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IGNOU MBA Syllabus and Subjects 2024 - A Comprehensive Guide

IGNOU MBA Syllabus and Subjects 2024 - A Comprehensive Guide

Edited By Team Careers360 | Updated on Oct 11, 2024 10:27 AM IST | #CAT

The IGNOU MBA syllabus and subjects are the core points of consideration for candidates pursuing a distance MBA from IGNOU. IGNOU provides different specializations under its MBA programs such as Financial Management, Human Resource Management, Marketing Management, and Operations Management. The IGNOU syllabus and subjects will vary as the course progresses regarding individual MBA specializations.

IGNOU MBA Syllabus and Subjects 2024 - A Comprehensive Guide
IGNOU MBA Syllabus and Subjects 2024 - A Comprehensive Guide

The key features of these programs include being an AICTE-approved program, offered across pan India and in selected countries outside India, contemporary curriculum and latest study material, affordable fees, and flexible learning. To be eligible the candidates must have passed a Bachelor's Degree of a minimum 3 years duration with at least 50% marks (45% in case of candidates belonging to reserved category).

IGNOU MBA Syllabus and Subjects for MBA Financial Management

The IGNOU MBA syllabus and subjects for MBA Financial Management for all four semesters are provided in the table below. A few subjects would be common for all specializations in the starting phase of the program.

IGNOU MBA Subject

IGNOU MBA Syllabus

Management Functions and

Organisational Processes

Block-I: Introduction to Management


Unit - 1: Management: An Overview

Unit - 2: Management and its Evolution

Unit - 3: Roles of Managers


Block-II: Managerial Processes -I

Unit -4: Planning

Unit- 5: Organizing

Unit-6: Staffing and Directing


Block-III: Managerial Processes -II

Unit-7: Controlling

Unit-8: Leading and Motivating

Unit-9: Decision Making


Block-IV: Organisational Processes

Unit-10: Organisation Structure & Design

Unit-11: Organisation Communication Processes

Unit-12: Organisation Cultures

Unit-13: Managing Change

Unit-14: Ethics and Corporate Social Responsibility

Human Resource Management

Block-I: Introduction to Human Resource Management


Unit-1: Concept and Evolution of HRM

Unit-2: Functions of HRM

Unit-3: Environment and HRM


Block-II: Sourcing of Human Resources


Unit-4: Human Resource Planning

Unit-5: Job Analysis, Design and Evaluation

Unit-6: Recruitment and Selection

Unit -7: Socialisation and Mobility


Block-III: Performance and Compensation Management


Unit-8: Performance Management

Unit-9: Career Development

Unit-10: Training and Development

Unit-11: Compensation and Rewards Management


Block-IV: Employer-Employee Relations


Unit-12: Employee Engagement Processes

Unit-13: Grievance Handling and Discipline Procedures

Unit-14: Unions and Associations

Business Environment

Block -I: Introduction to Business Environment


Unit 1: Introduction to Business and Environment

Unit 2: Economic Growth and Development

Unit 3: Socio-cultural and politico Legal Environment

Unit 4: Business Ethics and CSR


Block -II: Overview of Indian Economy


Unit 5: Indian Financial System

Unit 6: Industrial Policy Framework

Unit 7: Agribusiness Environment


Block -III: Structural Reforms


Unit 8: New Economic Policy

Unit 9: Financial Sector and Fiscal Sector Reforms


Block -IV: International Business Environment


Unit 10: International Financial System

Unit I 1: BOP

Unit 12: Foreign Trade

Unit 13: Sources of Global Financing

Unit 14: Technological Environment

Accounting for Managers

Block-I: Accounting: An Overview


Unit-1: Introduction to Accounting

Unit-2: Preparation of Books of Accounts

Unit-3: Financial Statements

Unit-4: Preparation of Final Accounts of Companies

Unit 5: Cash Flow Statement


Block-II: Cost Accounting

Unit-6: Understanding and Classifying Costs

Unit-7: Absorption and Marginal Costing

Unit-8: Activity based costing


Block-III: Application of Cost Accounting


Unit-9: Cost-Volume-Profit Analysis

Unit-10: Budgeting and Budgetary Control

Unit-11: Variance Analysis


Block-IV: Financial Statement Analysis


Unit-12: Understanding Annual Reports

Unit-13: Comparative, Common Size and Trend Statements

Unit-14: Ratio Analysis


Block-V: Emerging Issues in Accounting


Unit-15: Human Resource Accounting

Unit-16: Forensic Accounting

Quantitative Analysis for Managerial

Applications

Block-I: Data Collection & Analysis


Unit-1: Quantitative Decision Making - An Overview

Unit-2: Collection of Data

Unit-3: Presentation of Data

Unit-4: Measures of Central Tendency

Unit-5: Measures of Variation and Skewness


Block-II: Probability & Probability Distribution


Unit-6: Basic Concepts of Probability

Unit-7: Discrete Probability Distributions

Unit-8: Continuous Probability Distributions

Unit-9: Decision Theory


Block-III: Sampling & Sampling Distributions


Unit-10: Sampling Methods

Unit-11: Sampling Distributions

Unit-12: Testing of Hypotheses

Unit-13: Chi-Square Tests


Block-IV: Forecasting Methods


Unit-14 Business Forecasting

Unit-15: Correlation & Regression

Unit-16: Time Series Analysis

Marketing Management

Block-I: Introduction to Marketing and Markets


Unit-1: Marketing: An Overview

Unit-2: Marketing Environment Analysis

Unit-3: Market Segmentation, Targeting and Positioning

Unit-4: Consumer Behaviour


Block-II: Product and Pricing Decisions


Unit-5: Product Decisions

Unit-6: Branding Act packaging Decisions

Unit-7: Product Life Cycle (PLC) and New Product Development (NPD)

