Top MBA Colleges For Advertising and Marketing Communication Course
MBA in Advertising Management: The Advertising and Marketing Communication (AMC) MBA is a two-year postgraduate course that helps students develop their skills in advertising, market research, media planning, and creative management. The MBA degree is designed to provide students with an understanding of the various aspects of the advertising and marketing industry, as well as the knowledge and skills required to manage campaigns effectively.
There are many top MBA colleges in India that offer MBA in advertising and media courses, and in this blog post, we will be looking at some of the best ones. So if you are interested in pursuing a career in advertising or marketing, then read on to find out more about the top colleges in India for MBA in branding and advertising.
Indian Institute of Management (IIM), Ahmedabad
The Indian Institute of Management, Ahmedabad is a public business school located in Ahmedabad, Gujarat, India. It was established in 1961 as the first Indian Institute of Management by the Government of India. IIMA offers various postgraduate and doctoral programmes in management, with a focus on executive education.
The Advertising and Marketing Communication (AMC) specialization at IIMA is designed to prepare students for careers in advertising, media, and marketing communications. The programme combines coursework in advertising, media studies, and marketing with electives such as consumer behaviour and market research. Students have the opportunity to gain practical experience through internships with leading advertising agencies and media organizations.
Xavier Labour Relations Institute (XLRI), Jamshedpur
The Xavier Labour Relations Institute is a top-ranked management school in India offering MBA programs in Advertising and Marketing Communication. The institute has been consistently ranked amongst the best MBA colleges in India by various rating agencies and publications.
XLRI offers a two-year full-time residential MBA program in Advertising and Marketing Communication, which is accredited by the AIU. The program is designed to groom future leaders in the field of advertising and marketing communication. The curriculum covers all aspects of advertising and marketing communication, from strategic planning to creative execution.
XLRI's faculty comprises some of the most experienced and renowned professionals in the field of advertising and marketing communication. The institute also has state-of-the-art facilities, including a well-equipped library and modern computer labs.
Admission to XLRI's MBA program in Advertising and Marketing Communication is based on your performance in the entrance examination conducted by the institute. Candidates who meet the eligibility criteria can apply for the entrance exam online.
Also read: 10 Popular MBA in Marketing Colleges in India
National Institute of Industrial Engineering (NITIE), Mumbai
The National Institute of Industrial Engineering , Mumbai is one of the top MBA colleges in India for students interested in a career in advertising and marketing communication. The institute offers a two-year full-time MBA programme with specialisations in marketing, finance, human resources and operations management.
The NITIE MBA curriculum includes core courses in business strategy, economics, accounting and marketing. Students can also choose from a range of electives such as brand management, digital marketing, consumer behaviour and market research.
The institute has a strong industry interface and provides students with ample opportunities to intern with leading companies in the field of advertising and marketing communications. Past internships have been offered at companies such as JWT, Ogilvy & Mather, Leo Burnett and McCann Erickson.
The NITIE MBA placement record is impressive, with 100% of students receiving job offers last year. The average salary offered was Rs 18 lakh per annum. Some of the top recruiters include Hindustan Unilever, Coca-Cola, ITC Limited, Samsung India and Amazon India.
Indian Institute of Technology (IIT), Delhi
The Indian Institute of Technology, Delhi is one of the premier engineering colleges in India and offers an MBA in Advertising and Marketing Communication. The course is designed to provide students with a comprehensive understanding of the theory and practice of advertising and marketing communications. It covers topics such as market research, media planning, creative strategy, account management, brand management, and digital marketing. The program also includes a practicum component, which gives students the opportunity to apply their knowledge to real-world settings.
Graduates of the IITD MBA in Advertising and Marketing Communication program are well-prepared for careers in advertising, marketing, or communication agencies. They have the skills and knowledge necessary to succeed in today's competitive marketplace.
Symbiosis International University, Pune
Symbiosis International University, Pune is a renowned university for MBA in Advertising and Marketing Communication. The university offers a two-year full-time course in MBA Advertising and Marketing Communication. The course is designed to provide students with an in-depth knowledge of the various aspects of advertising and marketing communication.
The university has a highly experienced faculty that imparts knowledge to students through various pedagogical methods. The course curriculum is also updated regularly to keep pace with the ever-changing advertising and marketing landscape. SIU, Pune also provides ample opportunities for students to get real-world experience through internships and live projects. All these factors make Symbiosis International University, Pune one of the best colleges for an MBA in Advertising and Marketing Communication in India.
