How Business Analytics Programme is a New Age Career Option at BITS Pilani by Deepak Sharma

How Business Analytics Programme is a New Age Career Option at BITS Pilani by Deepak Sharma

Edited By Team Careers360 | Updated on Feb 09, 2023 04:30 PM IST | #BITS Pilani

Insights on the Business Analytics programme as a career option: Pursuing MBA gives an opportunity for better career growth. Earlier, students used to make choices between traditional specializations such as Finance, Human Resource Management, Sales and Marketing, Operations and others which are still there. However, the change in various fields and online systems brings more specializations in demand such as Business Analytics, Healthcare Management, Digital Marketing, Sports Management and many others. Careers360 brings you an exclusive interview with Deepak Sharma, Faculty, Department of Management at BITS Pilani. Mr. Sharma talked about the Business Analytics programme as a career option, the scope and other important pointers. In this article , students will get to know all about new-age MBA specializations in Business Analytics, BITS selection criteria, placement details and other details. To know more, read the full article below.

How Business Analytics Programme is a New Age Career Option at BITS Pilani by Deepak Sharma
How Business Analytics Programme is a New Age Career Option at BITS Pilani by Deepak Sharma

Careers360: One of the new-age MBA specializations in Business Analytics. Can you give insights on how the specialization came about and its importance?

Deepak Sharma: In today's world, we are inundated with the continuous inflow of data. The future of businesses is based on insights generated by this humongous data. Insights, as generated from analysis of big data, have become vital information for companies of the world which empowers them to make critical business decisions. These insights backed directions in which the business moves heavily relies on knowledge of business models, database management, and cloud and high-performance computing. The real problem with businesses is that they do not have sophisticated data analysts. We identified this education gap and created an MBA program in Business Analytics to lessen the acute shortage of suave data analysts.

Careers360: Who should do an MBA in Business Analytics?

Deepak Sharma: Graduate students with knowledge of statistics/ mathematics and an interest in finding solutions to business problems would be the ideal candidates to pursue the MBA in Business Analytics program. Due to the heavy use of technology in business analytics, an ideal candidate should either have exposure to relevant programming languages or be eager to learn such new concepts. The candidate should possess good analytical ability, an excellent learning attitude, and a mindset to apply theoretical concepts in solving real-world business problems.

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Careers360: What is the scope of the course? What kind of roles can one expect after completion of the course?

Deepak Sharma: The MBA in Business Analytics program emphasizes proper usage of the latest computer science technologies and best management fundamentals theories to solve business problems. It builds the foundation of strategic, analytical, and algorithmic problem-solving skills. The job roles could be in the data science domain, where individuals would work on data science-related projects to solve business problems.

Careers360: What is the BITS advantage when it comes to MBA in Business Analytics?

Deepak Sharma: BITS Pilani is an "Institute of Eminence" as conferred by the Ministry of Human Resource Development (MHRD), Government of India, in 2018. BITS is the first Indian university to have an overseas campus in Dubai, maintaining a legendary alumni network. Department of Management, BITS Pilani is among the top 10 private MBA institutions offering an MBA in Business Analytics in India as per the report of "The Outlook-ICARE MBA Rankings 2020" and is ranked in the top 30 B-Schools in India as per the report of "THE WEEK Hansa Research Best B-Schools Survey 2019." The highly sophisticated faculty and their cultivated pedagogy skills make the classroom a practical learning experience through a high level of interaction, hands-on approach, case studies, workshops, and team activities.

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Careers360: What are the selection criteria at BITS?

Deepak Sharma: Candidates must have a bachelor’s degree in any discipline or equivalent with at least 60% cumulative marks. They should have studied at least one subject in mathematics or statistics at the high school (10+2) or higher level. Students in the final year of their qualifying degree program are also eligible to apply, provided they can submit the original copies of the results by 1st October 2023 and fulfill other criteria.

