Top Indian Recruiters: Our recruitment strategy is talent-centric, says Droom CEO
Rajaram Sukumar, 27 Sep 2016

Sandeep Aggarwal, Founder and CEO of Droom, an online marketplace for used automobiles and India’s youngest unicorn, speaks to Careers360 on recruitment strategy. In this interview, he also talks about start up recruitment scenario in India.

Read this interview to know what the founder and CEO of Droom shares on higher education domain creating employable graduates.


Careers360: How is the recruitment scenario poised for start-ups?
Sandeep Aggarwal: The start-up scene in India is very exciting and transformational. As of today we have more than 20,000 start-ups that have created value of $80 billion and employed 350,000 people. The recruitment scenario presently involves identifying talent early and ensuring that they remain with the organization for a considerable period of time.


Careers360: What do you look for in a candidate- Degree or skills?
Sandeep Aggarwal: Start-ups have a diversified operational structure, with different teams engaged in different activities such as marketing, product, technology category and various other team sub-heads. Thus, degree qualification varies, for instance, for marketing division MBAs are preferred, for technology a person with B.Tech is preferred and so on with the respective team the qualification is analysed. These branches are however, more or less integrated since the scale of operations is still small and actions of one team determine the course adopted by another. Apart from that, good communication skills, a sound understanding of Microsoft skills, smart oratory, ready to work for hours always places a candidate in good stead.

Sandeep AggarwalSandeep Aggarwal,

Founder and CEO,



Our recruitment strategy is talent-centric which involves employing people who can handle a majority of tasks in a systematic and efficient manner.  Also since our business model is entirely based on technology, our recruitment needs are less and we prefer to keep a lean team.

Careers360: What is the recruitment strategy for Droom?
Sandeep Aggarwal: We are constantly on the search for talented individuals who can contribute significantly to the organization. Our recruitment strategy is talent-centric, which involves employing people who can handle a majority of tasks in a systematic and efficient manner.

Careers360: How do you make the selected candidates job-ready?
Sandeep Aggarwal: We pro-actively employ a lot of training sessions to make the selected candidates ready to handle their responsibilities. These include simulated situations, on-the-job training with senior management, and visits to marketing and production areas as well as regular meetings to discuss about work issues. Apart from this, various sessions with me are also organised to allocate KRA’s for all the teams. 

Careers360: Which sectors are likely to make large recruitments in the short and long term?
Sandeep Aggarwal: While the marketing sector remains an evergreen sector for employability, the product sector currently is going through a rapid boom with consumerist culture demanding greater innovation and value-for-worth services. The IT sector demands a lot of its employees but the returns and a sense of job satisfaction are way higher.

Careers360: Is our higher education domain creating employable graduates?
Sandeep Aggarwal: There is a massive difference between higher education in India and its relevance in earning jobs. While degrees are still a major, if not the biggest parameter at deciding jobs, many organizations have to run unofficial training colleges to make the best graduates job-ready. This also poorly translates into defining talent; while those who score high marks may not possess specific on-the-job skills, other less academically-oriented but instinct based minds are left out due to a faulty filtering system. 


Stay tuned to for more feature stories and updates on Indian recruitments


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