Unit-8: Pricing Decisions


Block-III: Distribution and Promotion Decisions


Unit-9: Integrated Marketing Communication

Unit-10: Advertising and Sales Promotion

Unit-11: personal Selling and Managing Sales Personnel

Unit-12: Distribution Management


Block-IV: Sectoral Applications and Emerging Issues


Unit-13: Marketing of Services

Unit-14: Digital Marketing

Unit-15: Other Emerging Issues in Marketing

Business Communication

Block-I: Introduction to Communication


Unit-1: Basic of Communication

Unit-2: Process of Communication

Unit-3: Types of Communication

Unit-4: Forms of Communication at Workplace


Block-II: Oral Communication at Work


Unit-5: Listening and Reading Skills

Unit-6: Interpersonal Communication

Unit-7: Communication in Meetings

Unit-8: Presentation Skills


Block-III: Written communication at Work


Unit-9: Basics of Written Business Communication

Unit-10: Short Business Correspondences

Unit-11: Long Business Correspondence


Block-IV: Communication in Organisation


Unit-12: Communication for Employment

Unit-13: Technology and Communication

Unit-14: Cross Cultural Communication

Unit-15: Ethics in Communication

Information Systems for Managers

Block-I: Information Technology for Managers


Unit-1: Information Technology: An Overview

Unit-2 : Computers and Smart Devices

Unit-3 : Computer Software

Unit-4: Networking Technologies


Block-II: Information Systems


Unit-5: MIS and Control Systems

Unit-6: Information Systems Economics and Security

Unit-7: Transaction Processing Systems, DSS and EIS

Unit-8: Integrated Applications


Block-III: Analysis and Computer Languages


Unit-9: Building Information Systems

Unit-10: System Analysis and Design

Unit-11: Computer Programming and Languages


Block-IV: Support Systems for Management Decisions


Unit-12: Database Resource Management

Unit-13: Data Warehousing and Data Mining

Unit-14: Artificial Intelligence and Decision Support Systems

Unit-15: Emerging Trends in IT

Management of Machines and

Materials

Block-I: Operations Management: Facility Planning


Unit-1: Operations Management: An Overview

Unit-2: Product Selection and Process selection

Unit-3: Facilities Planning

Unit-4: Facilities layout and Material Handling


Block-II: Operation Planning & Control


Unit-5: Planning and Control for Mass Production

Unit-6: Planning and Control for Batch Production

Unit-7: Planning and Control for Job Shop Production

Unit-8: Planning and Control of Projects


Block-III: Planning Design & Value Engineering


Unit-9: Capacity Planning

Unit-10: Work Design and Job Design

Unit-11: Value Engineering and Quality Assurance


Block-IV: Materials Management


Unit-12: Purchase system & Procedure and Inventory Management

Unit-13: Standardization, Codification and Variety Reduction

Unit-14: Waste Management

Managerial Economics

Block-I Introduction to Managerial Economics


Unit 1: Scope of Managerial Economics

Unit 2: The Firm: Stakeholders, Objectives and Decisions Issues

Unit 3: Basic Concepts and Techniques


Block-II Demand and Revenue Analysis


Unit 4: Demand Concepts and Analysis

Unit 5: Demand Elasticity

Unit 6: Demand Estimation and Forecasting


Block-III Production and Cost Analysis


Unit 7: Production Function

Unit 8: Short Run Cost Analysis

Unit 9: Long Run Cost Analysis


Block-IV Pricing Decisions


Unit 10: Market Structure and Barriers to Entry

Unit 11: Pricing Under Competition and Pure Monopoly

Unit 12: Pricing Under Monopolistic and Oligopolistic Competition

Unit 13: Pricing Strategies

Social Processes and Behavioural

Issues

Block-I: Introduction to Organisational Behaviour


Unit-1: Concept of Organisational Behaviour

Unit-2: Approaches to Organisational Behaviour

Unit-3: Evolution of Organisational Behaviour


Block – II: Intrapersonal Processes


Unit-4: Personality, Values and Attitudes

Unit-5: Learning and Behavioural Modification

Unit-6: Perception and Attribution

Unit-7: Motivation


Block – III: Interpersonal and Group Processes


Unit-8: Group Dynamics and Team Building

Unit-9: Conflict and Negotiation Strategies

Unit-10: Job Stress


Block – IV: Emerging Trends


Unit-11: Employee Empowerment

Unit-12: Organisational Citizenship Behaviour

Unit-13: Organisational Inclusiveness

Unit-14: Diversity Management

Unit-15: Positive Approaches to Work Behaviour

Strategic Management

Block-I: Introduction to Strategic Management


Unit-1: Concept of Strategy

Unit-2: Strategic Framework

Unit-3: Strategy in Global Context


Block-II: Environmental Analysis


Unit-4: External Environmental Analysis

Unit-5: Competitive Analysis

Unit-6: Internal Environmental Analysis


Block-III: Formulation of Strategy


Unit-7: Business Level Strategy

Unit-8: Competitive Strategy

Unit-9: Corporate Level Strategy


Block – IV: Strategy Implementation and Control


Unit-10: Implementation – Behavioural Dimensions

Unit-11: Corporate Governance

Unit-12: Control

Unit-13: Evaluation

Business Laws

Block-I: Overview of Business Law


Unit-1: Introduction to Business Law

Unit-2: Principles and Concepts


Block-II: Business Forms and Regulations


Unit-3: Companies Act

Unit-4: Partnership Act


Block-III: Business Contracts


Unit-5: General Principles of Contracts

Unit-6: International Contracts of Sale


Block-IV: Regulations on Financing and Investments of Business


Unit-7: Banking and other allied Regulations

Unit-8: Foreign Exchange Management and related regulations

Unit-9: Insolvency and Bankruptcy


Block-V: Intellectual Property and Data Management


Unit-10: Intellectual Property Rights

Unit-11: Data Protection and Privacy


Block-VI: Sustainability and Business


Unit-12: Environment Protection and Sustainability

Unit-13: Competition Law

Unit-14: Consumer Protection

Financial Management

Block-I: Financial Management: An Overview


Unit-1: Financial Management: An Introduction

Unit-2: Time Value of Money

Unit-3: Risk & Return

Unit-4: Valuation of Securities


Block-II: Cost of Capital and Investment Decisions


Unit-5: Cost of Capital

Unit-6: Capital Budgeting

Unit-7: Working Capital


Block-III: Financing Decisions


Unit-8: Financial Markets

Unit-9: Sources of Finance

Unit-10: Capital Structure

Unit-11: Leverage Analysis


Block-IV: Dividend Decisions


Unit-12: Theories of Dividends

Unit-13: Dividend Policies


Block-V: Emerging Issues of Finance


Unit-14: Behavioural Finance

Unit-15: Financial Restructuring

Research Methodology for

Management Decisions

Block- I: Introduction to Research Methodology


Unit-1: Research Methodology: An Overview

Unit-2: Steps for Research Process

Unit-3: Research Designs


Block- II: Data Collection and Measurement


Unit-4: Methods and Techniques of Data Collection

Unit-5: Attitude Measurement and Scales

Unit-6: Questionnaire Designing

Unit-7: Sampling and Sampling Designs


Block- III: Data Presentation and Analysis


Unit-8: Data Processing

Unit-9: Statistical Analysis and Interpretation of Data: Nonparametric Tests

Unit-10: Multivariate Analysis of Data


Block- IV: Report Writing and Presentation


Unit-11: Ethics in Research

Unit-12: Substance of Reports

Unit-13: Formats of Reports

Unit-14: Presentation of a Report

International Business Management

Block-I: Introduction to International Business


Unit-l: Dynamics of International Business

Unit-2: Globalization and evolving paradigm

Unit-3: International Business Environment: An Overview


Block-II: International Trade


Unit-4: Trade theories

Unit-5: WTO Agreement

Unit-6: Regional Trade Blocks


Block-III: Strategies of International Business


Unit-7: International Entry Strategies

Unit-8: Organizational Structures

Unit-9: Strategic Alliances


Block-IV: International Business Functions


Unit-10:International Marketing

Unit-11:International Finance

Unit-12:International operations and logistics management

Unit-13:International HRM

Working Capital Management

Block-I: Concepts and Determination


Unit-1: Conceptual Framework

Unit-2: Operating Environment of Working Capital

Unit-3: Determination of Working Capital


Block-II: Management of Current Assets


Unit-4: Management of Receivables

Unit-5: Management of Cash

Unit-6: Management of Marketable Securities

Unit-7: Management of Inventory


Block-III: Financing of Working Capital


Unit-8: Theories and Approaches

Unit-9: Payables Management

Unit-10:Bank Credit – Principles and Practices

Unit-11: Other Sources of Short Term Finance


Block-IV: Working Capital Management Issues and Practices


Unit-12: Working Capital Management in SMEs

Unit-13: Working Capital Management in Large Companies

Unit-14: Working Capital Management in MNCs

Unit-15:Case Studies

Capital Investment and Financing

Decisions

Block-I: Financial Decisions: An Overview


Unit-1: Nature of Long Term Financial Decisions

Unit-2: Cost of Capital

Unit-3: Capital Structure - Strategic Decisions


Block-II: Investment Decisions Under Certainty


Unit-4: Project Planning and Formulation

Unit-5: Investment Appraisal - Evaluation Criteria

Unit-6: Project Implementation and Control

Unit-7: Social Cost-benefit Analysis


Block-III: Investment Decisions Under Uncertainty


Unit-8: Investment Decisions - Risk & Uncertainty - I

Unit-9: Investment Decisions - Risk & Uncertainty - II


Block-IV: Long-Term Financing Decisions


Unit-10: Financing through Domestic Capital Markets

Unit-11: Financing through Global Capital Markets

Unit-12: Other Modes of Financing


Block-V: Strategic Financial Decisions


Unit-13:Capital Restructuring

Unit-14: Financial Engineering

Unit-15:Investor Relations

Management Control Systems

Block-I: Management Control: Concepts and Contexts


Unit-1: Management Control Systems: An Introduction

Unit-2: Strategies and Management Control

Unit-3: Designing Management Control Systems


Block-II: Management Control Structure


Unit-4: Responsibility Centre

Unit-5: Cost Centre

Unit-6: Investment Centres

Unit-7: Transfer Pricing

Unit-8: Transfer Pricing


Block-III: Investment Decisions Under Uncertainty


Unit-9: Budgeting and Reporting

Unit-10: Performance Measurement

Unit-11: Reward and Compensation

Unit-12: Techniques of Management and Management Control


Block-IV: Long Term Financing Decisions

Unit-13: Services Organisations

Unit-14: Multinational and Export Organization

Unit-15: Management Control of Projects

Unit-16: Other Organizations

Management of Financial Services

Block-I: Indian Financial System


Unit-1: Financial Systems and Markets: An Overview

Unit-2: Introduction to Financial Services

Unit-3: Regulatory Framework


Block-II: Fee-Based Services


Unit-4: Merchant Banking

Unit-5: Broking and Trading

Unit-6: Credit Rating

Unit-7: Mutual Funds

Unit-8: Depository Services

Unit-9: Corporate Advisory Services


Block-III: Fund Based Services


Unit-10: Leasing and Hire Purchase

Unit-11: Housing Finance

Unit-12: Venture Capital

Unit-13: Factoring, Forfaiting, Bill Discounting and Asset Securitization

Unit-14: Other Services


Block-IV: Emerging Issues in Financial Services


Unit-15: Management of Risk in Financial Services

Unit-16: Technology and Financial Services

Unit-17: Portfolio Management Services

Entrepreneurship

Entrepreneurial skills

Business Ethics and CSR

Block –I: Ethics and Business


Unit-1: Business Ethics: An Overview

Unit-2: Concepts and Theories of Business Ethics

Unit-3: Ethical Dilemmas

Unit-4: Ethics in Business


Block –II: Evolution and Concept of CSR


Unit-5: CSR: An Overview

Unit-6: Business Strategy in CSR

Unit-7: CSR in Global Context

Unit-8: Business Ethics and CSR: Linkages


Block –III: Corporate Social Responsibility in India


Unit-9: CSR in Indian Context

Unit-10:CSR Legislation and Policy Guidelines

Unit-11:CSR in PSUs


Block –IV: CSR Implementation and Sustainability


Unit-12:CSR Reporting Process & Auditing

Unit-13:Roles and Responsibilities of CSR Department

Unit-14:CSR and Sustainable Development

IGNOU MBA Syllabus and Subjects for MBA Human Resources Management

The IGNOU MBA syllabus and subjects for MBA Human Resources Management for all four semesters are provided in the table below. A few subjects would be common for all specializations in the starting phase of the program.

