Important Skills in MBA Grads: What are the skills that recruiters on campus look for in the best business schools? How do recruiters like students and get an edge over their competitors? How important is work experience for companies, and is your undergraduate institute brand important for campus recruitment?
This Story also Contains
Skills Employers Look For in Graduates
Top Technical Skills Employers Look For
Invaluable Skills MBA Degree Helps You Improve
Important Soft Skills in MBA Grads
Skills required for MBA Students
Top 10 Skills Employers Look For 2022: Employability skills for MBA students
Important Hard Skills in MBA Grads
Skills Employers Look For on Resume
Important Skills for MBA Grads
To find out, we asked industry and selectors on the best B-school campus to reveal to us the skills they are looking for in MBA students. We asked them to tell us what skills MBA students currently do not have and to list the shortcomings in Indian MBA employment processes that need to be addressed by management companies. Here is what they said.
The GMAC Corporate Recruitment Analysts lists the skills/ attributes employers are looking for in MBA candidates. Survey respondents were asked to get the most important place out of 12 attributes. A candidate’s ability to fit into an organizational culture is now standardized as a highly desirable attribute.
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The survey also addresses the question of exactly what these top In-Demand skills top B-School recruiters are looking for.
What Are the 5 Skills For Success
1. Interpersonal Skills
Everyone in a leadership role needs each other’s skills, in which working with and motivating others can really make the difference between success and failure - be it with clients, colleagues, or the people you manage. Don’t forget, the lack of such skills will seriously impede your ability to engage in all those important networks - no one is going to share the best new opportunity with you if you can’t engage with them.
2. Strategic Thinking
Strategic thinking is a cornerstone of the MBA - one of the main objectives of the degree is to help you always move from a functional role to a ‘big picture. Can you see the future of a company, how is it going to get there, and is it a factor in the agility to deal with competitors and market forces? If so, you will need more of the best MBA employers.
3. Entrepreneurial Skills
Entrepreneurial skills are the ability to find a gap in the market, enough judgment and creativity, and technical understanding to know if it is worth filling, otherwise doing so would be invaluable to a dynamic organization with developmental designs. Remember that not every example of an entrepreneur needs to change the world.
4. Communication Skills
It is essential to communicate above, below, and across any management level. Communication skills are a part of which employers often find to be somewhat low on candidates. Fortunately, this is a review that will help you develop an MBA and play a significant role in MBA learning with all the compatible challenges of working in different groups.
5. Leadership Skills
A good manager will have the leadership skills to carry out functional roles by his or her superiors - not an easy task by any means. However, a good leader will inspire them and those around them, make them valuable, and give the whole effort a sense of direction. Significantly, the surveyed top MBA employers were most satisfied with having MBAs.
Every MBA student needs to develop their skills and design their career path with some basic, but highly relevant technical skills. Some of them are:
1. Data Analysis
The ruling mantra of the business world is currently "Data is the new oil". Some industries are growing and data is the reason for their rapid growth. One of the best technical skills for management students is to command proficiency in analytical tools like Tableau, SPSS, etc.
The most basic and commonly used tool for data management is MS Excel. Due to its widespread popularity, MBA students need to be familiar with Excel in technical skills.
2. Programming Languages
While this is not necessary for MBA candidates to incorporate JDs, it is an added benefit. As a manager, you will work on various projects that may be the software interface or application that you can provide. Or you can be used in a cross-functional group.
Therefore, basic knowledge of languages like Python, SQL, and PHP, and knowledge of related databases are the most useful technical skills for MBA students.
3. Presentation and Design
Good knowledge of presentation tools is one of the most important technical skills for knowledge management students. Presentations are important in the corporate setting because they are the official link between a customer and a business.
MBA students get good exposure to presentations ranging from their class assignments to business case study competitions. They should use this expression by learning more about the art of making PPTs on various tools such as PowerPoint, Prezi, Canva, Haiku Deck, etc.
4. Technical Writing
Managers are given the responsibility of setting goals and objectives in a project. They are needed to facilitate cross-functional or cross-sectional team collaboration in a project and to communicate one team’s expectations, presentations, limitations, etc. to another.
They also inform the supervisors of the technical, budget, and other needs of the teams. Therefore, they need to know the technical specifications of each domain, i.e. marketing, accounts, information technology, etc.
Therefore, technical writing skills should be essential for a manager because it is a stepping stone for effective communication within an organization. This is why it is featured in the list of top tech skills for MBA students.
5. Project Management
Managers inform employees of information received from top management. They create meeting minutes with top management, create training and staff items, and generate reports on product specifications and terms of service. Managers also generate reports on internal and external processes, partner management, competitor analysis, and project documentation.
Although project management is a specific branch of management, managers are specially trained in statistical analysis tools, scrum methodology tools, quality control techniques and algorithms, risk analysis report development, and communication and planning software.
Nevertheless, it is highly relevant for all managers to have knowledge of these features, and this is one of the best tech skills for MBA students to learn.
