“Business Courses that make Students Industry-Ready” as said by Nilanjan Banik
Applications Open Now
Graphic Era Hill University Admissions 2019
Apply
Graphic Era Hill University MBA Admissions 2019
Apply

Well-packaged BBA programme not only promises better-paid jobs but also open up a variety of opportunities in the new digital age, writes Nilanjan Banik

Subhamoy Dutta, a commerce graduate had a grudge. He feels a thousand others commerce graduate like him are at the receiving end, as Common Admission Test (CAT) exam requires expertise in math and analytics — something considered as an Achilles heel for a typical commerce graduate.

Compare Colleges

College Comparison based on Courses, Placement, Rank, Fee

Compare Now


Applications Open Now
Pearl Academy - School of Business
Ranked as the NO.1 Design institute| 99% Placement Record| 700+ Recruiters| Highest CTC: 8LPA
Apply
Galgotias University MBA Admissions 2019
100% Scholarship available | Ranked 5th Best Business School by Times B School
Apply

But, now we have good news as a few colleges are starting a Bachelor in Business Administration (BBA) program with an Ivy League edge. Two such programs that are running successfully are integrated BBA - MBA (5 years program) offered by IIM, Indore. The other one is offered by Shaheed Sukhdev College of Business Studies, Delhi University. Bennett University offers BBA and MBA programs in partnership with Johnson School, Cornell University, USA.


Takers of BBA Graduates in Market-

There is a great demand for BBA programs that are validated through the rigor of world-class universities. BBA with an Ivy league edge has a market of its own. In most places, BBA programs cover the same subject that is offered in the MBA but lacks depth. So, a diluted version of subjects such as IT, Operations, HR, Finance, and Economics are included in the BBA curriculum.

This explains why the typical BBA graduates have no taker in the market. Quite naturally, there is no craze for getting into these run-of-the-mill BBA degrees as students now have better alternatives, which is to opt for an engineering degree first and then enroll for an MBA. Unfortunately, smart commerce undergraduates, like Subhamoy have a less chance to crack CAT and get into MBA, as they have to compete with Engineering graduates.


Benefit of Ivy League Type BBA Programme

This will soon change, with the advent of Ivy league type BBA programs meant for students of commerce, arts, and humanities. Students also get an opportunity to learn basic analytics and mathematics, which are quite useful in today’s world.

The BBA honors at Bennett is linked with some industries such as Banking and Financial Services, IT, Digital Marketing, etc. We invite industry experts to make students understand the market needs. This is a natural way to groom them for a quality-MBA degree.

For quality business learning, analytical skills matter a lot. This requires knowledge of basic mathematics and statistics. However, many Institutes in the country do not have the faculty. Ivy league BBA degree trains students with basics of data analytics so that students can understand, and interpret the data, which they might have to confront while working. Without understanding the concept of a variable it will be difficult for a student to take up market research and live projects. A student from commerce or humanities background can be trained in basic mathematics, as these are an add-on to what is being offered at a secondary level.

At a macro-level, unless we make our graduates more skillful we cannot improve our productivity. A robust BBA program is the only way to move forward in the digital age.

Applications Open Now

UPES BBA Admissions 2019
UPES BBA Admissions 2019
Apply
Bennett University BBA Admissions 2019
Bennett University BBA Admiss...
Apply
UPES - School of Business MBA
UPES - School of Business MBA
Apply
Presidency University MBA Admissions 2019
Presidency University MBA Adm...
Apply
SCMS Cochin School of Business
SCMS Cochin School of Business
Apply
Bennett University MBA
Bennett University MBA
Apply
Manav Rachna MRIIRS BBA Admissions 2019
Manav Rachna MRIIRS BBA Admis...
Apply
View All Application Forms

More like Bennett University, Greater Noida

Questions related to Bennett University, Greater Noida

Can I get seat in Bennett university with 93 percentage in board and 89.4 percentile in jee mains?

1 Day ago

Hi Shriya,Congratulations mam.You have done a really good job,by clearing one of the hardest competitive exams in Indis,with a great percentage.Now...

How good are faculties in BENNETT UNIVERSITY, NIIT UNIV, MANIPAL JAIPUR FOR BTECH CSE?

8 Days ago

Hello ArunBennett University includes 4 year B. Tech degree programme along with BBA/BA, BA LLB, BBA LLB, MBA, and Ph.D. programme. The institute e...

What is feedback of Bennett University with respect to Thapar, Shiv Nadar

9 Days ago

Bennett University cannot be compared to any other university in India. It is one of the most unique university in India. They are doing many thing...

Please someone give me an honest answer...which law college should i join bennett university or indore institute of law?

4 Days ago

Hello, Bennett university is best option in between the upper choice this university have good placement value and classes are well mannered and te...

When is the last date for submission of application form. For Bennett University?

9 Days ago

Hello Ashmit !Bennett University offers undergraduate and postgraduate professional level programmes.The last date for application form submission ...

Top

Download the Careers360 App on your Android phone

Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile

Careers360 App
150M+ Students
24,000+ Colleges
500+ Exams
1500+ E-books