IGNOU MBA Subject

IGNOU MBA Syllabus

Management Functions and

Organisational Processes

Block-I: Introduction to Management


Unit - 1: Management: An Overview

Unit - 2: Management and its Evolution

Unit - 3: Roles of Managers


Block-II: Managerial Processes -I

Unit -4: Planning

Unit- 5: Organizing

Unit-6: Staffing and Directing


Block-III: Managerial Processes -II

Unit-7: Controlling

Unit-8: Leading and Motivating

Unit-9: Decision Making


Block-IV: Organisational Processes

Unit-10: Organisation Structure & Design

Unit-11: Organisation Communication Processes

Unit-12: Organisation Cultures

Unit-13: Managing Change

Unit-14: Ethics and Corporate Social Responsibility

Human Resource Management

Block-I: Introduction to Human Resource Management


Unit-1: Concept and Evolution of HRM

Unit-2: Functions of HRM

Unit-3: Environment and HRM


Block-II: Sourcing of Human Resources


Unit-4: Human Resource Planning

Unit-5: Job Analysis, Design and Evaluation

Unit-6: Recruitment and Selection

Unit -7: Socialisation and Mobility


Block-III: Performance and Compensation Management


Unit-8: Performance Management

Unit-9: Career Development

Unit-10: Training and Development

Unit-11: Compensation and Rewards Management


Block-IV: Employer-Employee Relations


Unit-12: Employee Engagement Processes

Unit-13: Grievance Handling and Discipline Procedures

Unit-14: Unions and Associations

Business Environment

Block -I: Introduction to Business Environment


Unit 1: Introduction to Business and Environment

Unit 2: Economic Growth and Development

Unit 3: Socio-cultural and politico Legal Environment

Unit 4: Business Ethics and CSR


Block -II: Overview of Indian Economy


Unit 5: Indian Financial System

Unit 6: Industrial Policy Framework

Unit 7: Agribusiness Environment


Block -III: Structural Reforms


Unit 8: New Economic Policy

Unit 9: Financial Sector and Fiscal Sector Reforms


Block -IV: International Business Environment


Unit 10: International Financial System

Unit I 1: BOP

Unit 12: Foreign Trade

Unit 13: Sources of Global Financing

Unit 14: Technological Environment

Accounting for Managers

Block-I: Accounting: An Overview


Unit-1: Introduction to Accounting

Unit-2: Preparation of Books of Accounts

Unit-3: Financial Statements

Unit-4: Preparation of Final Accounts of Companies

Unit 5: Cash Flow Statement


Block-II: Cost Accounting

Unit-6: Understanding and Classifying Costs

Unit-7: Absorption and Marginal Costing

Unit-8: Activity based costing


Block-III: Application of Cost Accounting


Unit-9: Cost-Volume-Profit Analysis

Unit-10: Budgeting and Budgetary Control

Unit-11: Variance Analysis


Block-IV: Financial Statement Analysis


Unit-12: Understanding Annual Reports

Unit-13: Comparative, Common Size and Trend Statements

Unit-14: Ratio Analysis


Block-V: Emerging Issues in Accounting


Unit-15: Human Resource Accounting

Unit-16: Forensic Accounting

Quantitative Analysis for Managerial

Applications

Block-I: Data Collection & Analysis


Unit-1: Quantitative Decision Making - An Overview

Unit-2: Collection of Data

Unit-3: Presentation of Data

Unit-4: Measures of Central Tendency

Unit-5: Measures of Variation and Skewness


Block-II: Probability & Probability Distribution


Unit-6: Basic Concepts of Probability

Unit-7: Discrete Probability Distributions

Unit-8: Continuous Probability Distributions

Unit-9: Decision Theory


Block-III: Sampling & Sampling Distributions


Unit-10: Sampling Methods

Unit-11: Sampling Distributions

Unit-12: Testing of Hypotheses

Unit-13: Chi-Square Tests


Block-IV: Forecasting Methods


Unit-14 Business Forecasting

Unit-15: Correlation & Regression

Unit-16: Time Series Analysis

Marketing Management

Block-I: Introduction to Marketing and Markets


Unit-1: Marketing: An Overview

Unit-2: Marketing Environment Analysis

Unit-3: Market Segmentation, Targeting and Positioning

Unit-4: Consumer Behaviour


Block-II: Product and Pricing Decisions


Unit-5: Product Decisions

Unit-6: Branding Act packaging Decisions

Unit-7: Product Life Cycle (PLC) and New Product Development (NPD)