Candidates are required to appear for the Business Analytics Aptitude Test (BAAT) conducted by BITS Pilani. Shortlisting for the personal interview will be done based on their performance in BAAT. Final selection will be based on overall performance in BAAT, personal interview, CAT(2022) / XAT(2023) / GMAT(2022) (if available), along with prior work experience (if any) and previous academic history. Exposure to some programming languages is desirable.

Careers360: Can you describe the pedagogy of the program?

Deepak Sharma: To help students grasp business analytics concepts, we focus on a practical education approach through hands-on and investigation-based learning. We have developed an advanced pedagogy method with premium quality content delivered through engaging presentations by industry professionals, workshops, and first-rate case studies. Interactivity in learning is promoted to ingrain leadership and team spirit through group activities and class discussions. First-hand industry experience is provided to students through summer internships and practice school for one semester to evolve industry prepared.

Check : BITS Pilani Reviews

Careers360: Please give details on the internships, workshops, and experiential learnings that come with the program.

Deepak Sharma: Students learn real-life knowledge of business problems and how to arrive at their solutions through a 2-month summer internship program at premier companies. The program continuously infuses practical understanding of business analytics through workshops to use the latest technologies such as tableau, Power BI, and business data analysis powered by programming. To provide the final touch to create meticulous industry-ready professionals, students gain the opportunity to learn from the industry through practice school during their last semester.

Careers360: Could you give me the latest placement details for the program?

Deepak Sharma: The program has proved its value, as cited by placement statistics of the past few years. The average package for the summer internship program (SIP) was 42,606 INR/month, and the highest package was 75,000 INR/month for batch 2021-2023. The average package for final placement was 15.9 LPA, and the median package was 17 LPA, with the highest package of 22 LPA for the 2021-2023 MBA batch.

Read more about : BITS Pilani placements

Disclaimer: This content was distributed by BITS Pilani and has been published as part of Careers360’s marketing initiative.

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Questions related to BITS Pilani

Have a question related to BITS Pilani ?

Hi,

Some of the best colleges for Bachelor of Technology except IITs, NITs, IIITs, VIT, BITS are given below

  • Jadavpur University
  • College of engineering, Anna University
  • Lovely Professional University, Jalandhar
  • Delhi Technological University
  • Zakir Hussain college of engineering and Technology
  • Chandigarh University
  • Institute of Chemical Technology, Mumbai
  • University of Hyderabad

Hope this information will help you

Hello,

Admission to BITS Pilani MBA is only possible with a good academic record and high CAT percentile. Here is how your profile may match up:

  • CAT Percentile: A 55 percentile CAT score is pretty low for BITS Pilani, as they prefer the higher percentiles. But being an SC candidate may help you a bit in terms of relaxation of cutoff criteria because of the reservation policy.
  • Academic Profile: Your 10th, 12th, and graduation percentages (51%, 60%, and 59%) come below the average profile for selected candidates, which lowers your chances.
  • SC Category: The SC category may slightly give you some relief over admission, but meeting minimum eligibility - say, 60 % in graduation - and also other criteria is important for selection.
  • Other Factors : Strong performance in the interview and statement of purpose shall be important factors in terms of selection.

For a clearer understanding of cutoff trends and eligibility to BITS Pilani's MBA program, it is always best to refer to the official website or contact the admissions office. Alternatively, you may consider institutes with less strict criteria. Let me know if you need help in finding alternatives! You can also check out CAT College Predictor to get more accurate predictions of the college you might get.

Hello there,

Here is the information regarding your question:

1. KIIT M.Tech CSE in Data Analytics Review

  • Strengths : KIIT offers a well-structured program with a strong focus on practical applications, collaborations with industries, and good placement records. Companies like TCS, Cognizant, and Infosys recruit from KIIT.

  • Weaknesses : Limited exposure to niche analytics tools compared to top-tier institutions.

  • Overall Verdict : A good option if you’re looking for a balance of quality education and decent placements without GATE.

    2. Top M.Tech Data Analytics Colleges Without GATE

  • BITS Pilani (Work Integrated Learning Programs) : Renowned for its flexible, industry-oriented programs.