Also read: MBA in Advertising Colleges in India 2022 – Courses, Fees, Admission, Rank 2022
Mudra Institute of Communications, Ahmedabad (MICA)
Mudra Institute of Communications, Ahmedabad is one of the top MBA colleges in India for MBA in Advertising and Marketing Communication. It was established in 1991 and is a part of the Mudra Group of Companies. MICA offers a two-year full-time postgraduate diploma programme in Advertising and Marketing Communication (PGDM-C). The course curriculum is designed to provide students with a comprehensive understanding of advertising, brand management, research, media planning and strategy, digital marketing, and public relations.
MICA has a strong industry interface and provides its students with ample opportunities to intern with leading organisations in the advertising and marketing domain. The institute also offers placement assistance to its students. Some of the top recruiters at MICA include Amazon, Coca-Cola, Flipkart, Google, HUL, ICICI Bank, ITC Limited, JWT, Madison World, McCann Worldgroup, Ogilvy & Mather, P&G, Reliance Industries Limited, RK Swamy BBDO Advertising Pvt. Ltd., Star India Private Limited, Tata Motors Limited, Vodafone India Limited among others.
The average salary offered to MICA graduates is INR 18 lakh per annum. The institute has produced some of the most successful professionals in the advertising and marketing industry who are currently working in senior positions in various organisations across the globe.
Narsee Monjee Institute of Management Studies, Mumbai
Narsee Monjee Institute of Management Studies, Mumbai is a premier management institute located in the heart of India’s financial capital. The institute offers a two-year full-time MBA programme in Advertising and Marketing Communication.
The programme is designed to provide students with a comprehensive understanding of the principles and practices of advertising and marketing communication. The coursework includes modules on consumer behaviour, market research, brand management, advertising media, creative strategies, and communication planning.
The institute has a strong industry focus and provides students with ample opportunities to gain practical experience through internships and live projects. The institute also has a well-established alumni network comprising successful professionals working in leading advertising and marketing agencies across the country.
Jamnalal Bajaj Institute of Management Studies, Mumbai
Jamnalal Bajaj Institute of Management Studies, Mumbai is one of the Top MBA Colleges in India for an MBA in Advertising and Marketing Communication. The institute offers a two-year full-time programme which is approved by the AICTE.
The curriculum of the programme is designed to provide students with an understanding of all aspects of advertising and marketing communication. The coursework includes modules on consumer behaviour, market research, media planning and buying, creative strategies, brand management, digital marketing, and more.
The institute has a strong industry interface and provides students with ample opportunities to intern with leading organisations in the field of advertising and marketing communications. The faculty at Jamnalal Bajaj Institute of Management Studies is highly experienced and dedicated to providing students with a well-rounded education in advertising and marketing communications.
MBA in Advertising and Public Relations
- Combination of business administration and communication strategies
- Focuses on advertising and public relations within the marketing field
- Provides in-depth knowledge of effective advertising techniques
- Emphasizes building and managing successful public relations campaigns
- Offers insights into customer behaviour and market trends
- Develops skills in strategic planning, brand management, and media relations
- Equips students with the ability to analyze and adapt to the rapidly evolving advertising industry
An MBA in Advertising and Public Relations prepares students to become experts in implementing effective communication strategies, managing advertising campaigns, and building successful public relations initiatives in the dynamic marketing field.
Conclusion
Choosing the right MBA college is a very important decision. If you want to pursue a career in advertising and marketing communications, then you should definitely consider one of the top MBA colleges in India that offers this specialization. We hope our list has helped you narrow down your choices and find the perfect MBA college for you.
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Questions related to MBA
Currently,NIPER (National Institute of Pharmaceutical Education and Research) does not offer an online MBA program; all their MBA programs, which are typically focused on Pharmaceutical Management, are delivered through traditional on-campus learning
NIPER conducts their own entrance exam NIPER JEE. You have to qualify GPAT in order to seat in NIPER JEE. If u will qualify in written, you have to appear in group discussion and personal interview. On the basis of combined Merit list of all written gd pi you will get admission.
ALL the best!!
No, GGU does not accept GMAT score for admission to MBA program. Admission to MBA program in GGU are done through CUET (PG) exam conducted by NTA. GMAT score are considered for admission to various business school like IIMs as IIM Ahmedabad, IIM Lucknow,IIM Calcutta, indore, ISB Hyderabad and Mohali, XLRI Jamshedpur etc. to know more about GGU, admission, visit MBA courses in GGU Bilaspur
Hello
Career options for MBA graduates in the UK and the USA as both countries are home to thriving industries and multinational corporations.