Unit-8: Pricing Decisions


Block-III: Distribution and Promotion Decisions


Unit-9: Integrated Marketing Communication

Unit-10: Advertising and Sales Promotion

Unit-11: personal Selling and Managing Sales Personnel

Unit-12: Distribution Management


Block-IV: Sectoral Applications and Emerging Issues


Unit-13: Marketing of Services

Unit-14: Digital Marketing

Unit-15: Other Emerging Issues in Marketing

Business Communication

Block-I: Introduction to Communication


Unit-1: Basic of Communication

Unit-2: Process of Communication

Unit-3: Types of Communication

Unit-4: Forms of Communication at Workplace


Block-II: Oral Communication at Work


Unit-5: Listening and Reading Skills

Unit-6: Interpersonal Communication

Unit-7: Communication in Meetings

Unit-8: Presentation Skills


Block-III: Written communication at Work


Unit-9: Basics of Written Business Communication

Unit-10: Short Business Correspondences

Unit-11: Long Business Correspondence


Block-IV: Communication in Organisation


Unit-12: Communication for Employment

Unit-13: Technology and Communication

Unit-14: Cross Cultural Communication

Unit-15: Ethics in Communication

Information Systems for Managers

Block-I: Information Technology for Managers


Unit-1: Information Technology: An Overview

Unit-2 : Computers and Smart Devices

Unit-3 : Computer Software

Unit-4: Networking Technologies


Block-II: Information Systems


Unit-5: MIS and Control Systems

Unit-6: Information Systems Economics and Security

Unit-7: Transaction Processing Systems, DSS and EIS

Unit-8: Integrated Applications


Block-III: Analysis and Computer Languages


Unit-9: Building Information Systems

Unit-10: System Analysis and Design

Unit-11: Computer Programming and Languages


Block-IV: Support Systems for Management Decisions


Unit-12: Database Resource Management

Unit-13: Data Warehousing and Data Mining

Unit-14: Artificial Intelligence and Decision Support Systems

Unit-15: Emerging Trends in IT

Management of Machines and

Materials

Block-I: Operations Management: Facility Planning


Unit-1: Operations Management: An Overview

Unit-2: Product Selection and Process selection

Unit-3: Facilities Planning

Unit-4: Facilities layout and Material Handling


Block-II: Operation Planning & Control


Unit-5: Planning and Control for Mass Production

Unit-6: Planning and Control for Batch Production

Unit-7: Planning and Control for Job Shop Production

Unit-8: Planning and Control of Projects


Block-III: Planning Design & Value Engineering


Unit-9: Capacity Planning

Unit-10: Work Design and Job Design

Unit-11: Value Engineering and Quality Assurance


Block-IV: Materials Management


Unit-12: Purchase system & Procedure and Inventory Management

Unit-13: Standardization, Codification and Variety Reduction

Unit-14: Waste Management

Managerial Economics

Block-I Introduction to Managerial Economics


Unit 1: Scope of Managerial Economics

Unit 2: The Firm: Stakeholders, Objectives and Decisions Issues

Unit 3: Basic Concepts and Techniques


Block-II Demand and Revenue Analysis


Unit 4: Demand Concepts and Analysis

Unit 5: Demand Elasticity

Unit 6: Demand Estimation and Forecasting


Block-III Production and Cost Analysis


Unit 7: Production Function

Unit 8: Short Run Cost Analysis

Unit 9: Long Run Cost Analysis


Block-IV Pricing Decisions


Unit 10: Market Structure and Barriers to Entry

Unit 11: Pricing Under Competition and Pure Monopoly

Unit 12: Pricing Under Monopolistic and Oligopolistic Competition

Unit 13: Pricing Strategies

Social Processes and Behavioural

Issues

Block-I: Introduction to Organisational Behaviour


Unit-1: Concept of Organisational Behaviour

Unit-2: Approaches to Organisational Behaviour

Unit-3: Evolution of Organisational Behaviour


Block – II: Intrapersonal Processes


Unit-4: Personality, Values and Attitudes

Unit-5: Learning and Behavioural Modification

Unit-6: Perception and Attribution

Unit-7: Motivation


Block – III: Interpersonal and Group Processes


Unit-8: Group Dynamics and Team Building

Unit-9: Conflict and Negotiation Strategies

Unit-10: Job Stress


Block – IV: Emerging Trends


Unit-11: Employee Empowerment

Unit-12: Organisational Citizenship Behaviour

Unit-13: Organisational Inclusiveness

Unit-14: Diversity Management

Unit-15: Positive Approaches to Work Behaviour

Strategic Management

Block-I: Introduction to Strategic Management


Unit-1: Concept of Strategy

Unit-2: Strategic Framework

Unit-3: Strategy in Global Context


Block-II: Environmental Analysis


Unit-4: External Environmental Analysis

Unit-5: Competitive Analysis

Unit-6: Internal Environmental Analysis


Block-III: Formulation of Strategy


Unit-7: Business Level Strategy

Unit-8: Competitive Strategy

Unit-9: Corporate Level Strategy


Block – IV: Strategy Implementation and Control


Unit-10: Implementation – Behavioural Dimensions

Unit-11: Corporate Governance

Unit-12: Control

Unit-13: Evaluation

Business Laws

Block-I: Overview of Business Law


Unit-1: Introduction to Business Law

Unit-2: Principles and Concepts


Block-II: Business Forms and Regulations


Unit-3: Companies Act

Unit-4: Partnership Act


Block-III: Business Contracts


Unit-5: General Principles of Contracts

Unit-6: International Contracts of Sale


Block-IV: Regulations on Financing and Investments of Business


Unit-7: Banking and other allied Regulations

Unit-8: Foreign Exchange Management and related regulations

Unit-9: Insolvency and Bankruptcy


Block-V: Intellectual Property and Data Management


Unit-10: Intellectual Property Rights

Unit-11: Data Protection and Privacy


Block-VI: Sustainability and Business


Unit-12: Environment Protection and Sustainability

Unit-13: Competition Law

Unit-14: Consumer Protection

Financial Management

Block-I: Financial Management: An Overview


Unit-1: Financial Management: An Introduction

Unit-2: Time Value of Money

Unit-3: Risk & Return

Unit-4: Valuation of Securities


Block-II: Cost of Capital and Investment Decisions


Unit-5: Cost of Capital

Unit-6: Capital Budgeting

Unit-7: Working Capital


Block-III: Financing Decisions


Unit-8: Financial Markets

Unit-9: Sources of Finance

Unit-10: Capital Structure

Unit-11: Leverage Analysis


Block-IV: Dividend Decisions


Unit-12: Theories of Dividends

Unit-13: Dividend Policies


Block-V: Emerging Issues of Finance


Unit-14: Behavioural Finance

Unit-15: Financial Restructuring

Research Methodology for

Management Decisions

Block- I: Introduction to Research Methodology


Unit-1: Research Methodology: An Overview

Unit-2: Steps for Research Process

Unit-3: Research Designs


Block- II: Data Collection and Measurement


Unit-4: Methods and Techniques of Data Collection

Unit-5: Attitude Measurement and Scales

Unit-6: Questionnaire Designing

Unit-7: Sampling and Sampling Designs


Block- III: Data Presentation and Analysis


Unit-8: Data Processing

Unit-9: Statistical Analysis and Interpretation of Data: Nonparametric Tests

Unit-10: Multivariate Analysis of Data


Block- IV: Report Writing and Presentation


Unit-11: Ethics in Research

Unit-12: Substance of Reports

Unit-13: Formats of Reports

Unit-14: Presentation of a Report

International Business Management

Block-I: Introduction to International Business


Unit-l: Dynamics of International Business

Unit-2: Globalization and evolving paradigm

Unit-3: International Business Environment: An Overview


Block-II: International Trade


Unit-4: Trade theories

Unit-5: WTO Agreement

Unit-6: Regional Trade Blocks


Block-III: Strategies of International Business


Unit-7: International Entry Strategies

Unit-8: Organizational Structures

Unit-9: Strategic Alliances


Block-IV: International Business Functions


Unit-10:International Marketing

Unit-11:International Finance

Unit-12:International operations and logistics management

Unit-13:International HRM

Organizational Theory and Design

Block-I: Understanding Organisations


Unit-1: Approaches to Understanding Organisations

Unit-2: Theoretical Frameworks

Unit-3: Organisational Effectiveness


Block-II: Basics of Organisational Structure


Unit-4: Fundamentals of Organisational Structure

Unit-5: Factors Affecting Organisational Structures


Block-III: Organisational Design


Unit-6: Typology of Organisational Designs

Unit-7: Contemporary Organisational Designs


Block-IV: Job Design


Unit-8: Approaches to Job Design

Unit-9: Emerging Trends at Work


Block-V: Internal Dynamics


Unit-10:Role of Organisational Culture in Design

Unit-11: Organisational Conflict

Human Resource Development

Block-I: Introduction to HRD


Unit-1: Human Resource Development: An Overview

Unit-2: HRD Systems

Unit-3: HRD: Processes and Methods


Block-II: Managing HRD


Unit-4: HRD for Employees

Unit-5: Role of HR Managers

Unit-6: Competency Mapping

Unit-7: Analysis of performance and career planning


Block-III: HRD in Practice


Unit-8: HRD Culture and Climate

Unit-9: Counseling, Coaching and Mentoring

Unit-10: HRD in Industrial Relations


Block-IV: Experiences and Trends in HRD

Unit-11: Emerging Trends and Perspectives

Unit-12: HRD Experiences

Industrial and Employment Relations

Block- I: Industrial and Employment Relations: An Overview


Unit-1: Concept and Approaches

Unit-2: Evolution

Unit-3: Constitution, ILO and Legal Framework

Unit-4: Labour Administration in India

Unit-5: Global trends


Block-II: Trade Unionism


Unit-6: Development and Functions of Trade Unions

Unit-7: Trade Union Structure, Leadership and Recognition

Unit-8: Managerial Unionism

Unit-9: Employment Relations in Non Union Firms


Block-III: Collective Bargaining


Unit-10:Collective bargaining

Unit-11:Bargaining structure, process, and agreements

Unit-12: Negotiation


Block-IV: Grievance, Discipline and Conflict Resolution


Unit-13: Grievance Handling

Unit-14: Discipline in Organisations

Unit-15:Industrial Conflict

Compensation and Reward

Management

Block-I: Compensation and Rewards: An Overview


Unit-1: Compensation and rewards management

Unit-2: Frameworks of compensation policy and reward system

Unit-3: Economic and behavioural issues

Unit-4: International trends


Block-II: Legal Frameworks of Compensation and Rewards


Unit-5: Legal framework

Unit-6: Job evaluations and Internal Equity

Block-III: Compensation Management

Unit-7: Pay structure

Unit-8: External equity and pay surveys

Unit-9: Institutional mechanisms for compensation


Block-IV: Rewards Management


Unit-10:Reward systems

Unit-11:Incentive schemes

Unit-12: Allowances, Perquisites and Benefits

Advanced Strategic Management

Block-I: Introduction to Corporate Management


Unit-l: Corporate Management: An Overview

Unit-2: Corporate Policy


Block-II: Corporate Level Growth Strategy


Unit-3: Intensive Growth Strategies

Unit-4: Integration and Diversification Growth Strategies

Unit-5: Strategic Alliances


Block-III: International Strategy


Unit-6: Internationalization Process

Unit-7: Evaluation of Market Risk Assessment

Unit-8: Entry into the International Markets


Block-IV: Strategic Enablers


Unit-9: IT and Strategy

Unit-l 0:Technology and R&D

Unit-11: Knowledge Management

Unit-12:Innovation

Entrepreneurship

Entrepreneurial skills

Business Ethics and CSR

Block –I: Ethics and Business


Unit-1: Business Ethics: An Overview

Unit-2: Concepts and Theories of Business Ethics

Unit-3: Ethical Dilemmas

Unit-4: Ethics in Business


Block –II: Evolution and Concept of CSR


Unit-5: CSR: An Overview

Unit-6: Business Strategy in CSR

Unit-7: CSR in Global Context

Unit-8: Business Ethics and CSR: Linkages


Block –III: Corporate Social Responsibility in India


Unit-9: CSR in Indian Context

Unit-10:CSR Legislation and Policy Guidelines

Unit-11:CSR in PSUs


Block –IV: CSR Implementation and Sustainability


Unit-12:CSR Reporting Process & Auditing

Unit-13:Roles and Responsibilities of CSR Department

Unit-14:CSR and Sustainable Development

IGNOU MBA Syllabus and Subjects for MBA Marketing Management

The IGNOU MBA syllabus and subjects for MBA Marketing Management for all four semesters are provided in the table below. A few subjects would be common for all specializations in the starting phase of the program.

IGNOU MBA Subject

IGNOU MBA Syllabus

Management Functions and

Organisational Processes

Block-I: Introduction to Management


Unit - 1: Management: An Overview

Unit - 2: Management and its Evolution

Unit - 3: Roles of Managers


Block-II: Managerial Processes -I

Unit -4: Planning

Unit- 5: Organizing

Unit-6: Staffing and Directing


Block-III: Managerial Processes -II

Unit-7: Controlling

Unit-8: Leading and Motivating

Unit-9: Decision Making


Block-IV: Organisational Processes

Unit-10: Organisation Structure & Design

Unit-11: Organisation Communication Processes

Unit-12: Organisation Cultures

Unit-13: Managing Change

Unit-14: Ethics and Corporate Social Responsibility

Human Resource Management

Block-I: Introduction to Human Resource Management


Unit-1: Concept and Evolution of HRM

Unit-2: Functions of HRM

Unit-3: Environment and HRM


Block-II: Sourcing of Human Resources


Unit-4: Human Resource Planning

Unit-5: Job Analysis, Design and Evaluation

Unit-6: Recruitment and Selection

Unit -7: Socialisation and Mobility


Block-III: Performance and Compensation Management


Unit-8: Performance Management

Unit-9: Career Development

Unit-10: Training and Development

Unit-11: Compensation and Rewards Management


Block-IV: Employer-Employee Relations


Unit-12: Employee Engagement Processes

Unit-13: Grievance Handling and Discipline Procedures

Unit-14: Unions and Associations

Business Environment

Block -I: Introduction to Business Environment


Unit 1: Introduction to Business and Environment

Unit 2: Economic Growth and Development

Unit 3: Socio-cultural and politico Legal Environment

Unit 4: Business Ethics and CSR


Block -II: Overview of Indian Economy


Unit 5: Indian Financial System

Unit 6: Industrial Policy Framework

Unit 7: Agribusiness Environment


Block -III: Structural Reforms


Unit 8: New Economic Policy

Unit 9: Financial Sector and Fiscal Sector Reforms


Block -IV: International Business Environment


Unit 10: International Financial System

Unit I 1: BOP

Unit 12: Foreign Trade

Unit 13: Sources of Global Financing

Unit 14: Technological Environment

Accounting for Managers

Block-I: Accounting: An Overview


Unit-1: Introduction to Accounting

Unit-2: Preparation of Books of Accounts

Unit-3: Financial Statements

Unit-4: Preparation of Final Accounts of Companies

Unit 5: Cash Flow Statement


Block-II: Cost Accounting

Unit-6: Understanding and Classifying Costs

Unit-7: Absorption and Marginal Costing

Unit-8: Activity based costing


Block-III: Application of Cost Accounting


Unit-9: Cost-Volume-Profit Analysis

Unit-10: Budgeting and Budgetary Control

Unit-11: Variance Analysis


Block-IV: Financial Statement Analysis


Unit-12: Understanding Annual Reports

Unit-13: Comparative, Common Size and Trend Statements

Unit-14: Ratio Analysis


Block-V: Emerging Issues in Accounting


Unit-15: Human Resource Accounting

Unit-16: Forensic Accounting

Quantitative Analysis for Managerial

Applications

Block-I: Data Collection & Analysis


Unit-1: Quantitative Decision Making - An Overview

Unit-2: Collection of Data

Unit-3: Presentation of Data

Unit-4: Measures of Central Tendency

Unit-5: Measures of Variation and Skewness


Block-II: Probability & Probability Distribution


Unit-6: Basic Concepts of Probability

Unit-7: Discrete Probability Distributions

Unit-8: Continuous Probability Distributions

Unit-9: Decision Theory


Block-III: Sampling & Sampling Distributions


Unit-10: Sampling Methods

Unit-11: Sampling Distributions

Unit-12: Testing of Hypotheses

Unit-13: Chi-Square Tests


Block-IV: Forecasting Methods


Unit-14 Business Forecasting

Unit-15: Correlation & Regression

Unit-16: Time Series Analysis

Marketing Management

Block-I: Introduction to Marketing and Markets


Unit-1: Marketing: An Overview

Unit-2: Marketing Environment Analysis

Unit-3: Market Segmentation, Targeting and Positioning

Unit-4: Consumer Behaviour


Block-II: Product and Pricing Decisions


Unit-5: Product Decisions

Unit-6: Branding Act packaging Decisions

Unit-7: Product Life Cycle (PLC) and New Product Development (NPD)

