skills. Interactions with peers, faculty and industry experts broaden horizons and prepare students for real-world challenges.

Careers360: What are the regular events that are held at the BIMTECH campus?

Gurleen Kaur: BIMTECH hosts a variety of regular events that bring vibrancy and learning to campus life. Cultural fests and festival celebrations create a sense of community as students come together to enjoy and celebrate diversity. The International Leaders Conference offers industry-focused seminars, providing valuable insights into global business trends. CXO Talks are inspiring sessions where thought leaders share their experiences and wisdom. Additionally, the campus buzzes with sports tournaments, club competitions, and academic workshops, ensuring a perfect balance of fun, creativity, and learning throughout the year.

Careers360: If you had to describe your campus in a nutshell, what would that be?

Gurleen Kaur: BIMTECH is a vibrant ecosystem of learning, creativity and opportunities, where every day brings something new to explore and grow.

Careers360: What would you miss most about the campus and life here after you leave?

Gurleen Kaur: I will miss the supportive community, the buzzing energy of the campus and the countless memories made during events, projects and late-night conversations with friends. BIMTECH has been a second home that has shaped my personality and aspirations.

Disclaimer: This content was distributed by BIMTECH Greater Noida and has been published as part of Careers360’s marketing initiative.

Articles

Certifications By Top Providers

Post Graduation Programme in Digital Marketing
Via Indian Institute of Digital Education
MBA Finance
Via Birla Institute of Technology and Science, Pilani
Digital Banking Business Model
Via State Bank of India
Management of Commercial Banking
Via Indian Institute of Technology Kharagpur
MBA Business Analytics
Via Birla Institute of Technology and Science, Pilani
Udemy
 703 courses
Edx
 467 courses
Emeritus
 229 courses
Swayam
 219 courses
Coursera
 215 courses

Explore Top Universities Across Globe

University of Essex, Colchester
 Wivenhoe Park Colchester CO4 3SQ
Queen Mary University of London, London
 Mile End Road, London E1 4NS
University of Strathclyde, Glasgow
 16 Richmond St, Glasgow G1 1XQ
Oxford Brookes University, Oxford
 Headington Campus Oxford OX3 0BP UK
Northumbria University, Newcastle City Campus
 Sutherland Building, Northumberland Road, Newcastle-upon-Tyne, NE1 8ST
Cardiff Metropolitan University, Cardiff
 Llandaff Campus, Western Avenue, Cardiff, CF5 2YB
Magister Jurisdiction
4 minMar 18, 2023 16:03 PM IST
GMAT Exam Dates 2025: City Wise Test Schedule in India
13 minDec 31, 2024 03:12 AM IST

Questions related to BIMTECH Greater Noida

Have a question related to BIMTECH Greater Noida ?

Birla Institute of Management Technology (BIMTECH) offers PGDM, PGDM International Business , PGDM Insurance Business Management, and PGDM Retail Management programmes. According to the official placement report for the batch of 2022-2024, some of the companies which extended job offers to the marketing graduates for sales and marketing roles were Accenture, Infosys, Wipro Ltd, Schneider Electric, SBI General Insurance, Make My Trip (MMT), Tata AIG, Wildcraft, Hyundai Motor India Ltd., Aditya Birla Health Insurance, etc. Some of the roles offered to candidates were of Management Trainee, Research Associate, Area Manager, Consultant, Management Trainee –Analyst, Senior Sales Officer Trainee (SSOT), Associate Solution Advisor, Business Development Manager, etc.

Birla Institute of Management Technology (BIMTECH) offers a Post Graduate Diploma in Retail Management. The programme provides in-depth knowledge to students in all aspects of retail marketing, and core management areas such as Marketing Management, Financial Accounting, Quantitative Management, and Economics.

The institute has a strategic tie up with the Retail Association of India (RAI), Mumbai. On the job training is provided to students in order to enhance the student- industry interaction so that students can acquire the experience of a retail store working, which bridges the gap between academics and field learning. This also helps students to gain knowledge and experience in the functioning of a retail stores.

BIMTECH also organises visits to various industries to enable students to have first-hand knowledge of procedures and formalities in the industries. A number of industry interactions and experts visits are regularly organised by the institute.

