8 Certificate Courses You Can Pursue With BBA

While a BBA degree can provide you with a firm foundation on which to base your higher studies or your job, it’s advisable to supplement your education with a few certificate courses in various subjects. This becomes even more important as both the job market and the field of marketing itself evolve at a rapid rate. While your regular course might give you some idea about these subjects, the best certification courses for BBA students provide you with a focused understanding of them. Armed with these, you will not only be more desirable as a prospective employee but will also have a clearer idea of what you want to pursue as you advance in your career.

Read on to know more about the best certification courses for BBA students.

Digital Marketing

One of the best certification courses for BBA students is Digital Marketing. Marketing is a dynamic field, one that reflects the evolution of consumer choices over time. Traditional marketing methods still work and have their own appeal. However, digital is the way to go if you want to be where the customer is. Digital marketing itself is an umbrella term that combines SEO, content, email, social media, affiliate, and so much more. Basically, digital marketing promotes the use of online channels to engage with audiences and market products. This means that doing digital marketing as one of the certification courses for BBA students will stay relevant for a long time and understanding it will help you stay updated as well.

Also Read | Digital Marketing Certification Courses

Chartered Financial Analyst (CFA)

One of the best certification courses for BBA students is CFA. No matter which specialisation you choose, having a solid finance background will only enhance your profile. The CFA Program is a postgraduate professional certification offered internationally by the CFA Institute of United States. You will only be eligible for this exam if you are in the final year of your bachelor’s degree. Only after successfully completing a rigorous three-part exam that tests you on different subjects such as—portfolio management, asset valuation, and wealth planning—can you receive your certification. This certification will give you an edge over others in the job market, not to mention the immense practical knowledge it will bestow you with. If you cannot take the CFA exam yet, you should still try to go for a course that covers the fundamentals of finance and accounting as one of the best certification courses for BBA students

Excel VBA And Excel Macros

In today’s world, you cannot be expected to get anywhere without a solid grasp of Excel.Excel VBA And Excel Macros is one of the best certifications for BBA courses. Of late, it’s becoming even more important to be able to use Excel VBA and Macros. Visual Basic Application is the programming language that helps to create programming codes called Macros. These Macros are user-generated functions that help in creating automated processes. Effectively, this reduces the number of manual tasks that need to be performed in Excel. Not only does this cut down on the amount of time taken to work on Excel, but it also helps create homogeneity within the organisation.

Business Analytics

You can also choose Business Analytics as another one of the certificate courses during BBA.The world we live in is buzzing with data. There is more information available to us today than ever before. However, an increase in information does not automatically mean better business. Now more than ever, we need people who can work with and convert it into meaningful insights for the organisation they work with. Any course that deals with business analytics or Big Data can help you become a valuable asset to an organisation. Business Analytics is another one of the best certification courses for BBA students.

Also Read | Business Analytics Certification Courses

Keep on reading to know more about the best certification courses for BBA students.

Foreign Languages

One of the best certification courses for BBA students is to do foriegn language certification. In an increasingly globalised world, our ability to make connections with people all over the world makes us stand out from the crowd. What’s more, when you can network with people from different countries and cultures, you will also open yourself up to more opportunities. Chances are, you will be interacting with people of diverse backgrounds no matter where you are as an employee or a student. Therefore, learning a foreign language can be a fun and effective way to enhance your business profile. You can choose a language that is popular and spoken by many people in the world. Or, if you are targeting a college or job in a specific country, you can get certified for that language.

A different spin to this is getting certified for teaching English as a foreign language which is also one of the best certification courses for BBA students. This way, you might get opportunities to teach English in different countries where fewer people speak the language. Not only is this a rich cultural experience, but it will also help you build networks internationally.

One Of The Helpful Certification Courses For BBA Students Could Be That In A Foreign Language

Negotiation

No business exists without negotiation. When two or more parties conduct business, there is an expectation that the outcome will be beneficial to all involved parties. This is where negotiation comes in handy. This skill ensures that you conduct meetings where you create favourable outcomes for yourself or your organisation that benefit the other person or organisation as well. It might sound simple enough but creating win-win solutions for everyone involved isn’t an easy task. Being an effective negotiator isn’t restricted to a particular function or job profile. In fact, you might even need to negotiate with other functions within your organisation every now and then. Clearly, this is a skill that everyone should have, as it is invaluable in business as well as in life.

Corporate Social Responsibility (CSR)

One of the best certification courses for BBA students is CSR. CSR has become extremely relevant in recent years, especially as more and more businesses seek to shift from a stockholder model to a stakeholder one. CSR activities include projects that a company initiates in different areas, or those relevant to their business, that help make a difference in society. Usually, there is a CSR department in most organisations, and they are faced with challenges as diverse as effective communication with all stakeholders and project management. There is also a need for people who work well with ambiguity, for social projects usually tend to be broad in scope and unstructured as well. By doing CSR as one of the certification courses for BBA students , you will have the necessary skills to work in the CSR department of a company, you are seen as someone who is both a powerful communicator as well as an effective problem solver.

Storytelling And Public Speaking

You can also choose storytelling and public speaking as one of your certificate courses during BBA. If you truly want to be heard, you need to be a storyteller. You can have all the data in the world, you can be the most knowledgeable person in a room, and you can have the necessary insights to solve a problem, but unless people are willing (or able) to listen to you, there’s really no point. This is why everyone should learn how to give impactful presentations that engage the audience and convey your message across. Another aspect to this is that most people think that as long as they know what they’re talking about, others will too. That is not how things work, however. More often than not, people who get wrapped up in their own content often struggle the most to be understood.

A story is what connects you to your audience and helps create greater buy-in with stakeholders. Therefore, all of us should learn how to make a coherent narrative out of the points we’re about to present. Last but not least, most of us are scared of public speaking. The best among us can freeze when faced with an audience. Therefore, certificate courses during BBA which enhance these skills are compulsory for anyone who wants to communicate more effectively in all areas of their life.

Also read |

• Certificate Courses You Should Pursue Along With BCA
• 8 Finance Certifications You Can Pursue Along With Graduation

Aishwarya is a marketer and writer. As a marketer, she has a keen interest in creating meaningful conversations. As a writer, she loves pushing the boundaries of storytelling.