Unit-8: Pricing Decisions


Block-III: Distribution and Promotion Decisions


Unit-9: Integrated Marketing Communication

Unit-10: Advertising and Sales Promotion

Unit-11: personal Selling and Managing Sales Personnel

Unit-12: Distribution Management


Block-IV: Sectoral Applications and Emerging Issues


Unit-13: Marketing of Services

Unit-14: Digital Marketing

Unit-15: Other Emerging Issues in Marketing

Business Communication

Block-I: Introduction to Communication


Unit-1: Basic of Communication

Unit-2: Process of Communication

Unit-3: Types of Communication

Unit-4: Forms of Communication at Workplace


Block-II: Oral Communication at Work


Unit-5: Listening and Reading Skills

Unit-6: Interpersonal Communication

Unit-7: Communication in Meetings

Unit-8: Presentation Skills


Block-III: Written communication at Work


Unit-9: Basics of Written Business Communication

Unit-10: Short Business Correspondences

Unit-11: Long Business Correspondence


Block-IV: Communication in Organisation


Unit-12: Communication for Employment

Unit-13: Technology and Communication

Unit-14: Cross Cultural Communication

Unit-15: Ethics in Communication

Information Systems for Managers

Block-I: Information Technology for Managers


Unit-1: Information Technology: An Overview

Unit-2 : Computers and Smart Devices

Unit-3 : Computer Software

Unit-4: Networking Technologies


Block-II: Information Systems


Unit-5: MIS and Control Systems

Unit-6: Information Systems Economics and Security

Unit-7: Transaction Processing Systems, DSS and EIS

Unit-8: Integrated Applications


Block-III: Analysis and Computer Languages


Unit-9: Building Information Systems

Unit-10: System Analysis and Design

Unit-11: Computer Programming and Languages


Block-IV: Support Systems for Management Decisions


Unit-12: Database Resource Management

Unit-13: Data Warehousing and Data Mining

Unit-14: Artificial Intelligence and Decision Support Systems

Unit-15: Emerging Trends in IT

Management of Machines and

Materials

Block-I: Operations Management: Facility Planning


Unit-1: Operations Management: An Overview

Unit-2: Product Selection and Process selection

Unit-3: Facilities Planning

Unit-4: Facilities layout and Material Handling


Block-II: Operation Planning & Control


Unit-5: Planning and Control for Mass Production

Unit-6: Planning and Control for Batch Production

Unit-7: Planning and Control for Job Shop Production

Unit-8: Planning and Control of Projects


Block-III: Planning Design & Value Engineering


Unit-9: Capacity Planning

Unit-10: Work Design and Job Design

Unit-11: Value Engineering and Quality Assurance


Block-IV: Materials Management


Unit-12: Purchase system & Procedure and Inventory Management

Unit-13: Standardization, Codification and Variety Reduction

Unit-14: Waste Management

Managerial Economics

Block-I Introduction to Managerial Economics


Unit 1: Scope of Managerial Economics

Unit 2: The Firm: Stakeholders, Objectives and Decisions Issues

Unit 3: Basic Concepts and Techniques


Block-II Demand and Revenue Analysis


Unit 4: Demand Concepts and Analysis

Unit 5: Demand Elasticity

Unit 6: Demand Estimation and Forecasting


Block-III Production and Cost Analysis


Unit 7: Production Function

Unit 8: Short Run Cost Analysis

Unit 9: Long Run Cost Analysis


Block-IV Pricing Decisions


Unit 10: Market Structure and Barriers to Entry

Unit 11: Pricing Under Competition and Pure Monopoly

Unit 12: Pricing Under Monopolistic and Oligopolistic Competition

Unit 13: Pricing Strategies

Social Processes and Behavioural

Issues

Block-I: Introduction to Organisational Behaviour


Unit-1: Concept of Organisational Behaviour

Unit-2: Approaches to Organisational Behaviour

Unit-3: Evolution of Organisational Behaviour


Block – II: Intrapersonal Processes


Unit-4: Personality, Values and Attitudes

Unit-5: Learning and Behavioural Modification

Unit-6: Perception and Attribution

Unit-7: Motivation


Block – III: Interpersonal and Group Processes


Unit-8: Group Dynamics and Team Building

Unit-9: Conflict and Negotiation Strategies

Unit-10: Job Stress


Block – IV: Emerging Trends


Unit-11: Employee Empowerment

Unit-12: Organisational Citizenship Behaviour

Unit-13: Organisational Inclusiveness

Unit-14: Diversity Management

Unit-15: Positive Approaches to Work Behaviour

Strategic Management

Block-I: Introduction to Strategic Management


Unit-1: Concept of Strategy

Unit-2: Strategic Framework

Unit-3: Strategy in Global Context


Block-II: Environmental Analysis


Unit-4: External Environmental Analysis

Unit-5: Competitive Analysis

Unit-6: Internal Environmental Analysis


Block-III: Formulation of Strategy


Unit-7: Business Level Strategy

Unit-8: Competitive Strategy

Unit-9: Corporate Level Strategy


Block – IV: Strategy Implementation and Control


Unit-10: Implementation – Behavioural Dimensions

Unit-11: Corporate Governance

Unit-12: Control

Unit-13: Evaluation

Business Laws

Block-I: Overview of Business Law


Unit-1: Introduction to Business Law

Unit-2: Principles and Concepts


Block-II: Business Forms and Regulations


Unit-3: Companies Act

Unit-4: Partnership Act


Block-III: Business Contracts


Unit-5: General Principles of Contracts

Unit-6: International Contracts of Sale


Block-IV: Regulations on Financing and Investments of Business


Unit-7: Banking and other allied Regulations

Unit-8: Foreign Exchange Management and related regulations

Unit-9: Insolvency and Bankruptcy


Block-V: Intellectual Property and Data Management


Unit-10: Intellectual Property Rights

Unit-11: Data Protection and Privacy


Block-VI: Sustainability and Business


Unit-12: Environment Protection and Sustainability

Unit-13: Competition Law

Unit-14: Consumer Protection

Financial Management

Block-I: Financial Management: An Overview


Unit-1: Financial Management: An Introduction

Unit-2: Time Value of Money

Unit-3: Risk & Return

Unit-4: Valuation of Securities


Block-II: Cost of Capital and Investment Decisions


Unit-5: Cost of Capital

Unit-6: Capital Budgeting

Unit-7: Working Capital


Block-III: Financing Decisions


Unit-8: Financial Markets

Unit-9: Sources of Finance

Unit-10: Capital Structure

Unit-11: Leverage Analysis


Block-IV: Dividend Decisions


Unit-12: Theories of Dividends

Unit-13: Dividend Policies


Block-V: Emerging Issues of Finance


Unit-14: Behavioural Finance

Unit-15: Financial Restructuring

Research Methodology for

Management Decisions

Block- I: Introduction to Research Methodology


Unit-1: Research Methodology: An Overview

Unit-2: Steps for Research Process

Unit-3: Research Designs


Block- II: Data Collection and Measurement


Unit-4: Methods and Techniques of Data Collection

Unit-5: Attitude Measurement and Scales

Unit-6: Questionnaire Designing

Unit-7: Sampling and Sampling Designs


Block- III: Data Presentation and Analysis


Unit-8: Data Processing

Unit-9: Statistical Analysis and Interpretation of Data: Nonparametric Tests

Unit-10: Multivariate Analysis of Data


Block- IV: Report Writing and Presentation


Unit-11: Ethics in Research

Unit-12: Substance of Reports

Unit-13: Formats of Reports

Unit-14: Presentation of a Report

International Business Management

Block-I: Introduction to International Business


Unit-l: Dynamics of International Business

Unit-2: Globalization and evolving paradigm

Unit-3: International Business Environment: An Overview


Block-II: International Trade


Unit-4: Trade theories

Unit-5: WTO Agreement

Unit-6: Regional Trade Blocks


Block-III: Strategies of International Business


Unit-7: International Entry Strategies

Unit-8: Organizational Structures

Unit-9: Strategic Alliances


Block-IV: International Business Functions


Unit-10:International Marketing

Unit-11:International Finance

Unit-12:International operations and logistics management

Unit-13:International HRM

Consumer Behaviour

Block- I: Consumer Behaviour – Issues And Concepts


Unit-1: Consumer Behaviour- Nature, Scope, Models and Applications

Unit-2: Consumer Behaviour and Life-Style Marketing

Unit-3: Organisational Buying Behaviour


Block-II: Individual Influences On Buying Behaviour


Unit-4: Perception

Unit-5: Learning and Memory

Unit-6: Attitude and Attitude Change

Unit-7: Personality and Self-Concept

Unit-8: Consumer Motivation and Involvement


Block-III: Group Influences On Consumer Behaviour


Unit-9: Reference Group Influence and Group Dynamics