If you want to manage your own team or own your own business, some of the skills you learn in B-school will be key to your success because they will shape your work ethic and your professional strength. So, before you sign up for an MBA, read all the important professional skills that a business degree can help you with;
Strategic thinking and analysis
Communication skills
Networking right
Toughing out high-pressure situations
Professional pragmatism
Time management
Decision-making
Leadership
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In addition to providing a solid foundation in business strategies and technology, online MBA programs offer many opportunities to develop your fine skills. Often, knowing how to present new ideas and collaborate with others can prove just as important as your technical ability for success in the workplace. During your advanced education, you will find ways to develop these essential skills. So if you’re trying to guarantee job security in a post-COVID world, here are Important skills in MBA Grads you can look to strengthen.
Before going to get into the topic, one should know the Importance of soft skills for MBA students and how to improve MBA skills. Here the top 10 important soft skills developed by MBA students.
Top 10 Skills Employers Look For 2022: Employability skills for MBA students
1. Leadership
Earning your MBA is about jumping ahead in the resources you bring to the job and preparing yourself to act as a leader. Encouraging trust in others and motivating them to do their best work requires a firm understanding of the personal needs of employees and the overall culture of your company. You learn to strengthen your areas of expertise, work with others on complex projects, and to get honest feedback.
2. Communication
To improve your life, you can get your ideas clear and confident. Your education prepares you to take the next step in your life by teaching you different ways to present information and ideas. Whether you are attending a conference, submitting a formal proposal, listing an analysis sample, or writing a note, you need to understand how to format your message to its audience.
3. Critical Thinking
A good leader does not always take information and claims at face value. MBA students learn to ask relevant, analytical questions that lead to better results. By trying to understand the bigger picture, they discover how different aspects of a business relate to each other and gain insights that can bring about significant improvements in the company’s processes.
4. Creativity
Coming up with innovative ideas for new ventures or new perspectives on practices established within an organization is often a challenging opportunity. MBA classes provide graduates with knowledge and strategies for brainstorming, researching, and vetting wonderful ideas. Students learn to identify areas of need or opportunity and take the first steps toward innovation.
5. Teamwork
Sometimes, the best strategy for a leader is to ask for suggestions from others or hand over the responsibility to an expert. Part of an MBA education involves collaborating with colleagues to exchange ideas and make holistic plans. This cognitive experience can be very different when you have to integrate people into a group by setting clear priorities and monitoring everyone.
6. Cross-Culture Competency
Production collaboration seeks to raise awareness of how people's diverse cultural backgrounds affect their vision and expectations. Respecting and serving these differences is key to opening up opportunities in the global economy. Knowledge of foreign languages and orientation to transcend national boundaries will be major advantages in business.
7. Integrity
When superiors look for a person who is ready to advance to the position of chief executive, they are interested in someone who commands respect. Honesty, responsibility, and reliability in your work prove that you are ready to progress in your next role. These are the qualities you can develop while working on an MBA, how ethical behavior can strengthen your reputation and go hand in hand with professional achievements.
8. Flexibility
In the ever-changing business world, almost nothing goes exactly as planned. Being prepared for new situations is one of the most effective gentle skills you can take from your studies. If you can make the necessary changes while delivering high-quality results, it means you are ready to face the challenges that come with being fast.
9. Self-Awareness
It can only grow if a person wants to step back from time to time and engage in honest self-assessment. While in school, you have plenty of opportunities to consider how you strengthen your skills and where to put more effort. A realistic view of your own accomplishments will help you as you continue to progress.
10. Resilience
In education and business, you will face challenges. Not every project you work on will be a huge success and not every project you offer to the best decision-makers will be accepted. When you are ready to move forward in your life, focus on stepping back from these setbacks and turning them into valuable learning experiences.
To improve your technical and soft skills for today's market, you need advanced education around the latest thinking in business strategy.
We asked respondents to choose from a variety of options to find the top-5 hard skills that recruiters look for on campus when hiring from business schools, and a top MBA graduate should be a good fit for their respective companies. Here is what they said;
People Management
Quantitative skills
Data Science and Analytics
Specialized Marketing
Supply Chain Management
Are you a good fit?
Organizational fit is an assessment of how well a candidate's work style and values fit into the company's work culture. But some companies have their corporate values or culture written on their corporate “Vade Mecum”, so how does a candidate find out about values?
Quite simply, from talking to current and former employees, from interviews with company recruiters, through on-campus events that a company uses to promote its values, and from the professional services team at the college.
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The CAT 2025 exam is a national-level MBA entrance test for IIMs and top B-schools in India. It will be held on 30th November 2025 in computer-based mode across ~170 cities.
The registration is open from 1st August to 13th September 2025 on
iimcat.ac.in
.
Admit cards will be available from 5th November 2025 onward.
Graduates with at least 50 marks (45 for SC/ST/PwD) are eligible to apply.
The exam tests English, Reasoning, and Quantitative Aptitude in three timed sections.