PGDM Retail Management students undertake a number of projects as a part of the course curriculum. The institute follows the case study pedagogy. During the course of the programme, students are required to undergo a three months mandatory summer internship assignment between the first and second year. Therefore, you will get a lot of opportunities for practical learning, such as internships, projects, and case studies in the PGDM Retail Management programme offered at BIMTECH Greater Noida.

Students pursuing the Post Graduate Diploma in Management at Birla Institute of Management Technology are required to study a number of core, and elective courses as the part of the programme. The list of core marketing courses offered in the first two trimesters are mentioned below:

  • Marketing Management-I
  • Marketing Management- II

In third, fourth, and fifth trimesters, students must select functional elective from Marketing/ Finance/ HR/ Operations, and Decision Science. The list of functional elective courses in marketing specialisation are mentioned below:

  • Digital Marketing
  • Services Marketing
  • Consumer Behavior
  • International Marketing
  • Marketing Analytics
  • Rural Marketing
  • Product and Brand Management
  • Advance Marketing Analytics
  • Business to Business Marketing
  • Bootstrap Marketing
  • Integrated Marketing Communication
  • Social Marketing
  • Sales and Distribution Management
  • Luxury Marketing
  • Customer Relationship Management
  • Retail Marketing

Similarly, students who pursue the PGDM International Business are also required to select elective courses.

Dear aspirant !!

Hope you are doing well ! If jims rohini is near your home then definitely you should go for it without even thinking for a minute . The JIMS hostel aims to provide a homely atmosphere away from home to the students. The rooms are spacious with windows opening to the balcony. Other hostel facilities include a common room and a dining hall. Apart from the solid infrastructure, it provides ample space for interaction and relationship building.

It is best from my point of view . Go with it

Hope you get it

Thank you

Hi there,

In my opinion I would suggest you to go with BIMTECH.

BIMTECH stands for Birla institute for management and technology is a very decent college and it is also one of the best B- schools to join.

See, if your CAT percentile lies in the range of 70- 85% or much more than this then don't forget to give this institute a chances as it is also very good college to explore.

The college size is vast and has every modern facilities along with good teachers.

Talking about the placements, it all depends upon the student's calibre. The average package lies in the range of 7-10 LPA and if you perform well then you can grab more better packages and offers.

Also, This college is economical and budget friendly with good facilities. So, better to get yourself here.

https://www.careers360.com/colleges/birla-institute-of-management-technology-greater-noida

Hope you understand. Revert in case of any query!

:)

View All
Marketing Director

A career as Marketing Director is also known as a marketing expert who is responsible for the overall marketing aspect of the company. He or she oversees plans and develops the company's budget. The marketing Director collaborates with the business team to plan and develop the marketing and branding strategies for the company's products or services. 

4 Jobs Available
Business Development Executive

A Business Development Executive (BDE) is a professional responsible for identifying growth opportunities and fostering strategic partnerships to enhance a company's market position. Typically, a BDE conducts market research, analyses industry trends, and identifies potential clients or business prospects. He or she plays a crucial role in developing and implementing sales strategies to achieve revenue targets. 

A BDE often collaborates with cross-functional teams, including marketing and product development, to align business objectives. Strong communication, negotiation, and relationship-building skills are essential for success in this role. BDE strives to expand the company's customer base, drive sales, and contribute to overall organisational growth in a dynamic and competitive business environment.

3 Jobs Available
Content Marketing Specialist

Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.

3 Jobs Available
Sales Manager

A sales manager is a revenue-generating source for a company. Any organisation or company which sells a commodity or service requires sales to generate revenue. A Sales manager is a professional responsible for supervising the sales team. An Individual as a sales manager works closely with salespeople, assigns sales territories, sets quotas, mentors the members of the sales, assigns sales training, and builds a sales plan. 

The Sales Manager work also includes hiring and laying off sales personnel after evaluating his or her work performance. In bigger entities, sales quotas and plans are usually set at the executive level. He or she is responsible for overseeing the set target or quotas met by salespeople or upholding any policy. He or she guides his or her fellow salespeople and allows them to sell.

2 Jobs Available
Business Analyst

Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.

In a business analyst  job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts. 

2 Jobs Available
Marketing Manager

A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable. 

A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.

2 Jobs Available
SEO Analyst

An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns. 

2 Jobs Available
Digital Marketing Executive

Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.

2 Jobs Available
Back to top