Unit-10: Family Buying Influence, Family Life-Cycle and Buying Roles

Unit-11:Cultural and Sub-Cultural Influences


Block-IV: The Buying Process


Unit-12: Problem Recognition and Information Search Behaviour

Unit-13:Information Processing

Unit-14: Alternative Evaluation

Unit-15: Purchase Process and Post-Purchase Behaviour

Sales Management

Block-I: Introduction to Sales Management


Unit-1: Sale Management: Role, Nature and Ethics

Unit-2: Diversity of Selling Situations

Unit-3: Theories of Selling and Selling Process


Block-II: Selling Skills


Unit-4: Communication Skills

Unit-5: Negotiation Skills

Unit-6: Merchandising and Managing Sales Displays


Block-III: Managing the Sales Force


Unit-7: Recruitment, Selection and Training of the Sales Force

Unit-8: Compensation Management

Unit-9: Sales Leadership: Motivation, Coaching and Counselling

Unit-10: Evaluation of Sales Force and Monitoring


Block-IV: Sales Planning and Control


Unit-11: Sales Planning, Forecasting and Budgeting

Unit-12: Territory Management and Sales Quotas

Unit-13: Sales Organization

Unit-14: Sales Control, Analysis and Sales Audit

Product and Brand Management

Block-I: Introduction to Product Management


Unit-1: Basic Concepts of Product and Product Planning

Unit-2: Product Life Cycle

Unit-3: Product Line Decisions

Unit-4: Product Portfolio


Block-II: New Product Development And Implementation


Unit-5: Organizing for New Product Development

Unit-6: Generation, Screening and Development of new Product Ideas

Unit-7: Concept Development Testing and Physical Development of the Product

Unit-8: New Product Launch


Block-III: Brand Management


Unit-9: Branding Concepts and Evolution

Unit-10:Brand Equity

Unit-11:Brand Building Blocks: Identity, Image and Positioning

Unit-12:Brand Architecture and Brand Extension


Block-IV: Managing Brand Equity


Unit-13: Enhancing Brand Equity

Unit-14: Managing Brands over time and Geographies

Unit-15: Measuring Brand Equity

Marketing of Services

Block- I: Marketing Of Services – An Overview


Unit-1: Marketing of Services: An Introduction

Unit-2: Conceptual Framework for Services Marketing

Unit-3: Consumer Behaviour in Services


Block-II: Services Marketing Mix


Unit-4: Product Decisions

Unit-5: Pricing Decisions

Unit-6: Place Decisions

Unit-7: Promotion Decisions


Block-III: Extended Marketing Mix for Services


Unit-8: Managing People

Unit-9: Managing Physical Evidence

Unit-10: Managing Service Process


Block-IV: Strategic Issues


Unit-11: Managing Service Quality

Unit-12:International Trade in Services

Unit-13: Managing Demand/Capacity

Unit-14: Emerging Issues

Advanced Strategic Management

Block-I: Introduction to Corporate Management


Unit-l: Corporate Management: An Overview

Unit-2: Corporate Policy


Block-II: Corporate Level Growth Strategy


Unit-3: Intensive Growth Strategies

Unit-4: Integration and Diversification Growth Strategies

Unit-5: Strategic Alliances


Block-III: International Strategy


Unit-6: Internationalization Process

Unit-7: Evaluation of Market Risk Assessment

Unit-8: Entry into the International Markets


Block-IV: Strategic Enablers


Unit-9: IT and Strategy

Unit-l 0:Technology and R&D

Unit-11: Knowledge Management

Unit-12:Innovation

Entrepreneurship

Entrepreneurial skills

Business Ethics and CSR

Block –I: Ethics and Business


Unit-1: Business Ethics: An Overview

Unit-2: Concepts and Theories of Business Ethics

Unit-3: Ethical Dilemmas

Unit-4: Ethics in Business


Block –II: Evolution and Concept of CSR


Unit-5: CSR: An Overview

Unit-6: Business Strategy in CSR

Unit-7: CSR in Global Context

Unit-8: Business Ethics and CSR: Linkages


Block –III: Corporate Social Responsibility in India


Unit-9: CSR in Indian Context

Unit-10:CSR Legislation and Policy Guidelines

Unit-11:CSR in PSUs


Block –IV: CSR Implementation and Sustainability


Unit-12:CSR Reporting Process & Auditing

Unit-13:Roles and Responsibilities of CSR Department

Unit-14:CSR and Sustainable Development

IGNOU MBA Syllabus and Subjects for MBA Operations Management

The IGNOU MBA syllabus and subjects for MBA Operations Management for all four semesters are provided in the table below. A few subjects would be common for all specializations in the starting phase of the program.

IGNOU MBA Subject

IGNOU MBA Syllabus

Management Functions and

Organisational Processes

Block-I: Introduction to Management


Unit - 1: Management: An Overview

Unit - 2: Management and its Evolution

Unit - 3: Roles of Managers


Block-II: Managerial Processes -I

Unit -4: Planning

Unit- 5: Organizing

Unit-6: Staffing and Directing


Block-III: Managerial Processes -II

Unit-7: Controlling

Unit-8: Leading and Motivating

Unit-9: Decision Making


Block-IV: Organisational Processes

Unit-10: Organisation Structure & Design

Unit-11: Organisation Communication Processes

Unit-12: Organisation Cultures

Unit-13: Managing Change

Unit-14: Ethics and Corporate Social Responsibility

Human Resource Management

Block-I: Introduction to Human Resource Management


Unit-1: Concept and Evolution of HRM

Unit-2: Functions of HRM

Unit-3: Environment and HRM


Block-II: Sourcing of Human Resources


Unit-4: Human Resource Planning

Unit-5: Job Analysis, Design and Evaluation

Unit-6: Recruitment and Selection

Unit -7: Socialisation and Mobility


Block-III: Performance and Compensation Management


Unit-8: Performance Management

Unit-9: Career Development

Unit-10: Training and Development

Unit-11: Compensation and Rewards Management


Block-IV: Employer-Employee Relations


Unit-12: Employee Engagement Processes

Unit-13: Grievance Handling and Discipline Procedures

Unit-14: Unions and Associations

Business Environment

Block -I: Introduction to Business Environment


Unit 1: Introduction to Business and Environment

Unit 2: Economic Growth and Development

Unit 3: Socio-cultural and politico Legal Environment

Unit 4: Business Ethics and CSR


Block -II: Overview of Indian Economy


Unit 5: Indian Financial System

Unit 6: Industrial Policy Framework

Unit 7: Agribusiness Environment


Block -III: Structural Reforms


Unit 8: New Economic Policy

Unit 9: Financial Sector and Fiscal Sector Reforms


Block -IV: International Business Environment


Unit 10: International Financial System

Unit I 1: BOP

Unit 12: Foreign Trade

Unit 13: Sources of Global Financing

Unit 14: Technological Environment

Accounting for Managers

Block-I: Accounting: An Overview


Unit-1: Introduction to Accounting

Unit-2: Preparation of Books of Accounts

Unit-3: Financial Statements

Unit-4: Preparation of Final Accounts of Companies

Unit 5: Cash Flow Statement


Block-II: Cost Accounting

Unit-6: Understanding and Classifying Costs

Unit-7: Absorption and Marginal Costing

Unit-8: Activity based costing


Block-III: Application of Cost Accounting


Unit-9: Cost-Volume-Profit Analysis

Unit-10: Budgeting and Budgetary Control

Unit-11: Variance Analysis


Block-IV: Financial Statement Analysis


Unit-12: Understanding Annual Reports

Unit-13: Comparative, Common Size and Trend Statements

Unit-14: Ratio Analysis


Block-V: Emerging Issues in Accounting


Unit-15: Human Resource Accounting

Unit-16: Forensic Accounting

Quantitative Analysis for Managerial

Applications

Block-I: Data Collection & Analysis


Unit-1: Quantitative Decision Making - An Overview

Unit-2: Collection of Data

Unit-3: Presentation of Data

Unit-4: Measures of Central Tendency

Unit-5: Measures of Variation and Skewness


Block-II: Probability & Probability Distribution


Unit-6: Basic Concepts of Probability

Unit-7: Discrete Probability Distributions

Unit-8: Continuous Probability Distributions

Unit-9: Decision Theory


Block-III: Sampling & Sampling Distributions


Unit-10: Sampling Methods

Unit-11: Sampling Distributions

Unit-12: Testing of Hypotheses

Unit-13: Chi-Square Tests


Block-IV: Forecasting Methods


Unit-14 Business Forecasting

Unit-15: Correlation & Regression

Unit-16: Time Series Analysis

Marketing Management

Block-I: Introduction to Marketing and Markets


Unit-1: Marketing: An Overview

Unit-2: Marketing Environment Analysis

Unit-3: Market Segmentation, Targeting and Positioning

Unit-4: Consumer Behaviour


Block-II: Product and Pricing Decisions


Unit-5: Product Decisions

Unit-6: Branding Act packaging Decisions

Unit-7: Product Life Cycle (PLC) and New Product Development (NPD)

