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Specializations in MBA: In this exclusive interview with Dr Manoj Kumar, Founding Director Online Education, Manipal Academy of Higher Education (MAHE) Bengaluru. In his interview he has shared details about the Specializations in MBA offered by the various colleges/ universities, which specialization is worth opting for in todays and future context and other relevant details that aspirants may find important while selecting a MBA specialization. Read the complete interview of Dr Manoj Kumar to know more about Specializations in MBA programmes.
Careers360. Do you think a General or Specialized MBA is more helpful?
Dr Manoj Kumar. I would say that it depends on an individual's career goals. For example a fresher who wants to get into a management position. It is good for them to do a General MBA. But for someone who is working in a particular industry it is good for them to choose a Specialized MBA in their respective or related fields.
Today the world is moving towards MBA and Stem specialization. Someone who is working in a particular industry but they want to switch to the Analytics field so they can choose MBA in Data Science or Business Analytics.
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Careers360. How should a student go about choosing an MBA Specialization?
Dr Manoj Kumar. Normally every college/ university offers different types of specializations. For example, MAHE is offering some niche specializations like Pharmaceutical Management.
Industry Perspective - When someone is trying to choose a specialization they should look at the university whether it's capable of delivering that MBA specialization. Whether they have a reputed school which is into that particular domain. MAHE has a Manipal college of Pharmaceutical Sciences, which delivers and adds value to the MBA in Pharmaceutical Management. So students while selecting a specialization should check whether that university has the resources to add value to the specialization you are opting.
Applicant perspective - Another important thing from an applicant's perspective is that they think whether the specialization they are selecting will help them in their career growth. For example, someone working in a pharmaceutical company can do an MBA in Pharmaceutical Management and it will be beneficial for them and so on. Similarly while selecting an MBA in Data Science the basic requirement is that applicants must have studied statistics and mathematics. So while selecting the MBA specialization students should also look at past academic background and what type of career they want in the future.
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Careers360. What makes Data Science such a popular specialization among students?
Dr Manoj Kumar. Nowadays data driven decisions are central to any business. Be it any industry, the data gives us a better insight about our business and our customers. So it is good for an industry to look at data, hence there is a huge requirement of Data Scientists. Hence every university is offering this course.
Someone who wants to learn both management and data science concepts can opt for an MBA in Data Science. Because of the industry requirement this is becoming a more popular course.
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Careers360. What are other courses and degrees in Data Science?
Dr Manoj Kumar. There are two kinds of programs offered in Data Science - Online Certifications and Online Degrees. But now the question arises is what is the immediate and future requirement of the student. If the students immediate requirement is to upskill their existing competencies then they can opt for the Online Certification program as it will meet their immediate goal.
But if their long term goal is to survive in this industry it is always good to do an Online degree in Data Science. Here they will be exposed to various aspects of Data Science. Hence upskilling will meet immediate requirements and Online degree will meet the future requirements.
Other Popular Private Institutes in India:
Hey Malathi,
Thanks for reaching out!
Manipal University, Bengaluru offers strong placement for electronics and computer engineering (ECM/ECE) students.
Highest package: The 2025 batch saw the highest package reaching 52 LPA,
Average package: The average package ranges between 10-12 LPA.
Good placement rate: Around75- 80% of the ECE/ECM) students get placed each year.
Leading Recruiters: Top companies include Microsoft, Amazon,Intel,Nvidia,Dell, Infosys,TCS, Wipro, Goldman Sachs etc.
Diverse roles: Students are hired in core electronics, software development,data science and consulting roles.
It's a smart choice for strong career and quality education.
Explore more:
https://www.careers360.com/colleges/manipal-academy-of-higher-education-bengaluru-campus-bengaluru
Hey Amit :)
Thanks for reaching out! And, your MBA plan sounds great!
Going for an MBA is definitely a smart move to aim for a better package. However, remember that only adding an MBA degree, without much development in your skills and expertise won't give you a BIG jump in your payscale.