Here’s an overview
1. Finance: Investment Banker, Financial Analyst.
2. Consulting: Management Consultant, Strategy Analyst.
3. Marketing: Brand Manager, Digital Marketer.
4. Technology: Product Manager, Data Analyst.
5. HR: HR Manager, Talent Specialist.
6. Healthcare: Administrator, Consultant.
7. Entrepreneurship: Startup Founder, Business Developer.
8. Operations: Supply Chain Manager, Logistics Analyst.
Key industries : Finance , Tech , Healthcare and Consulting .
For more details links given below
Link for UK
https://studyabroad.careers360.com/articles/job-opportunities-after-mba-in-uk
Link for USA
https://studyabroad.careers360.com/articles/jobs-after-mba-in-usa
Thank you
Hello aspirant,
Here below I am providing you with the name of some of the top MBA colleges in India:
- Indian Institute of Management Bangalore
- Indian Institute of Management Calcutta
- Indian Institute of Management Indore
- Indian Institute of Management Mumbai
To know about more MBA colleges, you can visit our site through following link:
https://bschool.careers360.com/colleges/list-of-mba-colleges-in-india
Thank you
Hello Anitha,
Agro MBA (MBA in Agribusiness Management)
is a specialized program focused on agricultural business and allied industries. It combines traditional MBA courses with specialized subjects related to agriculture, food production, supply chain management, and rural development.
Details
:
-
Eligibility
: A bachelor’s degree in agriculture, horticulture, forestry, or allied fields, or a general degree with a strong interest in agribusiness. Most programs require qualifying in an entrance exam like CAT, XAT, MAT, or specific university tests.
-
Duration
: Typically 2 years.
-
Curriculum
: Subjects include agribusiness management, rural marketing, supply chain management, agricultural finance, commodity trading, and food technology.
Top Colleges for Agro MBA in India :
-
Indian Institute of Management (IIM Ahmedabad)
- PGDM in Agribusiness Management.
-
National Institute of Agricultural Extension Management (MANAGE), Hyderabad
- PGDM in Agribusiness.
-
Institute of Rural Management Anand (IRMA)
- PGDM in Rural Management.
-
Xavier School of Management (XLRI), Jamshedpur
- Agri-business specialization in PGDM.
-
Symbiosis Institute of International Business (SIIB), Pune
- MBA in Agri-Business.
-
Punjab Agricultural University, Ludhiana
- MBA in Agri-Business Management.
-
Banaras Hindu University (BHU), Varanasi
- MBA in Agri-Business.
-
Tamil Nadu Agricultural University (TNAU), Coimbatore
- MBA in Agribusiness.
Career Prospects :
-
Roles: Agribusiness Manager, Supply Chain Analyst, Rural Development Officer, Commodity Trader, and Food Processing Manager.
- Industries: Agri-input firms, FMCG, rural banking, NGOs, and food corporations.
To apply, check the eligibility criteria and entrance exams of the respective colleges. Prepare accordingly to enhance your chances of admission.
For more details about Agro MBA
Click Here
.
For more details about Agro MBA Colleges
Click Here
.
I hope this answer helps you. If you have more queries then feel free to share your questions with us we will be happy to assist you.
Thank you and wishing you all the best for your bright future.
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Marketing Director
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Business Development Executive
A Business Development Executive (BDE) is a professional responsible for identifying growth opportunities and fostering strategic partnerships to enhance a company's market position. Typically, a BDE conducts market research, analyses industry trends, and identifies potential clients or business prospects. He or she plays a crucial role in developing and implementing sales strategies to achieve revenue targets.
A BDE often collaborates with cross-functional teams, including marketing and product development, to align business objectives. Strong communication, negotiation, and relationship-building skills are essential for success in this role. BDE strives to expand the company's customer base, drive sales, and contribute to overall organisational growth in a dynamic and competitive business environment.
Content Marketing Specialist
Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.
Sales Manager
A sales manager is a revenue-generating source for a company. Any organisation or company which sells a commodity or service requires sales to generate revenue. A Sales manager is a professional responsible for supervising the sales team. An Individual as a sales manager works closely with salespeople, assigns sales territories, sets quotas, mentors the members of the sales, assigns sales training, and builds a sales plan.
The Sales Manager work also includes hiring and laying off sales personnel after evaluating his or her work performance. In bigger entities, sales quotas and plans are usually set at the executive level. He or she is responsible for overseeing the set target or quotas met by salespeople or upholding any policy. He or she guides his or her fellow salespeople and allows them to sell.
Business Analyst
Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.
In a business analyst job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts.
Marketing Manager
A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable.
A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.
SEO Analyst
An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns.
Digital Marketing Executive
Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.