Unit-8: Pricing Decisions


Block-III: Distribution and Promotion Decisions


Unit-9: Integrated Marketing Communication

Unit-10: Advertising and Sales Promotion

Unit-11: personal Selling and Managing Sales Personnel

Unit-12: Distribution Management


Block-IV: Sectoral Applications and Emerging Issues


Unit-13: Marketing of Services

Unit-14: Digital Marketing

Unit-15: Other Emerging Issues in Marketing

Business Communication

Block-I: Introduction to Communication


Unit-1: Basic of Communication

Unit-2: Process of Communication

Unit-3: Types of Communication

Unit-4: Forms of Communication at Workplace


Block-II: Oral Communication at Work


Unit-5: Listening and Reading Skills

Unit-6: Interpersonal Communication

Unit-7: Communication in Meetings

Unit-8: Presentation Skills


Block-III: Written communication at Work


Unit-9: Basics of Written Business Communication

Unit-10: Short Business Correspondences

Unit-11: Long Business Correspondence


Block-IV: Communication in Organisation


Unit-12: Communication for Employment

Unit-13: Technology and Communication

Unit-14: Cross Cultural Communication

Unit-15: Ethics in Communication

Information Systems for Managers

Block-I: Information Technology for Managers


Unit-1: Information Technology: An Overview

Unit-2 : Computers and Smart Devices

Unit-3 : Computer Software

Unit-4: Networking Technologies


Block-II: Information Systems


Unit-5: MIS and Control Systems

Unit-6: Information Systems Economics and Security

Unit-7: Transaction Processing Systems, DSS and EIS

Unit-8: Integrated Applications


Block-III: Analysis and Computer Languages


Unit-9: Building Information Systems

Unit-10: System Analysis and Design

Unit-11: Computer Programming and Languages


Block-IV: Support Systems for Management Decisions


Unit-12: Database Resource Management

Unit-13: Data Warehousing and Data Mining

Unit-14: Artificial Intelligence and Decision Support Systems

Unit-15: Emerging Trends in IT

Management of Machines and

Materials

Block-I: Operations Management: Facility Planning


Unit-1: Operations Management: An Overview

Unit-2: Product Selection and Process selection

Unit-3: Facilities Planning

Unit-4: Facilities layout and Material Handling


Block-II: Operation Planning & Control


Unit-5: Planning and Control for Mass Production

Unit-6: Planning and Control for Batch Production

Unit-7: Planning and Control for Job Shop Production

Unit-8: Planning and Control of Projects


Block-III: Planning Design & Value Engineering


Unit-9: Capacity Planning

Unit-10: Work Design and Job Design

Unit-11: Value Engineering and Quality Assurance


Block-IV: Materials Management


Unit-12: Purchase system & Procedure and Inventory Management

Unit-13: Standardization, Codification and Variety Reduction

Unit-14: Waste Management

Managerial Economics

Block-I Introduction to Managerial Economics


Unit 1: Scope of Managerial Economics

Unit 2: The Firm: Stakeholders, Objectives and Decisions Issues

Unit 3: Basic Concepts and Techniques


Block-II Demand and Revenue Analysis


Unit 4: Demand Concepts and Analysis

Unit 5: Demand Elasticity

Unit 6: Demand Estimation and Forecasting


Block-III Production and Cost Analysis


Unit 7: Production Function

Unit 8: Short Run Cost Analysis

Unit 9: Long Run Cost Analysis


Block-IV Pricing Decisions


Unit 10: Market Structure and Barriers to Entry

Unit 11: Pricing Under Competition and Pure Monopoly

Unit 12: Pricing Under Monopolistic and Oligopolistic Competition

Unit 13: Pricing Strategies

Social Processes and Behavioural

Issues

Block-I: Introduction to Organisational Behaviour


Unit-1: Concept of Organisational Behaviour

Unit-2: Approaches to Organisational Behaviour

Unit-3: Evolution of Organisational Behaviour


Block – II: Intrapersonal Processes


Unit-4: Personality, Values and Attitudes

Unit-5: Learning and Behavioural Modification

Unit-6: Perception and Attribution

Unit-7: Motivation


Block – III: Interpersonal and Group Processes


Unit-8: Group Dynamics and Team Building

Unit-9: Conflict and Negotiation Strategies

Unit-10: Job Stress


Block – IV: Emerging Trends


Unit-11: Employee Empowerment

Unit-12: Organisational Citizenship Behaviour

Unit-13: Organisational Inclusiveness

Unit-14: Diversity Management

Unit-15: Positive Approaches to Work Behaviour

Strategic Management

Block-I: Introduction to Strategic Management


Unit-1: Concept of Strategy

Unit-2: Strategic Framework

Unit-3: Strategy in Global Context


Block-II: Environmental Analysis


Unit-4: External Environmental Analysis

Unit-5: Competitive Analysis

Unit-6: Internal Environmental Analysis


Block-III: Formulation of Strategy


Unit-7: Business Level Strategy

Unit-8: Competitive Strategy

Unit-9: Corporate Level Strategy


Block – IV: Strategy Implementation and Control


Unit-10: Implementation – Behavioural Dimensions

Unit-11: Corporate Governance

Unit-12: Control

Unit-13: Evaluation

Business Laws

Block-I: Overview of Business Law


Unit-1: Introduction to Business Law

Unit-2: Principles and Concepts


Block-II: Business Forms and Regulations


Unit-3: Companies Act

Unit-4: Partnership Act


Block-III: Business Contracts


Unit-5: General Principles of Contracts

Unit-6: International Contracts of Sale


Block-IV: Regulations on Financing and Investments of Business


Unit-7: Banking and other allied Regulations

Unit-8: Foreign Exchange Management and related regulations

Unit-9: Insolvency and Bankruptcy


Block-V: Intellectual Property and Data Management


Unit-10: Intellectual Property Rights

Unit-11: Data Protection and Privacy


Block-VI: Sustainability and Business


Unit-12: Environment Protection and Sustainability

Unit-13: Competition Law

Unit-14: Consumer Protection

Financial Management

Block-I: Financial Management: An Overview


Unit-1: Financial Management: An Introduction

Unit-2: Time Value of Money

Unit-3: Risk & Return

Unit-4: Valuation of Securities


Block-II: Cost of Capital and Investment Decisions


Unit-5: Cost of Capital

Unit-6: Capital Budgeting

Unit-7: Working Capital


Block-III: Financing Decisions


Unit-8: Financial Markets

Unit-9: Sources of Finance

Unit-10: Capital Structure

Unit-11: Leverage Analysis


Block-IV: Dividend Decisions


Unit-12: Theories of Dividends

Unit-13: Dividend Policies


Block-V: Emerging Issues of Finance


Unit-14: Behavioural Finance

Unit-15: Financial Restructuring

Research Methodology for

Management Decisions

Block- I: Introduction to Research Methodology


Unit-1: Research Methodology: An Overview

Unit-2: Steps for Research Process

Unit-3: Research Designs


Block- II: Data Collection and Measurement


Unit-4: Methods and Techniques of Data Collection

Unit-5: Attitude Measurement and Scales

Unit-6: Questionnaire Designing

Unit-7: Sampling and Sampling Designs


Block- III: Data Presentation and Analysis


Unit-8: Data Processing

Unit-9: Statistical Analysis and Interpretation of Data: Nonparametric Tests

Unit-10: Multivariate Analysis of Data


Block- IV: Report Writing and Presentation


Unit-11: Ethics in Research

Unit-12: Substance of Reports

Unit-13: Formats of Reports

Unit-14: Presentation of a Report

International Business Management

Block-I: Introduction to International Business


Unit-l: Dynamics of International Business

Unit-2: Globalization and evolving paradigm

Unit-3: International Business Environment: An Overview


Block-II: International Trade


Unit-4: Trade theories

Unit-5: WTO Agreement

Unit-6: Regional Trade Blocks


Block-III: Strategies of International Business


Unit-7: International Entry Strategies

Unit-8: Organizational Structures

Unit-9: Strategic Alliances


Block-IV: International Business Functions


Unit-10:International Marketing

Unit-11:International Finance

Unit-12:International operations and logistics management

Unit-13:International HRM

Operations Research

Block- I: Introduction to Operations Research


Unit-1: Operations Research – An Overview

Unit-2: Linear Programming: Formulation and Graphical Method


Block- II: Linear Programming Problems and its Variants-I


Unit-3: Linear Programming – Simplex Method

Unit-4: Transportation Problems

Unit-5: Assignment Problems

Unit-6: Application of Excel Solver


Block- III: Linear Programming Problems and its Variants-II


Unit-7: Goal Programming

Unit-8: Integer Programming

Unit-9: Dynamic Programming

Unit-10:Introduction to Non–Linear Programming


Block- IV: Resource Allocation Models


Unit-11:Introduction to Game Theory and its Applications

Unit-12: Monte Carlo Simulation

Unit-13: Queuing Models

Project Management

Block- I: Project Initiation


Unit-1: Introduction to Project Management

Unit-2: Project Feasibility

Unit-3: Project Chartering


Block- II: Project Planning


Unit-4: Project Scope Management

Unit-5: Project Network Analysis

Unit-6: Project Scheduling

Unit-7: Project Crashing

Unit-8: Earned Value Analysis


Block- III: Project Monitoring and Control


Unit-9: Project Management Information System

Unit-10: Project Monitoring and Control

Unit-11: Project Risk Management

Unit-12: Agile Project Management


Block- IV: Project Closure


Unit-13: Project Contracts and Partnering

Unit-14: Project Audit and Closure

Logistics and Supply Chain

Management

Block-I: Logistics and SCM: An Overview


Unit-1: Logistics and SCM- An Introduction

Unit-2: Customer Focus in SCM


Block-II: Strategic Supply Chain Management


Unit-3: Models of SCM Integration

Unit-4: Strategic Supply Chain Management


Block-III: IT Enabled SCM


Unit-5: Information Technology: A Key Enabler of SCM

Unit-6: E-Supply Chain Management


Block-IV: Cost and Performance Measurement in SCM


Unit-7: Cost Analysis and Measurement

Unit-8: Best Practices and Benchmarking for SCM

Unit-9: Performance Measurement and Evaluation of SCM


Block-V: Distribution Network Planning

Unit-10: Transportation Mix

Unit-11: Facility Location


Block-VI: Emerging Trends


Unit-12: SCM in Non-Manufacturing Sector

Unit-13: Design for Sustainable Supply Chain

Unit-14: Future Trends and Issues

Material Management

Block-I: Materials Management: An Overview


Unit-1: Introduction to Materials Management

Unit-2: Strategic Role of Materials Management


Block-II: Sourcing of Materials


Unit-3: Designing Supplier Network

Unit-4: Dynamics of Buyers-Sellers Relationship


Block-III: Materials Planning and Control


Unit-5: Materials Planning and Budgeting

Unit-6: Pull Vs Push System


Block-IV: Inventory Policies and Systems


Unit-7: Process Inventory

Unit-8: Spare Parts Management


Block-V: Warehouse Management


Unit-9: Codification and Standardisation of the Materials

Unit-10: Location and Layout of Warehouse

Unit-11: Warehouse Management System


Block-VI: Organization and Appraisal of Materials Management


Unit-12: Materials Management and its Organisation

Unit-13: Performance Evaluation and Appraisal

Entrepreneurship

Entrepreneurial skills

Business Ethics and CSR

Block –I: Ethics and Business


Unit-1: Business Ethics: An Overview

Unit-2: Concepts and Theories of Business Ethics

Unit-3: Ethical Dilemmas

Unit-4: Ethics in Business


Block –II: Evolution and Concept of CSR


Unit-5: CSR: An Overview

Unit-6: Business Strategy in CSR

Unit-7: CSR in Global Context

Unit-8: Business Ethics and CSR: Linkages


Block –III: Corporate Social Responsibility in India


Unit-9: CSR in the Indian Context

Unit-10:CSR Legislation and Policy Guidelines

Unit-11:CSR in PSUs


Block –IV: CSR Implementation and Sustainability


Unit-12:CSR Reporting Process & Auditing

Unit-13:Roles and Responsibilities of CSR Department

Unit-14:CSR and Sustainable Development

Frequently Asked Questions (FAQs)

1. Which MBA specializations are offered in IGNOU?

MBA offers four MBA specializations namely, Financial Management, Human Resources Management, Marketing Management, and Operations Management. All the different specializations have similar subjects for the starting phase of the program.

