MBA in Finance Vs MBA in Marketing - Which One is Better?

Which One is Better - MBA in Finance or MBA in Marketing - MBA (Masters of Business Administration) is a globally recognised, sought-after degree that centres around developing skills and knowledge in business and management. The different career prospects that MBA has along with the various MBA specialization options to choose from can lead to endless indecisiveness and confusion among students such as MBA finance vs MBA marketing. It is important to make an informed decision when you’re at a tough crossroads of choosing your specialization in MBA.

This Story also Contains

1. MBA in Finance and MBA in Marketing Eligibility Criteria
2. MBA Marketing VS MBA Finance: An Individual Understanding of Both the Courses
3. Interest, Aptitude and Personal Skills
4. Job Prospects and Scope of MBA in Finance VS MBA in Marketing
5. Salary After MBA - Key Highlights

Top Institutes Offering MBA

MBA in Finance and Marketing are the two most popular specializations. “MBA in Finance or MBA in Marketing?” is the most common question which floods the mind of an MBA aspirant. Even though both specializations revolve around the fundamentals of business, they are still significantly different from each other on various levels: their different curriculum, different skills requirements for them, the different career opportunities they offer, etc. Puzzled students can make a wise choice to solve their dilemma about MBA course– finance or marketing which is better,

• with an in-depth understanding of both courses at the individual level.

• by drawing a comparison between the two specializations.

With proper knowledge about exactly what both the courses offer, what your personal interests are and which career path you want to walk on, it will be easy to choose between Marketing or Finance MBA.

MBA in Finance and MBA in Marketing Eligibility Criteria

• Both MBA in Finance and MBA in Marketing can be pursued if the candidate has a graduate degree.

• There are no specific restrictions on or requirement of any particular educational background.

• However, a common myth that comes across aspirants is that only those students who have a Commerce or Economics background are eligible for MBA. Students should keep in mind that this isn’t true and anyone with a graduate degree in any stream (Science, Commerce or Arts) is eligible to pursue an MBA degree.

MBA Marketing VS MBA Finance: An Individual Understanding of Both the Courses

1. MBA in Finance

As the name suggests, MBA in Finance predominantly focuses on the financial aspects of business and management. The various finance courses included in this specialization will systematically train students in the field of financing, auditing, budgeting, accounting, managing financial resources, analyzing data, handling investments, evaluating risks and making financial decisions for businesses. If you are good with numbers and have a statistical mind, you should definitely consider pursuing this specialization. It would be beneficial if you have a strong background in Mathematics and Accounting if you choose Finance, however, it is not a prerequisite. You would be taught various financial concepts. The curriculum would include the following:

• Economics
• Budgeting
• Finance
• Derivatives Management
• Financial Accounting
• Financial Risk Management
• Corporate Finance
• Hedge Funds
• Business Accounting
• Portfolio Management
• International Finance Markets
• Insurance Management

2. MBA in Marketing

MBA in Marketing is a very popular and beneficial degree. In the age of globalization and technology, with digital marketing becoming the core of every business, every organization has opportunities and prospects in marketing. MBA in Marketing program is designed to teach students various concepts such as marketing strategies, branding, promotions and promotional strategies, consumer behaviour, attracting potential customers, advertising, public relations, communication, market research, increasing sales and market-oriented strategy planning. Creative students who can think of out-of-the-box ideas would excel in marketing and are advised to choose this specialization. The curriculum would include the following:

• Digital Marketing
• Customer Relationship Management
• Marketing Analytics
• Market Strategy
• Retail Management
• Pricing Policies
• Market Research
• Consumer Behavior
• Marketing Research
• Brand Management

Also Read: MBA in Marketing or Sales

Important Factors to Keep in Mind When Choosing Between MBA in Finance and MBA in Marketing

When you are on the threshold of choosing between Finance and Marketing specializations, you should always keep the following points in mind and base your decision in accordance with them:

1. Your interest

2. Your aptitude

3. Your personal skills

4. Job prospects

5. Scope and industry

6. Your salary expectations

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Interest, Aptitude and Personal Skills

Interest and aptitude go hand-in-hand. Interest is what your preference is and aptitude is what you’re suited to and capable of doing. Students should choose between MBA in Finance and MBA in Marketing based on what they like and which specialization they’re more suited to succeed in. If you have an interest in playing with numbers and analyzing figures, you should opt for Finance. If you have an aptitude for convincing people, communicating, networking and thinking creatively, then Marketing would be the better option for you. Your personal skills also play a role in carving out the right path for you. For example, if you’re skilled in number-crunching and problem-solving, then Finance would be the better option for you.

Check out: MBA in Finance VS MBA in HR

Job Prospects and Scope of MBA in Finance VS MBA in Marketing

1. MBA in Finance

If you opt for MBA in Finance, you will have the following job prospects:

• Chief Financial Officer
• Financial Analyst
• Financial Controller
• Budget Analyst
• Financial Manager
• Investment Banker
• Estate Planner
• Stock Broker
• Auditor
• Credit manager
• Consultant
• Accountant
• Tax Planner

The scope of an MBA in Finance is vast. Along with the banking industry, you can work in the finance wing of the corporate sector, financial consultancies, mutual funds, stock market and insurance sector.

2. MBA in Marketing

If you opt for MBA in Marketing, you will have the following job prospects:

• Marketing Manager
• Brand Manager
• Sales Manager
• Sales Associate
• Corporate Sales Head
• Digital Marketing Head
• Advertising Executive
• Market Research Analyst
• Digital Marketing Specialist
• Business Development Director
• Customer Relationship Executive
• Product Manager
• Senior Marketing Analyst
• Buyer
• Social Media Manager
• SEO Manager
• Sales Associate
• Media Planner

There is wide scope in media, retail, E-commerce, hospitality, advertising, branding, business analysis and any domain that requires marketing.

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Salary After MBA - Key Highlights

MBA is a prestigious degree and you will earn a good amount of money no matter what you specialize in, keeping in mind different factors such as your performance, the organization you work for, the location where you work in India, and the field you are working in. The marketing vs finance salary are similar, but MBA has an edge over Marketing vs Finance by a slight margin.

With proper information, students can evaluate the pros and cons of both specializations to choose which one is better for them – MBA in Finance or MBA in Marketing.

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