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The MBA marketing salary is a key aspect for MBA aspirants going for the MBA course in the marketing specialization. The MBA marketing salary usually ranges from Rs. 5 lakhs per annum to as high as Rs. 20 lakhs per annum. This is the estimated starting salary range for MBA marketing candidates. The salary might differ as per the different factors involved. The candidates can use this article as a tool to understand the extent to which different factors can affect the MBA marketing salary along with the average salary package offered to MBA marketing candidates at various MBA colleges throughout India.
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The average MBA marketing salary offered in India across different marketing roles for different profiles in different industries is given in the table below.
S No. | Industry | Recruiting Companies | MBA Marketing Salary (INR) |
1. | FMCG |
| 8 to 15 LPA |
2. | Retail |
| 6 to 12 LPA |
3. | E-Commerce |
| 10 to 20 LPA |
4. | Consulting Firms |
| 10 to 20 LPA |
5. | Advertising and Media |
| 6 to 12 LPA |
There are a lot of factors involved that together influence the MBA marketing salary of candidates. The major factors influencing MBA marketing entry-level salary are discussed below briefly.
Industry: The type of industry plays a vital role in determining the MBA marketing salary. Industries like finance, consulting, and IT offer a higher starting salary.
Job Role: The particular job role for which a candidate is hired decides what would be the salary package for it. A product marketing role would be paid more than a digital marketing role.
Individual Performance: The performance of a candidate in the interview or selection rounds decides the MBA marketing salary they would be getting upon getting selected for the applied role.
Job Market: The underlying job market is crucial for the MBA marketing salary. A highly demanding job market would enable candidates with high salary packages and vice versa.
Reputation of the Institute: Candidates from highly reputed institutes like IIMs tend to get paid much higher salaries than other MBA marketing candidates.
An MBA in marketing pays decently well. The salary package can range from 5 to 20 lakhs per annum. The salary would vary depending on factors like industry, job role, job market, institute, etc.
A job related to product marketing can be considered best after an MBA in marketing. The job involves the candidate being responsible for the overall effective marketing of a product being released by the company.
MBA in marketing has always been evergreen in terms of demand. Candidates wanting to leave their mark in the marketing universe can opt for an MBA in marketing.
The monthly salary for a professional through MBA marketing can be anywhere between Rs. 40,000 to Rs. 1,50,000. The salary would keep on increasing as the professional is more and more experienced.
IIFT CAT Cutoff 2024
IIFT Delhi
General: 95–98 percentile
OBC: 90+
SC: 85–95
ST/PwD: 75–93
IIFT Kolkata
General: 85–95 percentile
OBC/SC/ST: 50–95 (varies)
Note: Final selection also includes WAT, GD, PI, academics, and work experience.
To prepare for CDS, CGL, and CAT during graduation, create a clear study schedule focusing on basics, reasoning, and aptitude. Practice daily mocks, improve time management, and stay consistent. Balance college and preparation with discipline and regular revision.
Many colleges accept low CAT scores or have their own exams. Some examples:
Lovely Professional University (LPU)
Amity University
UPES Dehradun
Jaipuria Institute of Management
ITM Navi Mumbai
These often have GD/PI rounds after application.
Hello Devansh, With your VITEEE rank close to 42,000, it is very much possible for you to get CSE in VIT Vellore (CAT 1 or CAT 2) and possible for VIT AP contingent on the opening ranks for that year. CSE in VIT Vellore is very competitive, especially CAT 1, so it is more realistic to get a stream instead. VIT AP is growing, with areas of opportunity and growing, and better infrastructure than what was in the beginning. If you get CSE there as I indicated, the same thought process indicates that it is worth consideration.
Many students say to avoid VIT Bhopal due to it being new (less facilities) and less industry connections. It also does not compare, facility-wise and industry-wise, to VIT Vellore and VIT AP. However, getting CSE is most important and if everything else fails, braking VIT Bhopal is possible. My suggestion would be VIT Vellore (CAT 1 or CAT 2) if you got to sit for CSE or relevant stream. Otherwise, VIT AP is a strong second option. Avoid VIT Bhopal if you have better options.
Best of luck!
With a 60 percentile in CAT, your son may have limited options for top-tier MBA programs, but there are still several good colleges offering residential MBA programs. Some institutes that may accept this percentile range include UPES Dehradun, IBS Hyderabad, Woxsen University, ITM Business School, and Vignana Jyothi Institute of Management. These colleges may offer opportunities with a focus on industry-oriented learning. It’s also worth exploring state universities and institutions that accept other entrance exams like MAT or XAT.
A career as Marketing Director is also known as a marketing expert who is responsible for the overall marketing aspect of the company. He or she oversees plans and develops the company's budget. The marketing Director collaborates with the business team to plan and develop the marketing and branding strategies for the company's products or services.
A Business Development Executive (BDE) is a professional responsible for identifying growth opportunities and fostering strategic partnerships to enhance a company's market position. Typically, a BDE conducts market research, analyses industry trends, and identifies potential clients or business prospects. He or she plays a crucial role in developing and implementing sales strategies to achieve revenue targets.
A BDE often collaborates with cross-functional teams, including marketing and product development, to align business objectives. Strong communication, negotiation, and relationship-building skills are essential for success in this role. BDE strives to expand the company's customer base, drive sales, and contribute to overall organisational growth in a dynamic and competitive business environment.
Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.
A sales manager is a revenue-generating source for a company. Any organisation or company which sells a commodity or service requires sales to generate revenue. A Sales manager is a professional responsible for supervising the sales team. An Individual as a sales manager works closely with salespeople, assigns sales territories, sets quotas, mentors the members of the sales, assigns sales training, and builds a sales plan.
The Sales Manager work also includes hiring and laying off sales personnel after evaluating his or her work performance. In bigger entities, sales quotas and plans are usually set at the executive level. He or she is responsible for overseeing the set target or quotas met by salespeople or upholding any policy. He or she guides his or her fellow salespeople and allows them to sell.
Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.
In a business analyst job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts.
A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable.
A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.
An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns.
Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.
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