2. What is the total cost of an MBA from IGNOU?

The total cost of an MBA for IGNOU is around 60 to 62 thousand INR. Candidates have been offered average salary packages of Rs. 3 to 4 lakhs per annum. The placement rate is 70 to 80%.

3. Does IGNOU MBA need an entrance exam?

No, IGNOU MBA does not need an entrance exam. Candidates satisfying the eligibility criteria can directly apply for the MBA program at IGNOU.

4. Is IGNOU MBA regular or distance?

IGNOU offers its MBA program in distance education mode only.

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Questions related to CAT

Have a question related to CAT ?

Hello Sneha

You will be allowed to use a basic on screen calculator only in CAT exam.

You will not be allowed to take a physical calculator inside the examination hall which means you are not allowed to bring your personal calculator.

This is as per the policy based on the premise that the CAT examines ones Ability to answer complicated questions .

One should be able to perform quick mental calculations and mathematical problems .

Only for intensive calculations you must use the calculator.



A CAT percentile of 90 or above can strengthen your application to MICA, it is not the only factor that determines admission.MICA considers scores of CAT and MICAT which are weighted 50–50 percent for the interview call.

Strong performance in the Pshycometric test and descriptive writing increase your chances to get into mica even if you score 80 percentile.the admission is based upon whole performance including every marks.

ALL the best!!!!


Hello aspirant,

A timetable is essential if you are preparing for the CAT in addition to your college coursework. It will give you an idea of how long it will take you to finish your syllabus and then set aside the appropriate amount of time for revision and mock exams. Without a set timetable, you risk taking your time and not completing your preparation as thoroughly as is necessary.

Thank you

Hope it helps you.

Hello Nikita,

To get into any of the top IIMs, such as IIM Ahmedabad, Bangalore, Calcutta, Lucknow, Kozhikode, or Indore, a good percentile in CAT is required, although academics play a vital role too. Let's break it down below:

CAT Score: 98+ percentile is an excellent score and makes one competitive.

Academic Scores:

Your 10th score at 84% is quite good.

A 12th score of 65% is on the lower side, which might hamper your chances at some of the top IIMs since they give weightage to past academic performance.

IIM Selection Criteria:

Every IIM has its own weightage for the scores of academics, CAT percentile, work experience, if any, and diversity.

For example, IIM Ahmedabad requires consistent academic records, while IIM Bangalore puts the strongest focus on work experience and diversified profiles.

Graduation: You are currently pursuing graduation, and your performance during that will also be considered in the shortlisting process.

While your CAT score is going to be the major pointer, your academic record-doing in class 12-is going to affect your prospects a bit at IIMs that place significant emphasis on your past performance. Still, you will have a healthy shot, at least at institutes like Lucknow, Kozhikode, and Indore, where a good score in CAT may offset lower marks in academics.

If you have diverse profiled extracurricular activities, leadership roles etc, or work experience, then it can build up your application further.

Directions for question :

M/s Deloitte Touche Tohmatsu Limited, one of the top four audit and accounting firms in the world with headquarters at London, UK, and with an operational presence in 153 countries, hires Management Trainees (MT) from all the premier management institutes of India thrice every year, in the months of January, May and September.

Each new group of Management Trainees (MT) have to go through a four month rigorous training schedule, after which they have to pass through a test consisting of a written assessment and a case-analysis. The top hundred ranked Management Trainees (MT) based on the performance in the test are confirmed as Management Executives (ME). The rest are given the opportunity of undergoing the training for four months one more time along with the next batch of Management Trainees (MT) and then passing through the subsequent test consisting of the written assessment and case-analysis. The Management Trainee (MT) who fails to get confirmed as a Management Executive (ME) the second time is fired.

The scatter-graph below depicts the number of Management Trainees (MT) at Deloitte taking the tests from January 2020 till May 2022, and the vis-à-vis hired Management Trainees (MT) at Deloitte who were fired :

It is also known that for the month of September 2019 at Deloitte, 96 hired Management Trainees (MT) failed to be confirmed as a Management Executive (ME) the first time, and that 36 hired Management Trainees (MT) were fired. 

Question :

In which test did the minimum number of Management Trainees (MT) get confirmed as a Management Executive (ME) in the second attempt ?

Option: 1

September 2020

 

 


Option: 2

May 2021


Option: 3

January 2021

 


Option: 4

January 2022 


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the first customer's order be considered closed ?

 

Option: 1

6.15 pm

 

 


Option: 2

6.17 pm

 


Option: 3

6.18 pm

 


Option: 4

6.20 pm


Directions for question :

Six sticks of equal lengths were kept in the vertical position in an empty flower-vase, to be arranged at the six corners of a regular hexagon. The two ends of each of the sticks were of different colours. 

The top ends of the sticks were one of each of the following colours – Red, Cyan, Pink, Brown, Black and Green. The bottom ends were one of each of the following colours – Blue, Yellow, White, Orange, Purple and Grey. Both the sets of colours mentioned were in no particular order.

It was also known that :

a) The stick with the red colour was opposite to the stick with the blue colour

b) There were exactly two sticks whose both ends had colours whose names started with the same letter

c) The stick with the grey colour was adjacent to the stick with the white colour

d) The stick with the cyan colour was adjacent to both the sticks with the brown colour and the one with the blue colour

e) The stick with the purple colour was adjacent to both the sticks with the grey colour and the one with the green colour

f) The stick with the white colour was opposite to the stick with the green colour

Question :

What was the colour of the bottom end of the stick having brown colour at the top end ?

Option: 1

 White 

 


Option: 2

Yellow 


Option: 3

Black

 


Option: 4

Grey


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

Assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the third customer's order be considered closed ?

 

Option: 1

6.28 pm

 


Option: 2

6.35 pm

 


Option: 3

6.38 pm


Option: 4

6.45 pm


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the second customer's order be considered closed ?

Option: 1

6.20 pm

 

 


Option: 2

6.18 pm


Option: 3

6.15 pm

 


Option: 4

6.12 pm


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis, when would the third customer's order be considered closed ?

 

Option: 1

6.22 pm

 


Option: 2

6.25 pm


Option: 3

6.28 pm 


Option: 4

6.30 pm


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

A fourth customer comes in and orders two plates of French Toast at 6.24 pm. Suppose Moloy and Niloy had decided to process multiple orders at the same time, however strictly prioritising a first come first serve basis. For exactly how many minutes would one of the friends be idle from 6.00 pm till serving the last customer, assuming that the four customers were the only ones to have come in within the period being discussed ?

Option: 1

9

 


Option: 2

13


Option: 3

18


Option: 4

21


Directions for question:

Two friends Moloy and Niloy passed out from the Purulia Institute of Science and Technology with B.Tech degrees in Mechanical Engineering, but even after a year placement was hard to find. So they decided to take the challenge head-on, came down to Kolkata, rented a garage space on Park Street, and having an affinity towards making people enjoy good food, started their firm named 'B.Tech Bread-Omlette Wala'. 

They started with three items on the menu. One was the French Toast which could be prepared in 3 minutes. The second was the Egg Tortillas which took 15 minutes to prepare. Any one of Moloy and Niloy could prepare any one of them at a time. The third was the Egg Bhurji with French Fries. This however was prepared on an automated fryer which could prepare 3 servings at a time and took 5 minutes irrespective of the number of servings equal to or below 3. The fryer did not need anyone to attend to it, and the time to put in the raw ingredients could be neglected. So one could tend to the preparation of other items while the Egg Bhurji with French Fries were being prepared. 

They wanted to serve the orders as early as possible after the order was given. The individual items in any order were served as and when all the items were ready, and the order was then considered closed. None of the items on the menu were prepared in advance in anticipation of future orders. 

On the first day, 3 groups of customers came in and ordered at 6.00 pm, 6.10 pm, and 6.13 pm. The first order was for a plate of Egg Tortillas, two plates of French Toast, and three plates of Egg Bhurji with French Fries. The second order was for a plate of French Toast and two plates of Egg Bhurji with French Fries. The third order was for a plate of Egg Tortilla and a plate of Egg Bhurji with French Fries. 

On the backdrop of the above information answer the questions given :

Question: 

Had Niloy been absent on that day, and assuming that the next customer's order could only be attended to when the previous customer's order was closed, at what time would the fourth customer's order (refer to the previous question) be considered closed ?

Option: 1

6:38 pm

 


Option: 2

6:42 pm

 


Option: 3

6:47 pm


Option: 4

6:49 pm


Directions for question:

The bar-graph given below shows the foreign exchange reserves of Nepal (in million Rupees) from 2014 to 2021. Answer the following questions based on the graph :

Question:

What was the percentage increase (rounded to the nearest integer, if deemed necessary) in the foreign exchange reserves in 2020 over 2016 ?

Option: 1 None

Option: 2 None

Option: 3 None

Option: 4 None

Directions for question:

The Jadavpur University’s Prince Anwar Shah Road hostel consists of two large separate buildings, one for the ladies and the other for the gents, while having a common kitchen and dining hall. It is the hostel of the CS and the EEC department of engineering students of the university.

In recognition of the growing dissatisfaction and hence complaints among the inmates of the hostel regarding the menu served for dinner, the Dean of the engineering department, Dr Aparesh Sanyal, personally decided to investigate the matter. He set about collecting information about the preference of dinner among the inmates, separately from the gents and the ladies wing of the hostel.

Dr Sanyal was able to gather the following partial information :  

 

Hostel inmates

Menu preference for dinner

Total

Egg Meal

Fish Meal

Chicken Meal

Gents

   

20

 

Ladies

     

64

Total

 

60

   

 

The Warden of the hostel was consulted, who after investigation declared that the following facts were clear :

1. Forty percent of the hostel inmates were ladies

2. One-third of the gentlemen inmates preferred an egg meal for dinner

3. Half the hostel inmates preferred either fish meal or chicken meal

Question:

What proportion of the lady hostel inmates preferred a fish meal for dinner ?

 

 

Option: 1

0.25

 

 


Option: 2

0.50

 


Option: 3

0.75

 


Option: 4

1.00 


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