Here are few scenarios about your post-MBA salary:
• If you continue in the same role and same company - 12-15 LPA
• switch to managerial role in the same domain - 13-18 LPA
• moving to a new domain according to your MBA - 14-20 LPA
P.S. Select your MBA domain that is high in demand and pays well.plus,add more value to your resume by adding real projects,and other certifications while doing your MBA.Don't forget networking!use Alumni network from the University and build good connections.
All the best!
Explore more :
https://www.careers360.com/courses/mba-master-of-business-administration
The placement reality of the Online MBA from Manipal University Jaipur is fairly balanced. The university offers decent placement support through virtual drives, resume building, and career guidance. While some students have secured roles in reputed companies like TCS, Deloitte, and Accenture, the average salary ranges between 3 to 5 LPA, with a few getting higher packages.
However, as with most online programs, placements largely depend on the student’s prior experience, effort, and networking, so outcomes can vary.
Hi Mukta,
Both the VIT Vellore and Manipal University Jaipur are excellent in their own branches of CS AI/ML in VIT and CSE in MUJ. However, the difference does exist if we compare further.
You should now decide based on your own preferences, you should also look which one is closer to your home for better reachability.
ALL THE BEST !
Yes, 380 5MET score, and your 12th score you comfortably, neat, both eligibility criteria. You are likely to be well above the cut-off for BSc nursing at Manipal University.
A career as Marketing Director is also known as a marketing expert who is responsible for the overall marketing aspect of the company. He or she oversees plans and develops the company's budget. The marketing Director collaborates with the business team to plan and develop the marketing and branding strategies for the company's products or services.
A Business Development Executive identifies and pursues new business opportunities to drive company growth. They generate leads, build client relationships, develop sales strategies, and analyse market trends. Collaborating with internal teams, they aim to meet sales targets. With experience, they can advance to managerial roles, playing a key role in expanding the company’s market presence and revenue.
Content Marketing Specialists are also known as Content Specialists. They are responsible for crafting content, editing and developing it to meet the requirements of digital marketing campaigns. To ensure that the material created is consistent with the overall aims of a digital marketing campaign, content marketing specialists work closely with SEO and digital marketing professionals.
A Sales Manager leads a sales team to meet targets, formulates strategies, analyses performance, and monitors market trends. They typically hold a degree in management or related fields, with an MBA offering added value. The role often demands over 40 hours a week. Strong leadership, planning, and analytical skills are essential for success in this career.
A marketing manager is a person who oversees a company or product marketing. He or she can be in charge of multiple programmes or goods or can be in charge of one product. He or she is enthusiastic, organised, and very diligent in meeting financial constraints. He or she works with other team members to produce advertising campaigns and decides if a new product or service is marketable.
A Marketing manager plans and executes marketing initiatives to create demand for goods and services and increase consumer awareness of them. A marketing manager prevents unauthorised statements and informs the public that the business is doing everything to investigate and fix the line of products. Students can pursue an MBA in Marketing Management courses to become marketing managers.
An SEO Analyst is a web professional who is proficient in the implementation of SEO strategies to target more keywords to improve the reach of the content on search engines. He or she provides support to acquire the goals and success of the client’s campaigns.
Digital marketing is growing, diverse, and is covering a wide variety of career paths. Each job function aids in the development of effective digital marketing strategies and techniques. The aims and objectives of the individuals who opt for a career as a digital marketing executive are similar to those of a marketing professional: to build brand awareness, promote company services or products, and increase conversions. Individuals who opt for a career as Digital Marketing Executives, unlike traditional marketing companies, communicate effectively through suitable technology platforms.
Individuals who opt for a career as a business analyst look at how a company operates. He or she conducts research and analyses data to improve his or her knowledge about the company. This is required so that an individual can suggest the company strategies for improving their operations and processes.
In a business analyst job role a lot of analysis is done, things are learned from past mistakes and the successful strategies are enhanced further. A business analyst goes through real-world data in order to provide the most feasible solutions to an organisation. Students can pursue Business Analytics to become Business Analysts.
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