  • VIT Vellore : Offers M.Tech programs with specializations in Big Data Analytics. Admission is based on its own test (VITMEE).

  • SRM University : Offers programs in Data Analytics with industry tie-ups.

  • Manipal Academy of Higher Education : Focuses on practical learning and internships.

    3. Best Private M.Tech Data Analytics Colleges

  • BITS Pilani
  • VIT Vellore
  • Amity University
  • UPES Dehradun

    4. VIT vs. KIIT vs. SRM vs. Manipal vs. BITS Hyderabad

  • Academics : BITS > VIT > Manipal > SRM > KIIT
  • Placements : BITS > VIT > Manipal > SRM > KIIT
  • Industry Exposure : BITS > VIT > Manipal > SRM > KIIT
  • Verdict : If feasible, choose BITS Hyderabad or VIT.

    5. VIT M.Tech Big Data Analytics vs. AIML

  • Big Data Analytics : Best for those interested in data engineering, data visualization, and business analytics roles.

  • AIML : Ideal for students targeting AI/ML engineering, research roles, or AI startups.

  • Recommendation : Choose based on your career goals. AIML has a slightly higher demand in tech industries.

    6. Best Online Options for M.Tech in Data Analytics

  • BITS Pilani WILP : M.Tech in Data Science & Engineering.
  • IIT Madras (Online Degree) : BS in Data Science, upgradeable to M.Tech.
  • Great Lakes Institute : PG Programs in Data Analytics & AIML.
  • Simplilearn & Coursera : Partnered with top universities for certifications.

For detailed reviews, visit the respective college websites or forums.


I hope this answer helps you. If you have more queries then feel free to share your questions with us we will be happy to assist you.

Thank you and wishing you all the best for your bright future.


Hello there,

Unfortunately, you may not be eligible for admission to BITS Pilani with 49 marks in Mathematics. BITS Pilani has strict eligibility criteria for its undergraduate programs, particularly for B.E. (Bachelor of Engineering) courses.

Minimum Eligibility Criteria for BITS Pilani:

  1. Aggregate Requirement : You need to have a minimum of 75% aggregate in Physics, Chemistry, and Mathematics (PCM) in your 12th-grade board exams.

  2. Individual Subject Requirement : You must score at least 60% in each of Physics, Chemistry , and Mathematics .

Since you scored 49 marks in Mathematics, which is below the required 60% , you do not meet the individual subject criteria for admission to BITS Pilani.

However, you can consider other institutions or take improvement exams to raise your Mathematics score and apply again.


I hope this answer helps you. If you have more queries then feel free to share your questions with us we will be happy to assist you.

Thank you and wishing you all the best for your bright future.


BITSAT (Birla Institute of Technology and Science Admission Test) is an online entrance exam conducted by BITS Pilani for admission to its integrated first-degree programs (B.E., B.Pharm, and M.Sc.) at its campuses in Pilani, Goa, and Hyderabad. BITSAT assesses a candidate's proficiency in Physics, Chemistry, Mathematics/Biology, English Proficiency, and Logical Reasoning.


To gain admission to BITS Pilani through BITSAT, follow these steps:


1. **Eligibility**: Ensure you have completed 10+2 with a minimum of 75% aggregate marks in Physics, Chemistry, and Mathematics/Biology, along with at least 60% in each subject individually. English proficiency is also required.


2. **Apply**: Register for BITSAT through the official BITS admission portal. Complete the application form, upload necessary documents, and pay the application fee.


3. **Prepare**: Study thoroughly for the exam. BITSAT's syllabus is based on NCERT, so preparing from NCERT textbooks is recommended. Mock tests can help with time management.


4. **Exam**: Take the BITSAT, which is usually a 3-hour exam. Scores are declared soon after completion.


5. **Counseling**: If your score meets the cutoff for BITS Pilani, participate in the counseling and seat allotment process to secure admission.

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