With 305 marks in ICAR PG and being from ST category, your chances of getting an AIEEA (CAT) seat is good, especially in plant sciences and less competitive subjects
M/s Deloitte Touche Tohmatsu Limited, one of the top four audit and accounting firms in the world with headquarters at London, UK, and with an operational presence in 153 countries, hires Management Trainees (MT) from all the premier management institutes of India thrice every year, in the months of January, May and September.
Each new group of Management Trainees (MT) have to go through a four month rigorous training schedule, after which they have to pass through a test consisting of a written assessment and a case-analysis. The top hundred ranked Management Trainees (MT) based on the performance in the test are confirmed as Management Executives (ME). The rest are given the opportunity of undergoing the training for four months one more time along with the next batch of Management Trainees (MT) and then passing through the subsequent test consisting of the written assessment and case-analysis. The Management Trainee (MT) who fails to get confirmed as a Management Executive (ME) the second time is fired.
The scatter-graph below depicts the number of Management Trainees (MT) at Deloitte taking the tests from January 2020 till May 2022, and the vis-à-vis hired Management Trainees (MT) at Deloitte who were fired :
It is also known that for the month of September 2019 at Deloitte, 96 hired Management Trainees (MT) failed to be confirmed as a Management Executive (ME) the first time, and that 36 hired Management Trainees (MT) were fired.
Question :
In which test did the minimum number of Management Trainees (MT) get confirmed as a Management Executive (ME) in the second attempt ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the first customer's order be considered closed ?
Six sticks of equal lengths were kept in the vertical position in an empty flower-vase, to be arranged at the six corners of a regular hexagon. The two ends of each of the sticks were of different colours.
The top ends of the sticks were one of each of the following colours – Red, Cyan, Pink, Brown, Black and Green. The bottom ends were one of each of the following colours – Blue, Yellow, White, Orange, Purple and Grey. Both the sets of colours mentioned were in no particular order.
It was also known that :
a) The stick with the red colour was opposite to the stick with the blue colour
b) There were exactly two sticks whose both ends had colours whose names started with the same letter
c) The stick with the grey colour was adjacent to the stick with the white colour
d) The stick with the cyan colour was adjacent to both the sticks with the brown colour and the one with the blue colour
e) The stick with the purple colour was adjacent to both the sticks with the grey colour and the one with the green colour
f) The stick with the white colour was opposite to the stick with the green colour
Question :
What was the colour of the bottom end of the stick having brown colour at the top end ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the third customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the second customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the third customer's order be considered closed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
A fourth customer comes in and orders two plates of French Toast at 6.24 pm. Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis. For exactly how many minutes would one of the friends be idle from 6.00 pm till serving the last customer, assuming that the four customers were the only ones to have come in within the period being discussed ?
Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'.
They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared.
They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders.
On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries.
On the backdrop of the above information answer the questions given :
Question:
Had Niloy been absent on that day, and assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the fourth customer's order (refer to the previous question) be considered closed ?
The bar-graph given below shows the foreign exchange reserves of Nepal (in million Rupees) from 2014 to 2021. Answer the following questions based on the graph :
Question:
What was the percentage increase (rounded to the nearest integer, if deemed necessary) in the foreign exchange reserves in 2020 over 2016 ?
The Jadavpur University’s Prince Anwar Shah Road hostel consists of two large separate buildings, one for the ladies and the other for the gents, while having a common kitchen and dining hall. It is the hostel of the CS and the EEC department of engineering students of the university.
In recognition of the growing dissatisfaction and hence complaints among the inmates of the hostel regarding the menu served for dinner, the Dean of the engineering department, Dr Aparesh Sanyal, personally decided to investigate the matter. He set about collecting information about the preference of dinner among the inmates, separately from the gents and the ladies wing of the hostel.
Dr Sanyal was able to gather the following partial information :
Hostel inmates
Menu preference for dinner
Total
Egg Meal
Fish Meal
Chicken Meal
Gents
20
Ladies
64
Total
60
The Warden of the hostel was consulted, who after investigation declared that the following facts were clear :
1. Forty percent of the hostel inmates were ladies
2. One-third of the gentlemen inmates preferred an egg meal for dinner
3. Half the hostel inmates preferred either fish meal or chicken meal
Question:
What proportion of the lady hostel inmates preferred a fish meal for dinner ?
A career as Marketing Director is also known as a marketing expert who is responsible for the overall marketing aspect of the company. He or she oversees plans and develops the company's budget. The marketing Director collaborates with the business team to plan and develop the marketing and branding strategies for the company's products or services.
A Business Development Executive identifies and pursues new business opportunities to drive company growth. They generate leads, build client relationships, develop sales strategies, and analyse market trends. Collaborating with internal teams, they aim to meet sales targets. With experience, they can advance to managerial roles, playing a key role in expanding the company’s market presence and revenue.
Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.
A Sales Manager leads a sales team to meet targets, formulates strategies, analyses performance, and monitors market trends. They typically hold a degree in management or related fields, with an MBA offering added value. The role often demands over 40 hours a week. Strong leadership, planning, and analytical skills are essential for success in this career.
A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable.
A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.
An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns.
Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.
Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.
In a business analyst job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts.
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